Ruel Valiente

RUEL ALOGIN VALIENTE 68 Sitio Nilantangan, Brgy. Dulong Bayan (Pob.) Pitogo, Quezon, Philippines 4308 - |-PROFILE_SUMMARY I have over a decade of experience across the Philippines and Papua New Guinea in retail, logistics, marketing, sales, audit, and business development, including more than 2 years as an Accounts Manager, handling financial operations, client reconciliations, and budget analysis using MYOB. I also teach BSBA courses, strengthening my communication and leadership skills. My background has taught me to adapt quickly, solve problems efficiently, and deliver results in dynamic environments. PROFESSIONAL EXPERIENCE College Lecturer, Business Administration Holy Child Jesus College, Gumaca, Quezon, Philippines (January 2025 – Present) • Teach core business courses to undergraduate students – deliver instruction in costing and pricing methodologies, New Marketing Development consumer behavior, and digital marketing through lectures, case studies, and practical-based exercises that connect classroom theory to real business applications. Admin Manager, MCS Transport Limited – Papua New Guinea (Oct. 2022 – Nov. 2024) • Managed daily accounting operations, including accounts payable, accounts receivable, and payroll processing for transport operations • Handled client account reconciliations and coordinated meetings with suppliers and vendors to resolve payment issues • Maintained financial records and filing systems for all company expenses, fuel costs, and operational purchases • Processed invoices, payments, and staff expense claims using MYOB systems; prepared monthly financial reports • Analyzed company spending patterns and identified cost savings opportunities, presenting findings to management for budget planning Sales and Marketing Manager, Coastal Retail Service Limited – Papua New Guinea (Mar. 2022 – Sept. 2022) • Established and managed a retail supermarket, designing store layout, creating Standard Operating Procedures (SOPs) for inventory management, receiving, and POS systems, while overseeing pricing, costing, and hiring/assigning staff for cashiering, inventory, sales, and merchandising roles. • Negotiated with suppliers to secure cost-effective, high-quality products, maintained strong relationships to ensure timely order fulfillment, and implemented promotions (e.g., seasonal discount events and loyalty programs) to boost sales. • Managed the catering business in Lae, maintaining relationships with existing clients, collaborating with the chef on customized menus, and securing new customers through compelling service and food proposals. • Processed staff payroll for submission to the accounting department and conducted regular meetings with the CEO to review and strategize on operational performance of business units. Sales and Marketing Manager, Centralmart Limited – Papua New Guinea (Sept. 2019 – Dec. 2021) • Led Sales and Marketing Operations Across Papua New Guinea: Managed and supervised sales, merchandisers, and admin teams, developing coverage plans for trade events (e.g., anniversaries, holidays), monitored pricing, inventory, and order fulfillment, and coordinated logistics to ensure timely delivery of goods to customers. • Drove Market Expansion and Customer Relationships: Conducted market research identifying high-demand products (e.g., noodles, canned goods, sugar) for Papua New Guinea’s low-income demographic, visited untapped regions to establish distributor partnerships, and maintained strong customer relationships to secure large orders and meet sales targets. • Developed and Executed Strategic Sales Plans: Created data-driven sales strategies by analyzing stock movement, trade marketing results (e.g., sampling), and competitor activities, producing charts and reports to discuss corrective actions and plans with management and store managers. • Managed Inventory and Payroll Processes: Performed regular inventory checks using the MYOB system to identify variances and losses, ordered sufficient overseas stock to meet market demand, and prepared payroll for sales and merchandiser teams, forwarding to the accounting department. • Enhanced Brand Visibility Through Trade Events and Market Insights: Participated in promotional activities at trade events (e.g., holiday promotions), conducted sales trips to assess market conditions, and reported findings to distributors, store managers, and management to implement area-specific improvements. Audit Specialist, Mega Global Corporation – Quezon City, Philippines (Aug. 2016 – Feb. 2019) • Trade and Distributor Compliance: Conducted trade checks at Modern Trade accounts (e.g., SM, Robinsons, Puregold) and General Trade stores to verify product listings, pricing, display rentals, and adherence to trade marketing standards; audited distributors’ stock levels, warehousing management, trucking, and sales team competency, ensuring compliance with contractual agreements and providing training as needed. • Financial and Incentive Audits: Validated sales personnel and distributor incentives by confirming target achievements, audited letters of credit and payment capabilities (cash or bank checks), and performed bank reconciliations, third-party billings, payroll, revolving funds, and petty cash audits to ensure financial accuracy. • Inventory and Systems Management: Executed monthly, quarterly, and yearly stock inventories, reconciling physical counts with SAP system records, and conducted sales analysis using SAP data, Power Pivot, and Power BI to identify product performance trends and develop strategic plans for management discussion. • Process Improvement and Training: Developed process flows for departments based on audit findings, trained new hires on company policies and procedures, and discussed audit reports with teams and management to address issues and implement corrective actions. EDUCATION Master’s in Business Administration Philippine School of Business Administration – Manila, Philippines Completed: September 2022 Bachelor of Science in Business Administration, Major in Marketing Management Holy Child Jesus College – Gumaca, Quezon, Philippines Completed: April 2013 CERTIFICATIONS • • TESDA Certified: Animal Production (Ruminants) NCII TESDA Certified: Agricultural Crops Production NCII