RAFAEL DE PAULA E SILVA CARVALHO-/-
linkedin.com/in/rafaeldepaulacarvalho
José de Alencar, 113 | Curitiba, Paraná
28 anos
Professional goal
Act in the administrative area focused in Growth Marketing, Paid Media, Copywriting, ASO/SEO.
Qualifications
I am a focused, responsible, organized, analytical, communicative and team spirit person. I have
ease and flexibility to learn new activities.
Post Graduation
Digital Marketing Specialization | FAE | Conclusion: 2022
Master’s Degree in Marketing Strategy and consumer behavior | UFPR | Conclusion: 2023
Academic Education
Bachelor's degree in Business Administration | Universidade Federal do Paraná | Conclusion:
2018
Complementary Courses
Subido de Tráfego (Paid Media / AdTrafic): Pedro Sobral (12/2023)
Marketing digital: Alura, Fundamentos para seu planejamento on-line. (09/2020)
Marketing de Conteúdo: Rock University. (03/2021)
SEO I: Alura, Rankeie bem no Google. (09/2020)
Copywriting: Rock University. (04/2021)
UX: Alura, O que é experiência de usuário. (09/2020)
English Course: WiseUp, General English (Concluído) (2015)
English Course: Malvern House, Dublin – General English (07/2016 - 10/2016)
Languages
Portuguese
Native
English
Advanced reading | Advanced writing | Advanced conversation
French
Basic reading | Basic writing | Basic conversation
Softwares knowledge
- Excel, Power Point, Google Suite; Google Console; Google Analytics; Zendesk; Salesforce;
Trello; Apple Developer; Meta Ads; Google Ads.
Profissional background
RankMyApp
Mobile Marketeer (09/21 – atual)
Production of mobile growth marketing strategies; Organic marketing metrics and KPIs
management; Implementation and monitoring of A/B tests; Performance analysis; Production of
data analysis presentations; Presentation of data inteligence and strategies reports to clients.
James Delivery (11/19 – 12/20)
Maestro B2B/Logístico
Customer service to couriers, partners and buyers; Assistance in order logistics; Onboarding of the
order manager to partners; Clarification of doubts about transfers, internal regulations and other
doubts about the operation; Retail price adjustment; Forwarding negotiations to responsible
sectors; Analysis of processes with a focus on continuous improvement of the operation; Feeding
of data sheets; Decision-making in solving operation problems; Logistic analysis.
Centro Cultural Teatro Guaíra: Orquestra Sinfônica do Paraná (07/17–12/18)
Administrative Intern and Interpreter
Hiring professionals; Document translation; Lease of materials from international publishers;
Preparation of memos and spreadsheets; interpret English/Portuguese; Purchase of airline tickets;
Travel planning; Accountability; Material requisition.
Bekos (11/16 - 03/17)
Administrative Assistant / Salesperson
Customer service; Sales; Cash operations; Inventory control; Document management.
Complementary Data
Exchange: Dublin, Ireland (07/2016 - 10/2016)