Rebecca Fraser

Rebecca Fraser Search Engine Marketer- | r​- | ​linkedin.com/in/beccafraser/ Digital marketing professional with 5 years of experience working in a leadership role on a large, content-driven directory website. Focuses on building and executing search engine optimization and marketing strategies and tactics for lasting growth. Lifelong learner happy to learn new skills and knowledge to keep up with industry advancements and niche trends. Skills and Expertise ● ● ● ● ● On Page SEO Optimization Technical SEO Keyword Research Content Marketing Writing and Editing ● ● ● ● ● Google Analytics Google Tag Manager Traffic Analysis A/B Testing Microsoft Office ● ● ● ● ● Basic HTML and CSS Web Design Wordpress Adobe Photoshop Adobe InDesign Professional​ ​Experience GoodTherapy.org​ | Olympia, WA SEO Director (2013 - 2018) ● Initiating and directing SEO projects across teams ● Reviewing site for SEO errors and opportunities and implementing them ● Providing SEO guidance to teams as needed ● Reporting and analyzing metrics for executive team Xerox​ | Lacey, WA Customer Service Representative (2012 - 2013) ● Answering customer service calls for a nationwide cell phone service provider ● Call types included technical support, billing help, and phone upgrades Click2Rank Consulting LLC ​| Lacey, WA Site Manager and Content Team Lead (2011 - 2012) ● Updating and maintaining Wordpress based websites ● Writing and editing SEO driven website and blog content ● Creating content plans for a small writing team Education Bachelors of Science, Graphic Design​ | Full Sail University | Winter Park, FL Bachelors of Arts, Digital Technology and Culture​ | Washington State University Vancouver | Vancouver, WA