RASHMI
SHRIVASTAV
Assistant Marketing
Manager & Content
Writer
CONTACT
-
shrivastava.r@hotmail.
com
Mumbai, IN
https://in.linkedin.com/in/
rashmi-shrivastava-
IRCC DETAILS
Express Entry profile number:
E-
Job Seeker validation code: 4824
IELTS General Score 7.5
SUMMARY
6+ years Technologically inclined
and marketing strategist familiar
with digital trends and other various
social media platforms. Seeking to
leverage my knowledge and
experience into a role as Marketing
Manager & Content Writer / Sr.
Content Writer
KEY SKILLS
• Content Writing • Brochure
• Blog Writing • Case Studies
•
Email Marketing • Webinar •
Flyers • Content Writing
•
Standees • White Papers
• Client Relationship
Management
TECHNICAL SKILLS
• SMS & Email Marketing • SMM •
Powtoon • Office 365
QUALIFICATION
B.Tech Electrical Engg - IKGPTU
Punjab,IN
LANGUAGES
English, HIndi, Marathi,Punjabi
PROFESSIONAL EXPERIENCE
Assistant Marketing Manager and
Content Writer.
Greytrix India Pvt. Ltd.
Aug '18 - Present
Mumbai, IN
India Gold Development Partner for Sage Software Solutions
Direct reporting to CEO for Marketing plan and budgets.
Assisting in managing teams
Co-ordinate with sage and management for international conferences
Conduct marketing campaigns and conferences to promote brand awareness
among Partners.
Coordinate and assist to develop website webpages and signage.
Write content and assist in designing and developing marketing collaterals,
promotional materials.
Creating original & creative content that drives traffic to a website and social
media platforms:
Create blog and social media strategy aligned with short-term and long-term
marketing targets
Write research-based articles that are original and engaging
Promote the business brand identity via trendy, authentic and creative
content
Create content for webinars or PowerPoint presentations
Create content for other marketing collateral
Research Skills- Analyze white papers and reports, to create summarizations
or extract information, for social media, blogs,
creative, and newsletters.
Write content for web pages, e-books
Provide concepts and content for info graphics, and newsletters
Managing online reputation.
Create and publish engaging content
Work on weekly/monthly social media editorial calendars
Manage online interactions on social media platforms
Promote the brands products and services on various social media channels
Techniques & tactics to ensure contents well received by search engines and
readers
Stay up-to-date with developments and generate new ideas to engage with
new audiences
Knowledge of successful SEO strategies and Word Press & Publishing platforms.
Knowledge of Powtoon
Executive-Customer Success
Propellum Infotech Pvt Ltd.
Jul '17 - Jul '18
Mumbai, IN
A Part Of ZYCUS Technologies
Writing strategic content for off page optimization, blog posts for TenoApp.
Handling SMM, SMS and Email marketing for TenoApp.
Have run ads & campaign for the mobile app on Social Media Platforms.
Knowledge of tools like Google analytics, Google webmaster tools and
Adwords.
Sales Executive- Inside Sales
Propellum Infotech Pvt Ltd.
Jan '17 - Jun '17
Mumbai, IN
A Part Of ZYCUS Technologies
Strategic content , Dynamic advertising, Presentations for Teno app
Assisting competitions & conduct seminars in schools held by Tenoapp.
Identifying key improvement areas and sharing feedback with developers.
Assisting installation, resolving issues, ensuring smooth running of the app.
Marketing Executive
May '13 - Dec '16
Aqua Tech RO Systems Pvt Ltd.
Pune, IN
Writing Blogs, Social Media advertisement
WORK SAMPLES
Press Release: Everything-you-need-to-know-about-sage-partner-summit
https://www.greytrix.com/blogs/sagebusinesscloud/2020/03/05/everything-you-needto-knowaboutsage-partner-summit-2020-in-under-10-mins/
White Paper / Research Publication / Journal Entry
https://www.greytrix.com/resources/whitepaper/dynamics-365-crm-sage-100integration.pdf
Presentation about Greytrix
https://www.youtube.com/watch?v=t6ZRNu2f0x8
Website Content
https://www.greytrix.com/australia/
Case Studies
https://www.greytrix.com/resources/SAM-Medical.pdf
