Richa

Richa Goel Profile Details A result-driven individual who drives growth through effective and innovative marketing strategies. A motivated team player who consistently aims to push expectations and exceed goals. Always wants to develop a career in a fastpaced environment, and is currently looking for an internship in the digital marketing domain to gather relevant experience in the field. -- Links LinkedIn Profile Employment History SEO Intern , Relevate , AUSTRALIA Website https://bigdigitalmarketing.in/ FEB 2021 — Responsibilities ● ● ● ● Manage website including regular content development, and analytics based continuous improvement Managing Word press , doing SEO for site optimization Using tools like SEMRUSH, Keyword Planner, Screaming frog, Google analytics etc. for keyword planning, doing competitive research etc. Looking after Google search console for site optimization. Skills Canva MailChimp Hootsuite Ubersuggest Microsoft Excel Digital Marketing Intern, Win Your English, INDIA APRIL 2020 — NOVEMBER 2020 Wordpress Microsoft PowerPoint Responsibilities ● ● ● ● ● Successfully done the NAP activity for the business. Generated SEO friendly content for the website. Performed SEO audits on the site and was coordinating with the technical team for the issues on the sites. Did competitor and keyword analysis for better SEO ranking. Monitored social media for trending news, ideas, and feedback. Assistant Manager, Max Life Insurance Company Limited,INDIA APRIL 2015 — JULY 2015 Responsibilities ● ● ● ● Generated new business and retained the Group Insurance clients in various product groups i.e. Group Term Insurance, Employee Deposit Linked Insurance. Assisted in presenting these products to new clients and cross/up-sell the newly added products to the existing clients. Conducted training sessions to develop the alternate channels to penetrate the Group Business market through brokers and agents. Assisted in the training of new joiners. Relationship Manager, Bajaj Capital Ltd,INDIA AUGUST 2013 — MARCH 2014 Responsibilities Google Analytics Google Adwords ● ● ● ● Built strong and lasting relationships with key clients while maintaining their portfolios and advising them on the new Insurance/Mutual funds/Bond products. Conceptualized, developed, executed, and monitored internal campaigns. Proposed solutions and leveraged cross-selling opportunities to existing and new clients. Generated new leads, presenting opportunities to sell services and build a larger client base. Assistant Manager, Reet Property Private Limited, INDIA MARCH 2010 — DECEMBER 2012 Responsibilities. ● ● ● ● Organized Telephonic/face to face interviews for recruitment of sales team. Handled the client queries related to various real estate projects. Supervised the daily activities of the sales team i.e. the cold calls, mapping of the assigned region, and the leads generated by them. Assisted clients with after-sales services. Achievements ● ● ● ● Received Scholarships during college for academic excellence for two consecutive years. Promoted to the assistant manager in the shortest time-frame. Awarded as the best team member for the year-. While working with Bajaj Capital, was able to generate the highest business for tax-free bonds worth INR ten million for the third quarter of the financial year. Education MBA (Marketing), ICFAI University, Ahmedabad India. MARCH 2008 — APRIL 2010 B.sc(H) Biotechnology, Amity University MARCH 2004 — MARCH 2007 Courses Certified Digital Marketing Master Course, Digital Vidya Certificates ● ● ● ● ● Hubspot Inbound Marketing Certificate Google Ads Certification Hubspot Social Media Certificate Hubspot Email Marketing Certificate Google Analytics Individual Qualification