Rahul Singh

Rahul Singh-+91 - PROFESSIONAL EXPERIENCE Data Scientist – Cvent India (September 2015 - Present) As a statistical analyst at Cvent, my role revolves around marketing analytics projects for driving revenue growth and customer retention for event cloud solutions. Product Analyst, MAC – Adobe Systems (April 2014 – August 2015) As a product analyst, my role requires me to generate reports for identifying product and documentation issues. It involves analyzing multiple sources of offline and online data using text analytics and internal CRM tools to extract trends and patterns from large volumes of data. The role also requires communicating these insights through recurring stakeholder meetings ARC Analyst, ARC – The Nielsen Company (October 2010 – Aug 2011) As an ARC Analyst, my role involved analyzing data from market research surveys. These surveys were essentially research studies carried out to study the potential for launching new FMCG goods or repositioning existing ones. S urvey results were analyzed using in house tools (Bases Analytic Workspace) and S CAPE frameworks. PRIMARY SKILLSET Core Skills – Data Analysis, Market Research, Statistical Modelling, Customer Segmentation, Market Basket Analysis, Churn analytics, Web Analytics Algorithms – k-means clustering, Logistic Regression, Random Forest, Multinomial logistic regression, Gaussian Mixture Modelling, Association Rules Tools – R/R Studio, SPSS, Sitecatalyst, SQL Basic Computer Skills – MS Excel, MS PowerPoint, MS Word AWARDS • • Awarded ‘Most Valuable Player – 2016’ Quarterly award for innovation Q1 ‘16 PROJECTS 1. Cvent India Pvt. Ltd. (Sept’ 15 – Present) • • • • Customer Segmentation: Created customer profiles for all accounts currently engaged with Event Cloud solutions. Identified 8 typical customer profiles. Cross Sell Analysis: Identified top targets susceptible for cross sell within the Event Cloud universe. Drove cross sell revenue of ~$ 90k closed opportunities and ~$ 120k open opportunities Renewal Analysis: Identified top drivers of renewal for accounts on event cloud solutions. Currently working on implementing account alert system to identify ARA’s. Hiring Analytics: Identified top drivers for employee churn within the customer support division at Cvent. 2. Adobe Systems (Apr’ 14 – Aug ‘15) • • • • • Identified top customer pain areas for adobe DTM and Adobe Social and assisted documentation efforts for enhancing self-help mechanisms. 9% drop in call volume over 2 quarters lead Text Mining using Clarabridge 6.0 for uncovering support insights. Hands on implementation training on legacy and DTM implementation. Developing best practices wireframe for data analysis using Clarabridge Completed training on Adobe DTM onsite at Adobe Lehi campus 3. The Nielsen Company (Oct. ’10 – Aug ’11) • • Completed research report using SCAPE framework for identifying repositioning opportunities for ‘Clear anti-dandruff shampoo’ for South East Asia market. Research report to identify potential pitfalls for launching Magnum ice creams (bar variant) in the Belgium market. EDUCATION Qualification MBA – International Business (Marketing) B.E (Electronics & Telecom) Class XII Class X ADDITIONAL INFORMATION • • • DOB: 24 Apr, 1989 Passport: Yes Visa: B1/B2, valid for USA College/ University Year IMT Ghaziabad 2014 Mumbai University 2010 CBSE CBSE -