Ravi Verma

Hi! I'm Ravi Verma! Let's go! Professional Summary Experienced Product Owner with 5 years of experience building user-centric, technically sound products in both B2C and B2B environments. A proactive and creative problem solver, I leverage data and analytics to drive product decisions and optimize user experiences. Skilled in collaborating cross-functionally with teams, including engineering, sales, and marketing, to develop clear product requirements, prototypes, and roadmaps that align with strategic goals. Known for a strong attention to detail and the ability to drive growth and innovation, while mentoring and supporting team members to succeed in fast-paced environments. Work Experience Product Owner Annexlogics System Pvt. Ltd. 2022 (april)-Present Led multiple projects as a Solo Project Manager Collaborated with stakeholders and product designers to expand the product vision to MLP. Managed the product as it progressed through various stages, including vision, user interviews, strategy, design, and the initial MVP. Analyzed user behavior to create an optimized experience that alleviates pain points and enhances user satisfaction. Extensive experience in data analytics, internet marketing, and conversion optimization. Increased sales by 40% for a health commerce brand (Wellbene) on CS-Cart by integrating Klaviyo and Tabby for email marketing, conversion rate optimization, and a split payment gateway. Defined KPIs and tracked performance to enable product improvements. Integrated Monday, improving project management workflow efficiency by 35% for an interior fit-out brand (Neuliv). Defined user flows, wireframes, and overall product strategy. Improved app usage by 25%, reaching 95.50%, through Whoop band compatibility for an insurtech brand (Wellx). Worked closely with the founder of Unfade (a marketplace) to refine the entire buyer and seller app UI/UX for a seamless process, increasing sales by 10% MoM and converting 25% of churned sellers into marketplace subscribers. Integrated SAP SCM for Cart-Online, reducing product line management time by 60%. Collaborated with NP Digital to analyze SEO and SEM KPIs, increasing overall brand awareness and visits by 20%. Business Analyst Myteam11 Fantasy Sports Pvt. Ltd. 2020 (feb)-2022 Defined and optimized product features by leveraging data-driven strategies, enhancing user experience and engagement. Collaborated with the core tech team to successfully launch a quiz section during the COVID-19 pandemic, resulting in a 30% revenue increase and earning the Rising Star Award. Designed and implemented user-friendly contests that balanced profitability for both users and the company, driving engagement and revenue growth. Conducted in-depth analysis of user behavior and engagement metrics, identifying key areas for improvement, leading to increased user retention and conversion. Collaborated with cross-functional teams, including marketing and development, to align product enhancements with business goals, driving acquisition and user growth. Utilized data analysis and market research to prioritize features, improve decision-making, and refine the product roadmap. Notable Skills I bring a hands-on approach to product management and use a variety of tools that help me at each step of the product lifecycle. For brainstorming and wireframing, I work with tools like Whimsical, Balsamiq, and Figma, which help me shape ideas and bring them to life. When it comes to documenting processes and collaborating with teams, I use Notion and Confluence to keep everything organized and easily accessible. For managing tasks and staying on top of deadlines, I rely on JIRA, Asana, linear and ClickUp. I’m comfortable using these tools to keep projects moving forward and ensure communication flows smoothly across teams. In terms of testing, I’ve worked with Selenium and Katalon to make sure the product meets quality standards. I also use Postman when working with APIs to ensure everything works as expected. When handling content, I’ve worked with headless CMS tools like Strapi and Contentful, which help me manage and deliver content effectively. I also have experience with email marketing tools like Klaviyo, Moengage, Interakt, Omnisend, and Brevo, and I use chat automation platforms like Intercom and Tawk.to to improve customer interaction. To measure and improve performance, I use analytics tools like Google Analytics, Firebase, and Mixpanel to track user behavior and make data-driven decisions. On the technical side, I’ve worked with development tools like GitHub, phpmyadmin, and Vercel to streamline processes and ensure smooth deployment. These tools allow me to deliver products that are user-centered, meet business goals, and keep improving over time. Notable Projects UNFADE showcases unique, handmade products from small businesses across India, highlighting the craftsmanship of local artisans. through authentic and timeless creations. Wellbene was founded on the belief that health is our most valuable asset. In a world prioritizing wealth over wellbeing, we bridge the gap with transparent, accessible health solutions from supplements to lab tests and consultations. Wellx transforms healthcare from reactive to proactive, making it seamless and stress-free. Designed to enhance well-being, it ensures you and your family get greater value from your insurance with a holistic approach to health. Cart Supermarket is the go-to community supermarket, offering a one-stop shopping experience. With select branches open 24/7, They provide convenience, exceptional service, and a diverse range of products from Africa, Asia, and beyond. Neuliv blends innovation, design, a and functionality to create exceptional spaces. As a techenabled interior design and fit-out company, They transform residential and commercial spaces with a personalized, process-driven method. Cosmada is a hub of beauty innovation, specializing in thoughtfully curated skincare products designed to simplify and enhance your daily routine with effective, high-quality formulations. Notable Competencies Project Management Data-Driven Approach UX (User Experience) Product Requirements (PRD) Roadmapping Journey Maps Wireframing Prototyping Design Principles Market Research Problem-Solving & DecisionMaking Analysis & Visualization Project Planning & Execution Stakeholder Management Risk Assessment & Mitigation Budget & Resource Allocation Agile & Waterfall Methodologies Leadership & Team Development Process Improvement Hobbies and Interests Cricket & Football Enthusiast: Passionate about both playing and watching cricket and football. Actively involved in local leagues, which has sharpened my strategic thinking and teamwork skills. Traveling: Love exploring new cultures, which has broadened my perspective and inspired creativity. Traveling has taught me adaptability and effective problem-solving in dynamic environments. Educational Background Bachelor of Computer Applications- Maharishi Arvind Institute of Science and Management, Jaipur Contact Information -- - @reallygreatsite www.reallygreatsite.com 37,Sulaxmi Nivas, Maharana Partap Road, Vaishali Nagar, Jaipur, Rajastahan 302021