Rachel Otulaja

Is your business growing, but your backend is still a mess of scattered leads, manual follow-ups, and tools that nobody set up properly?

I'm Rachel, an Executive Assistant and Operations Specialist with hands-on experience helping entrepreneurs, coaches, and small business owners build clean, efficient systems that actually work so they can stop managing chaos and start scaling with confidence.

Here's exactly what I do:

GoHighLevel (GHL) Setup & Management

1. Full CRM setup and pipeline configuration from scratch

2. Automated follow-up sequences, email, SMS, and voicemail drops

3. Lead capture, nurturing workflows, and appointment booking automation

4. Funnel building, reputation management, and dashboard configuration

5. Ongoing GHL account management and optimization

Airtable Systems & Automation

1. Custom databases, CRMs, and client trackers built to your exact workflow

2. Automated notifications, reminders, and status updates

3. Linked tables, formula fields, and dashboards that give you real-time clarity

4. Migrating messy spreadsheets into clean, scalable Airtable bases

Executive Assistance

1. Inbox and calendar management, you only deal with what matters

2. Meeting prep, follow-ups, and client communication

3. Task coordination, project tracking, and daily operations support

4. Onboarding new clients and keeping existing relationships warm

Who I work best with:

1. Coaches and course creators who are scaling fast and need systems to match

2. Small business owners who are operationally overwhelmed and losing leads

3. Executives and founders who need a sharp, proactive assistant they can fully trust

I do not just complete tasks, I think ahead, spot problems before they become expensive, and make sure your business runs smoothly, whether you're in a meeting or completely off the grid.

I've earned over $7,000 on Upwork across multiple engagements, and I bring that same standard of reliability and attention to detail to every new client I work with.

Send me a message right now with what's on your plate. I will tell you exactly how I can help, and we can get started right away.