I am a Digital Marketing Professional, with a strong highlight on effective use of storytelling in businesses.
In my work, I combine the knowledge & skills from the following areas:
My services are my story:
I've always loved storytelling. In school, I was the one that was transforming the essays into science fiction essays. My teacher hated that. and even gave me bad grades for doing so. So, I've left that apart, and obeyed the rules.
Twenty years later, I find myself into a digital marketing agency. The boss asks me to propose more "safe campaigns". He asks me to develop campaigns by the standard rules of the agency and develop some copy-cat campaigns.
Guess what? The agency was falling down. Succesfull agencies went against the "safe structures", and engaged in a complex storytelling using all of their marketing knowledge. They sold more, and had more clients.
Quitted my job. Realised I've been using storytelling my whole life, and haven't even stoped for once. Was I better that myself as a kid? I knew advertising, marketing & digital marketing. And this time, I haven't obeyed the rules.
I help business owners directly by teaching them how to use storytelling.
I empower businesses instead of offering them high priced marketing services.
If needed I offer storytelling as a marketing service, but I always try to teach my customers something more.
I transform my clients and their customers in real story heroes