RHODA AKANBI
Lagos | Open to remote roles
PROFILE SUMMARY
Social media professional with 3+ years creating and managing content across Instagram, TikTok, YouTube, LinkedIn Facebook and
Twitter, with hands-on experience in LinkedIn B2B thought leadership content, multi-platform content creation and management,
short-form video creation, content repurposing, and founder support.
CORE COMPETENCIES
Multi-Platform Content Distribution | Post Scheduling & Calendar Management | Engagement Tracking & Metrics | Short -Form
Video Creation | Content Repurposing | Reels & Carousel Creation | Hook Writing | Founder Support | Content Coordination |
Platform Optimization | Visual Content Design | Caption Writing | Content Adaptation | Brand Consistency | Performance Tracking
Tools: Loomly | Hootsuite | Buffer | Meta Business Suite | Canva Pro | ChatGPT | Claude | Gemini | Google Analytics |Asana
LinkedIn | Instagram | Facebook | YouTube | TikTok | Mailchimp | Kit | Canva Pro | CapCut | Descript
Key Strengths: Strong organizational skills | Attention to detail | Independent work | Excellent written communication | AIcomfortable|
PROFESSIONAL EXPERIENCE
Social Media Specialist, Jamaawealth (US, Remote)
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March 2025 – Jan, 2026
Managed daily content distribution and scheduling across LinkedIn, YouTube, Instagram, and Facebook using Loomly
and Notion, supporting founder directly via Slack to coordinate approvals and ensure smooth execution
Repurposed long-form YouTube content into short-form reels, carousels, and video clips using CapCut and Descript,
optimizing for platform-specific formats and audience retention
Created social media graphics and visual assets using Canva Pro, maintaining brand consistency across all platforms
Wrote engaging captions and hooks for social media posts that drove audience interaction and increased engagement
rates
Participated in A/B testing decisions for landing page video scripts, contributing to content optimization strategy
Developed and maintained content calendars, coordinating posting schedules to align with business goals and
maximize reach
Tracked and monitored engagement metrics including reach, CTR, likes, comments, shares, and follower growth,
managing community engagement across platforms
News Writer & Content Coordinator, BlockNews / JrnyClub (US, Remote)
Sept. 2022 – Oct.
2023
• Distributed 300+ articles across social media platforms, adapting content for different channels to maximize
engagement
• Wrote compelling headlines and social captions that drove traffic and increased content reach by 40%
• Tracked content performance metrics and adjusted distribution strategy based on engagement data
• Maintained organized content workflow and publishing schedule across multiple platforms
Marketing Coordinator, SirenCo (Volunteer)
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Jan 2023 – Present
Managed content distribution across Instagram, Twitter, and TikTok, scheduling posts and maintaining consistent
brand presence
Created 250+ social media graphics using Canva Pro, ensuring visual consistency and brand alignment
Wrote engaging social media captions and copy that increased audience engagement by 35%
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Developed content calendars for multi-platform campaigns including events and merchandise launches
Tracked social media metrics and adjusted posting strategy to improve reach and engagement
Coordinated social media activities to align with organizational goals and campaign timelines
EDUCATION
Law – University of Lagos, Nigeria
PROFESSIONAL CERTIFICATIONS
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Content Marketing – TMH Bootcamp, 2023
Content Marketing – LinkedIn Learning, 2023
Email Marketing – HubSpot Academy, 2024
Digital Marketing – HubSpot Academy, 2024
Acadium Marketing Apprenticeship Certificate, 2025
INTERESTS
Reading | Knitting | Gaming| Music
2024
