Rizza Joy Ariz Gutierrez

As a Social Media Manager, I handled content planning, creation, and scheduling for multiple platforms including Instagram, LinkedIn. My tasks included:

• Content Creation I designed posts and flyers using Canva, aligned with each brand’s tone and visual style.
• Posting & Scheduling I scheduled posts strategically using tools like Notion or manually for consistency and visibility.
• Hashtag & Caption Optimization I researched trending hashtags and wrote engaging captions to boost reach and user interaction.
• Audience Engagement I actively responded to comments and direct messages, helping build community trust and presence.
• Analytics Tracking I monitored performance using insights to track growth, engagement, and reach, and made adjustments based on data.
• Strategy Execution I followed a content calendar, ran promotional campaigns, and worked toward follower growth and brand awareness.
• Multi-Account Management I managed multiple accounts at once, each with different content directions and objectives, ensuring timely posting and consistent quality.