Rohit Shrivastava

Comprehensive Solutions for Retail Store Challenges ROHIT SHRIVASTAVA SCENARIO BRIEF A retail store specializing in electronics, including mobile phones, laptops, and accessories. The store aims to enhance its in-store experience for customers and create a smooth online-tooffline integration, particularly for customers who purchase online and pick up their orders instore. The store has identified several issues: • Customers often experience delays at the pick-up counter. • In-store navigation and locating specific products are challenging. • Customers feel there is a lack of personalized assistance when choosing products. SERVICE BLUEPRINT PERSONA JOURNEY-MAP Solution Report