Roan Prieto

ROAN PRIETO -|- | Tarlac City, Philippines www.roanprieto.com/#portfolio SUMMARY Results-driven Facebook Ads Strategist and Creative Catalyst with 2 years of experience in crafting high-performing ad campaigns that captivate audiences and drive results. Skilled in leveraging Facebook Ads Manager, audience segmentation, A/B testing, and data-driven insights to fuel creative strategies that boost ROI, amplify brand awareness, and scale ad spend efficiently. WORK EXPERIENCE Sagun Dental Clinic January 2023 - Present Facebook Ads Strategist Increased client revenue by 400% ROI through innovative ad strategies. Create Creative Strategy, Ideation, and Iterations as well as make video production briefs and editing for advertising Implemented analytics reporting systems through innovative ad strategies to measure campaign performance and identify areas for improvement. Oct 2020 - Present Empower The Masses LLC Social Media Manager/Creative Tech VA Developed and executed social media strategies across platforms (Facebook, Instagram, LinkedIn, TikTok), increasing engagement. Designed and optimized websites and sales funnels, automation, and workflows generating additional revenue. Created lead magnets and landing pages, increasing email list subscribers. Estee Lauder Companies March 2017 - August 2017 Assistant Store Manager Achieved store revenue year-over-year through innovative sales strategies and team performance optimization. Managed a CRM platform, improving customer data accuracy and increasing retention and Lifetime Value. Analyzed sales data to identify trends, inform marketing strategies, and optimize product placement. EDUCATION TOOLS USED Tarlac State University Bachelor of Science in Business Administration Major in Financial Management and Accounting Meta Business Manager Go High Level Trello, Notion, Monday.com Word Press Graduation Date: April 2006 Canva and Capcut Hootsuite, Later, and Metricool Spotify Podcast Get Response, Mailchimp, Active Campaign