Ria Juvica M. Panugan
- |-| www.linkedin.com/in/riapanugan/ |
public.tableau.com/app/profile/riapanugan/
EDUCATIONAL BACKGROUND
De La Salle University
BS Business Management with Minor in Data Science
● Overall GPA: 3.39 | Honorable Mention and Dean’s Lister
● Best Thesis in Decision Sciences & Innovation Department - Silver
San Beda University - Legarda, Manila
● Best in Research Paper - Silver
● Academic Distinction
Malate, Manila
AREAS OF INTEREST / SPECIALTY
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Data Analytics & Modeling
Stakeholder Management & Enablement
Customer Relationship Excellence
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Business Analysis & Operations Strategy
Quality Assurance
Digital Transformation
WORK EXPERIENCE
Emma - The Sleep Company
Business Development Philippines Part-Time
February 2024 - Present
Responsibilities:
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Conducted market research and data analysis to develop business strategies, boosting market share.
Collaborated with a partner marketing agency managing marketplaces in the Philippine market to refine and
implement a promodizer strategy. This involved aligning marketing efforts, optimizing in-store promotions, and
ensuring consistent brand messaging across all touchpoints.
Spearheaded the preparation for entering the retail industry by product positioning, and the development of
go-to-market strategies, ensuring a successful launch and establishing a strong retail presence for our product.
Operations – Customer Excellence Performance Management Intern
Responsibilities:
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Managed escalated support operations for AU/NZ markets, ensuring smooth processes and effective resolution of
critical issues.
Led deep-dive research using data analytics and Python to analyze customer experience performance data and
NPS trends, presenting insights that drove strategic decisions and improved customer satisfaction.
Implemented semi-automated process improvements for data pulling and warehousing, enhancing data
accessibility and efficiency.
Elevated customer satisfaction from 65-70% to 96% and maintained strong stakeholder relationships by delivering
comprehensive performance reports.
Spearheaded training initiatives for the market’s support agents for skill improvement on cross-selling and
relationship management.
BreederDAO
HR – People Strategy Intern
October 2023 - January 2024
Responsibilities:
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Designed employer branding strategies and improved internal data management processes.
AEnhanced communication between HR and employees, increasing engagement by organizing company-wide
events.
Teleperformance – Mckinley
Technical Operations Representative
January 2023 - October 2023
Responsibilities:
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Provided technical support across multiple channels, resolving complex issues with a customer satisfaction rate of
95%.
Offered insights and product recommendations, boosting client retention and cross-selling success.
Prioritize customer satisfaction, consistently striving to exceed expectations and build brand loyalty through
exceptional support.
DLSU Innovation and Technology Office
October 2022 - December 2022
Talent Acquisition and Events Management Intern
● Organized and executed a successful recruitment bazaar for companies, attracting top talent.
● Managed the employee recruitment process, including organizing 201 files.
● Coordinated resume screening to streamline candidate selection.
SKILLS AND RELEVANT INFORMATION
Technological Skills: Data Analytics, Basic SQL & Python, Data Transformation, Database Warehousing/Management,
MS Office Excel, Google Suites, AI & Machine Learning Fundamentals, Tableau, Snowflake
Certification: GL - Data Visualization with PowerBI, AWS - Machine Learning Readiness, Snowflake - Data
Warehousing, CISCO - Data Analytics, CISCO - Intro to Data Science, IMAS - Lean Six Sigma White Belt, TESDA Events Management NCIII
STUDENT LIFE & VOLUNTEERISM
Cream Silk Keraverse
April 2023
Event Management Volunteer
● Coordinated event logistics, vendor management, and cross-functional teamwork, delivering exceptional customer
service to ensure smooth event execution and support for the Project Head..
DLSU BLAZE 2022 Batch Government
2022 - 2023
Chairperson for Integrated Marketing Communications
● Oversaw strategy development, campaign execution, and coordination across various marketing channels to
enhance brand visibility and engagement.
DLSU Annual Recruitment Week 2021
July 2021 - November 2021
Project Head
● Led a team of event coordinators by defining roles and responsibilities, provided guidance throughout the
planning process, collaborated with co-heads to streamline recruitment for 49 DLSU organizations, and developed
marketing content and strategy to support recruitment initiatives.