CURRICULUM VITAE
MUNYOKI TITO RICHARD
Address: P.O Box- Mombasa
Mobile:-
Email:-Languages: English, Kiswahili
Career Objective
To effectively, innovatively, and professionally perform my duties and responsibilities in line with the
mission and objectives of the employing organization in a manner that promotes my career aspirations
while advancing the overall goals of the organization.
Personal Attributes
❖ I possess a critical analytical mind, industrious, loyal and honest.
❖ Able to work with minimal supervision with good communication and leadership skills.
❖ Self-motivated, disciplined, goal-oriented, and a dynamic team player.
Key skills and Achievements
Planning and Organizational skills
• Able to calculate quantities for billing and
construction purposes.
• Able to manage and monitor construction
resources i.e.
• manpower, materials and equipment, and
produce progress reports.
• Able to establish priorities, plan,
Coordinate and monitor my work plan.
Professionalism and versatility
• Ability to apply good judgment in the context of
assignments given and make tough decisions when
necessary.
• Easily adapts and attains skills & expertise in
different fields.
• Ability to work under pressure and respond to short
deadlines with versatility.
Communication and Interpersonal Skills
• Near-native command of English.
• Good interpersonal skills; ability to work
in a team and maintain effective
partnership in a multicultural working
environment.
Commitment to Continuous Learning
• Technology oriented; demonstrated through
computer literacy of applications that include; MS
Word, MS Excel, PowerPoint, AutoCAD, MS Project
and Civil 3D.
• Willingness to keep abreast with new developments
in the field.
WORK EXPERIENCE
March 2021 - December 2021: Site Agent at Malt Contractors.
The company was engaged in various construction works that ranged from house development to road
maintenance works. I was the main link between the contractor and clients which I carried out
effectively.
Roles:
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Ensure the construction was according to the plans provided.
Supervised direct the acquisition of materials for the construction and at the specified quantities.
Ensured that all materials were tested to meet the required standard of quality.
Assisted in the supervision of payments to the casual workers
Directed the flow of work and came up with the necessary schedules so as to maintain the deadlines.
November 2018 - January 2021: Assistant Data Analyst at Asset Limited
Roles
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Optimized HubSpot workflows and reduced customer acquisition costs by 15% through lead nurturing and
segmentation strategies.
Improved conversion rates by 20% by implementing personalized SMS messaging based on user behavior
and preferences.
Conducted a competitive analysis of industry email campaigns and developed a strategy that surpassed
industry benchmarks for open rates, click-through rates, and conversion rates.
Created a comprehensive reporting dashboard that integrated data from HubSpot, Google Analytics, and
other sources, providing insights and actionable recommendations to the marketing team.
Trained and mentored junior team members on best practices for email and SMS marketing, resulting in
increased efficiency and improved campaign performance.
Collaborated with the product team to develop product-specific email campaigns that increased revenue by
30% for targeted product lines.
Conducted ongoing research and analysis of industry trends and best practices, implementing new strategies
and tactics to optimize email and SMS campaigns and improve ROI.
Skills Developed
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Mastering HubSpot workflow design and execution
Testing and optimization skills
Advanced segmentation and lead nurturing skills
Creative and personalized messaging skills
Competitive analysis and benchmarking skills
Exceptional data analysis and reporting skills
Inspiring and effective training and mentoring skills
Excellent collaboration with cross-functional teams
Keen research and analysis of industry trends and best practices
December 2021- December 2022: Virtual Marketing Assistant at The Ridge
Roles:
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Content creation: Writing, editing, and proofreading blog posts, social media posts, email campaigns, and
other marketing materials.
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Marketing research: Conduct market research to identify industry trends and target audiences.
Campaign management: Developing, executing, and tracking marketing campaigns, including email, social
media, and pay-per-click advertising.
Analytics: Monitoring and analyzing website traffic, social media metrics, and other marketing performance
data.
Customer relationship management (CRM): Maintaining and updating customer databases and creating
targeted marketing strategies.
Project management: Assisting with project management tasks, such as creating schedules, coordinating
with team members, and managing deadlines.
Providing customer support: I efficiently utilized live chat and email support to assist customers and resolve
any issues they may have.
Skills Developed:
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Familiarity with marketing analytics and reporting tools: I am able to create effective reports for
analyzing and understanding the performance of online trends. This includes tools such as the
dashboard, sales reports, and customer reports.
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Enhanced technical writing skills: . I used relevant keywords to make the information easily
discoverable and created tutorials and scripts to support the documentation, making it easier for
users to learn and utilize the software products.
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Understanding what data is most relevant: I am able to utilize metrics such as sales, traffic, conversion
rates, and customer demographics to ensure the correct decisions are made.
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Presenting data in a clear and concise manner: A well-organized and easy-to-read report can be much
more effective than a cluttered or confusing one. I utilize charts, graphs, and other visual aids to help
convey information in a clear and concise manner.
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Identifying trends and patterns: One of the key benefits of creating reports is the ability to identify
trends and patterns in the data. I am able to look at long-term trends, gain insights into how a
business is performing and make informed decisions about how to optimize a store.
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Drawing conclusions and making recommendations: I am able to make recommendations to optimize
a store’s performance based on insightful reporting.
Education and Qualifications
Bsc. Civil and
Masinde Muliro
Structural
University of
Engineering
Science and
Technology
SEGERO HIGH
KCSE
SCHOOL
KCPE
Mikindani hill
academy
Seminars and Training
Second Class
Honours(Upper
Division)
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A(Minus)
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393/500 Marks
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26 July 2017: Youth leadership summit presided over by Dr. Fred Matiang’i
4 August 2012: I.S.O certification training at Consolebase limited
Hobbies and Interests
▪ Reading about new marketing technologies.
▪ Avid chess player
▪ Watching technology documentaries
▪ Traveling and socializing
REFERENCES
1. Eng. Mutua Erick
Resident Engineer
Asset Construction Limited
Mobile:-. Eng. Samson Chemoos
Managing Director
Malt Contractors
Mobile:-. Joe Maxmilliano Terminal Manager
Consolebase limited
Mobile:-
Email:-