ROHAN ROYULADA
SOCIAL
MEDIA
CONTACT
STARTEGIST
PROFILE
-
Experienced social media manager with over 3 years
-
increase in brand awareness and reach. Looking to
of experience providing social media assistance and
Cainta, Rizal, Philippines
leverage my expertise and experience to provide
https://calendly.com/royuladar
growing company.
efficient and effective social media strategy to a
ohan
EDUCATION
BACHELOR OF
SECONDARY
EDUCATION, MAJOR IN
ENGLISH
PHINMA University of
Pangasinan, 2020
EXPERIENCE
SOCIAL MEDIA COMMUNICATOR
CashFlow Diary
Funneled warm leads and generated new leads into
Cashflow Diary's private social network;
Communicated with all new members by welcoming
them to Cashflow Diary's private network, invite
them to listen to podcast episodes, view Youtube
videos, and engage in the private network;
Communicated with all Instagram followers and
EXPERTISE
Digital Marketing
Social Media Management
Virtual Assistance
Copywriting
Email Marketing
nurtured the relationship by inviting them to the
private network, sharing podcast episodes, YouTube
videos;
Nurtured leads inside Cashflow Diary's private
social network to keep them engaged and
participating;
Built a database of leads and execute on regular
follow up and nurture, directing leads into
conversion events, etc.;
Followed set metrics-based tracking system for all
LANGUAGES
English and Filipino
activities;
Followed provided scripts for online
communication.
EXPERIENCE
SOCIAL MEDIA MANAGER
The Executive Code
COPYWRITER
Produced a weekly blog and podcast from which
The Nomadic Executive Podcast
social media posts were created;
Crafted email newsletters for new podcast episodes;
Wrote clear, attractive show notes with a distinct
voice;
Collaborated with graphic designers and podcast
hosts and guest to ensure consistency in the copies;
Conducted high-quality research on podcast topics;
Proofread copies as needed before submitting
INFLUENCER MARKETING MANAGER
Backyard Breaks
Developed and executed influencer marketing
strategies and creative campaigns;
Identified and built relationships with prominent
mom and teen influencers;
Developed content ideas and written and curated
content;
Researched relevant competitors, target audience
and users;
Plotted new, creative approaches to influencer
campaigns;
Drove audience reach, traffic, engagement and
sales;
Crafted graphics in Canva and scheduled on
Buffer;
Performed research on industry trends and
audience preferences;
Designed and implemented custom social media
strategy to align with business goals.
SOCIAL MEDIA MANAGER
Jackie, Holistic Health Coaching
Repurposed blog and YouTube content to social
media copies;
Developed content pillars for niche-specific
posts and engaging posts;
Created content in the form of images, text,
videos, and polls;
Crafted graphics in Canva;
Performed research on industry trends and
audience preferences.
Kept abreast of emerging trends, technologies and
influencers;
Monitored influencer content to ensure compliance
with brand voice and guidelines;
SOCIAL MEDIA MANAGER
Aesthetic Exclusive
Set goals, track conversions, and measure success of
Increased reach and engagement in LinkedIn
influencer program.
and Instagram;
Collaborated with different departments to
discuss cohesive marketing strategies;
DIGITAL MARKETING ASSISTANT
Suggested and implemented updated features
CashFlow Diary
and strategies to maximize social media account
Collaborated with the marketing manager and
internal teams on marketing strategy;
Helped identify marketing trends and key
opportunities for innovation;
Learned and worked with various types of
software for digital marketing;
Created marketing materials such as landing
pages, email letters, and layouts for event
posters;
Provided administrative support to the
marketing and sales team.
reach;
Crafted customized compelling content;
Posted content on LinkedIn;
Engaged with potential customers and built
rapport.
SOCIAL MEDIA MANAGER
Heart Connected Healing
Assisted in promotional course launch;
Followed content pillars and made copies using
the brand's overall tone;
Attended weekly meetings to review social
EXPERIENCE
metrics and made data-driven suggestions;
Planned and developed social media campaigns;
Managed a social media content calendar and
scheduled content on Planoly;
Created written and visual content for Instagram;
Increased social media engagement on Instagram;
Built and moderated social media communities by
responding to comments and keeping members
engaged;
Monitored key performance indicators (KPIs)—like
SOCIAL MEDIA ASSISTANT
Victorious Networker
Scheduling posts in Instagram and Facebook;
Edited reel video drafts by adding text and/or
transitions
Manually posted completed reels to Instagram,
TikTok, Facebook, YouTube, and Pinterest;
Designed posts for Instagram and Facebook
using a pre-done Canva Template to keep
consistency in format;
Responded to comments and messages across
social media platforms used.
link clicks, likes, and other metrics—of social media
marketing campaigns
Created a customized hashtag library.
DIGITAL MARKETING ASSISTANT
London Dental Institute
Rebranded lecturers’ powerpoint presentations;
Repurposed webinar talking points as social
media posts;
Provided administrative support to the
marketing and sales team.
Collaborated with the marketing manager and
internal teams on marketing strategy;
Funneled warm leads and generated new leads
into LDi;
Followed set metrics-based tracking system for
all activities;
Followed provided scripts for online
communication.
ACCOUNT MANAGER
Accelerated Growth Partners, GrowtHub
Ensured the timely and successful delivery of
outputs according to customer needs and
objectives;
Developed new strategies and identified areas of
improvement to meet client goals;
Resolved complaints and preventing additional
issues by improving processes;
Collaborated with internal departments to
facilitate client need fulfillment;
Communicated with clients to understand their
needs and explain product value;
Built rapport with clients based on trust and
respect;
Managed the execution of the social media
campaigns;
Communicated with the social media team and
drafted standard operating procedure based on
their respective roles;
SOCIAL MEDIA MANAGER
Assessed and approved deliverables from social
Podwiz
media team to produce high-quality outputs for
Distributed short-form content and posts
across Facebook, LinkedIn, and Instagram;
Proofread social media copies;
Repurposed podcast episodes to social media
topics;
Collaborated with production managers and
video editors to ensure consistency in the social
media content;
Performed research on industry trends and
audience preferences.
the clients;
Overlooked and rated performance of each
member under the social media team;
Drafted feedback based on project metrics;
Ensured client fulfillment by communicating
the current states and/or success of the
projects;
Built strategies according to the clients’
objectives for their businesses.
