Ricky Handoko

I am a motivated Junior Media Buyer and Marketing & Growth Virtual Assistant who recently transitioned into digital performance marketing after building a strong foundation through eight years of professional experience in sales and revenue operations, and two years in the service industry. I bring a practical, revenue-focused mindset into every marketing task I handle — because I understand that behind every click, lead, and campaign report, there is a real business goal to grow.

I recently completed structured media buyer training and supported a senior media buyer managing approximately $2 million per year in advertising spend across Meta (Facebook), Google, YouTube, and TikTok Ads for both lead generation and e-commerce accounts. In this role, I supported campaign setup, account structure, quality assurance, creative testing workflows, ad copy development, landing page testing, tracking implementation, and performance reporting. I regularly monitored key metrics such as CPA, ROAS, CTR, and conversion rates to help identify opportunities for optimization and testing.

Although I am new to the media buying and virtual assistant field, I am not new to performance expectations, accountability, or fast-paced environments. My previous career in sales taught me how to manage pipelines, qualify leads, handle objections, forecast revenue, and consistently exceed targets. I understand how marketing performance directly affects sales conversations, conversion quality, and long-term customer value. This commercial mindset allows me to support marketing teams with a deeper understanding of what truly drives business results.

My core strengths include sales support, problem solving, time management, Excel and reporting workflows, customer support, and cold calling. These skills translate naturally into marketing operations, campaign coordination, lead management, and creative testing support. I am highly organized, detail-oriented, and comfortable working with data, tracking tools, and structured processes.

What sets me apart as a career switcher is not just my technical training, but my work ethic and learning mindset. I am highly driven, proactive, and committed to learning quickly and accurately so I can contribute value as fast as possible. I do not limit my contribution to what is written in a job description or to working only on the clock. I take ownership of my responsibilities, look for ways to improve workflows, and consistently aim to contribute more to the team and the business.

I am seeking a fully remote role as a Junior Media Buyer or Marketing and Growth Virtual Assistant with a global or US-based company. I am available to start immediately, comfortable working across time zones, and ready to support experienced marketers and growing teams with reliable execution, strong communication, and a results-driven mindset.