CORE SKILLS
Base Knowledge: (Branding & Positioning| Behaviour
Psychology| Design| Google Analytics| Research| Story
Telling)
Marketing Foundation: (A/B Testing| Copywriting| Canva|
Customer Success| Customer Experience| Funnel Marketing|
MS Excel)
Channel Expertise: (Biz. Dev.| Consultative Selling| CRO|
Content Marketing| Email Marketing| SEO| PPC Ads| Social
Media| Strategic Partnerships| PR)
Martech SaaS: (Ahrefs| BuzzSumo| Buffer| Google Search
Console| HootSuite| Lumen5| Mailchimp| Moz| RankMath|
Screaming Frog| SemRush| WordPress)
CAREER CHRONOLOGY
Digipreneur - Since March 2020
Rohit
Mittal
ENFJ-A|1W2|DIDYNAMO
EXECUTIVE SUMMARY
T-Shaped Growth Marketer,
PnL Leader, Consultative
Sales Expert, & A Failed
Entrepreneur with multi-million
dollar success stories of having
achieved nearly $50 Mn. in
last 10 years across 4
continents. Remote knowledge
worker. Industry Expertise Consumer Goods | Digital
Learning | IT | Social Business.
CONTACT ME
M: -
E:-LI: https://cutt.ly/MbIs7ea
IG: @digitaltraffichacks
Auditing, Optimizing and Designing PPC campaigns for an E-Learning
Solopreneur. Handling a yearly budget of $18.000. Sample Results:
https://cutt.ly/jbChqSA
Mentoring Two Deep Tech Start-Ups In their E2E Digital Marketing
Initiatives.
Audited and Designed SEO strategy for Canadian Financial Software
Company.
Helped a German MFI and its member African Bank in Customizing E2E
Digital Marketing Initiatives.
Improved the bounce rate of http://timbrophily.com/ by 29% and
improved the average session time by 147%.
Improved the "Brand Awareness" PPC campaign for Timbrophily after an
initial run of 5 days. Improved metrics were - Clicks by 195%| Impressions
by 827%| Avg. CPC Reduced by 355%| Costs reduced by 183%.
3 Brand Awareness FB Ads Campaigns for Timbrophily across India, US &
EU Markets. Estimated Ad Recall Lift - 5,170| Reach - 112, 128| Impressions 145, 503| Avg. CPC - Rs. 0.30| Followers Gained - 155.
Wrote Blog Posts As Ghost Writer.
Business Head - India & SEA
Procurement Academy| Sep' 2017 - Feb' 2020| Remote Role
New client acquisition - $- successful pilots with global corporations and Indian conglomerates in
FMCG, BFSI, CHEMICALS, PHARMA, IT, RETAIL, AUTOMOTIVE & ENERGY.
Revenue pipeline generated and maintained worth $1.5 million.
Improved the website traffic from 5% to 10.66% and bounce rate by
21% making India the second biggest contributor to online traffic.
Growth Consultant - Jun'2015 - Jul' 2017
Helped a $100 Mn. organization into Digital solutions by securing a yearly
contract worth $500K with Universiti Sains (Malaysia) in the first 90 days.
Mentored a Boot Strapped start-up into Experiential learning in streamlining
their Marketing, Business Development and New Revenue generation. New
Logos Earned - AMEX, MS, GE, PwC, Accenture to name a few worth
$400K.
Helped an SME software consulting firm into Big Data and Analytics and
Data Visualization by building a Pipeline worth $2.8 Mn. in the first 90
days.
APAC Marketing Head - Bestnet A/S - Dec' 2011 - Feb'
2015 | Remote Role
Major Wins: CRS Philippines - $4.2 Mn.| UNOPS Myanmar - $1 Mn.| Channel
Partners - $550 K.
Danida - $8000.| Pilot Projects - $3.600
Country Head (Enterprise Practice) - SPPL (P) Ltd. Sep' 2010 - Nov' 2011 |
13.13% growth in comparison to last fiscal in the first six months of
operations with a net profit of 15%. Revenue realized - INR. 110 Mn.
Major Wins - Univ. Of Kashmir, MPFD, Railways, JSPL Angul, Rayat and Bahra
group of Education, RDSO, NTPC.
Contributed to winning the Best Regional Distributor in APAC award
after three years.
Successful signup of six new MWP partners building an opportunity pipeline
of $2.06 Mn.
Marshaled a Cross Functional team of 33 colleagues.
National Product Manager (Telecom) - Redington India
Ltd. - Jul' 2008 - Aug' 2010.
Rohit
Mittal
SOFT SKILLS
1. ANALYTICAL.
2. ADAPTABILITY.
3. BUSINESS ACUMEN.
4. COMMUNICATION.
5. COLLABORATION.
6. DEALING WITH
AMBIGUITY.
7. IQ & EQ.
8. PROBLEM SOLVING.
9. TEAM PLAYER
PRODUCTIVITY APPS
1. CALENDLY.
2. CRM(SFDC,ZOHO,HUBSP
OT).
3. DROPBOX.
4. G-SUITE.
5. GRAMMARLY.
6. MS OFFICE.
7. MS TEAMS.
8. VIRTUAL CONFERENCING
(SKYPE, GTM, WEBEX,
ZOOM).
9. SLACK.
Adroitly signed up 5 new sub-distributors in first 45 days of
joining and realizing revenue worth INR. 50Mn.
Marshaled a team of 8 ASMs across 10 cities.
National Head (HP Handhelds) - Finedge India (P) Ltd. Jun' 2007 - Jul' 2008.
Achieved 120% of the sales target assigned by generating INR.
40 Million new revenue.
Acquired Key accounts such as NSE, HLL, TATA CHEMICALS, LILA
HOTELS, CHAMBAL FERTILIZERS, NICSI, MICROSOFT, WIDEX.
Significantly contributed to the enlistment of Finedge India with HP
Singapore as a preferred vendor for BTL activities.
Marshaled a team of 2 Zonal Managers and 8 ASMs across 10 cities.
ACADEMICS & CERTIFICATIONS
2021 - Udemy - Manual SEO Audit|Hubspot - Digital
Advertising.
2020 - Digital Vidya - CDMM - 74%.
2020 - Udemy (Copywriting, Google Ads, SEO, FB Ads).
2020 - HubSpot - (SMM, Content Marketing, Email Marketing,
Inbound Methodology, Inbound Marketing).
2019 - CEFR - C2
2017 - PGDIMM - NMIMS - 69.3%
2015 - 2016 - MOOC courses in Branding, Marketing, Strategy,
Operations from London School of Business, and IIM Bengaluru.
2014 - BBA (Retail) - SMU - 76.87%