Rick Benjamin Cruz

Rick Benjamin Cruz Account Manager & Data Manager PROFESSIONAL SUMMARY Results-driven Account Manager & Data Manager with 7+ years of experience leading virtual teams, managing client accounts, and leveraging data to optimize operations. Skilled in workflow automation, performance analytics, social media content management, and delivering measurable business impact. CORE SKILLS • Account & Client Management • Virtual Assistant Team Leadership • Data Analysis & Reporting (SQL, PowerQuery, Google Sheets) • Workflow Optimization & Automation • Social Media Management (Facebook, Instagram, TikTok, X) • Customer Success & Service Delivery • Project Management (Asana, Notion, ClickUp, Monday.com) • Tools: Google Workspace, Microsoft Excel, Zoho, Slack, Zoom • Basic Video & Design: Adobe Premiere Pro, CapCut, Canva PROFESSIONAL EXPERIENCE Pro Sulum, LLC – Account Manager & Data Manager March 2018 – February 2026 • Managed 30+ Virtual Assistants and multiple client accounts, maintaining high client retention. • Developed data trackers and automated reporting workflows, reducing manual effort and increasing team efficiency. • Delivered actionable insights to clients through data analysis, supporting strategic decisions and business growth. • Assisted Account Managers with tools and systems to enhance client experience. Clean Pro Gutter Cleaning – Freelance Data Analyst March 2023 – July 2024 • Generated daily operational and performance reports to track service completion and agent performance. • Built lead lists and forecast reports for marketing and operations planning. • Ensured accurate and consistent reporting across tools for leadership decision-making. Sykes Asia Inc. – Delivery Manager / Workforce (OMD) Analyst 2012 – 2018 • Coordinated field assignments and resolved operational roadblocks to maintain service standards. • Developed advanced performance reports to monitor key account metrics and provide actionable insights. • Represented the team in client meetings and cross-departmental reporting. EDUCATION MAPUA Institute of Technology – Bachelor of Arts, Electronics & Communications Engineering (2003 – 2010) CERTIFICATIONS Google Data Analytics Certificate – Applied data cleaning, analysis, visualization, and workflow automation to improve operational efficiency.