Rachel Caradine
St Kilda, VIC, 3182 |--Executive Assistant | Business Manager | Sales & Relationship Ninja | Project & Event Management
SUMMARY
With extensive experience in Executive Assistance, Business Management, and Sales & Relationship
specialisations, I bring a diverse skill set aimed at driving organisational success. Excelling in managing executive
schedules and facilitating seamless operations as an EA and I excel in project management and event planning,
ensuring seamless execution and successful outcomes. I've demonstrated proficiency in overseeing various
business operations as a Business Manager. With a track record of success, I'm ready to deliver exceptional results
in any dynamic environment.
SKILL SET
Inbox & Diary Coordination | Sales Coordination & Support | Copywriting - sales copy, EDMs and blogs
Project Management | Facilitation Support | Customer Service | Event Planning & Execution
WORK SUMMARY
I've had the honour and privilege of working with nationally and globally recognised brands, including:
• The Graceful Collective - Leadership & Career Coach (Program Manager – 2+ yrs)
• HowToo Learn - Global LMS and online training (Sales Strategy – 6 mths)
• Flourishing Minds - Workplace Psychologist & Facilitator (Facilitation Support – 1+ yr)
• Pearly Whites - Global E-commerce (Global Sales, Customer Service & Wholesaling – 7+ yrs)
• Michelle McQuaid Group - Global Wellbeing Facilitator & Coach (EA, Sales, Client Relationship & Operations –
5+ yrs)
EXPERIENCE
Client Relationship & Business Manager
Sep 2023 - May 2024
Celeste Halliday, Melbourne, VIC
Celeste is an Executive Leadership Facilitator and Coach who works with large, global organisations on leadership
and coaching programs with a focus on connection. Working with nationally and globally recognised brands and
dealing largely with people leaders,
Sales & Relationships - Initiating discovery calls to understand the business, their current challenges and hopes
from a program using appreciative questions, preparing a detailed brief and creating engaging tailored proposals
including costings. Building and maintaining positive relationships with leaders from large national and international
organisations and program participants to ensure successful implementation and ongoing effectiveness of programs.
Program Management - Coordinating and managing client programs from onboarding to off-boarding. Maintaining
ongoing relationships to foster repeat business. Managing programs including coordinating calendars, travel
logistics, preparing captivating program materials, worksheets and follow up materials.
Business Management - Coordinating business and team requirements, including maintaining business records,
working with external partners (accountants etc.), payment of invoices and business development and lead
generation.
Key Achievements:
• Successfully project managing a large national Culture & Values Program for a national ASX listed organisation
with the Values signed off by the Board and implemented across the organisation.
• Successfully supporting the sale of a large program with international participants - worth more than $100,000.
Casual Sales Assistant
Apr 2023 - Present
Carolina Lifestyle, Armadale, VIC
Carolina Lifestyle Label is a unique Australian brand that merges Australian ideals with Colombian craftsmanship.
This role is a blend of my love of fashion and my passion for impeccable sales and customer service. Key functions
include:
Styling - Using my expertise and curiosity to style and suggest products for customers.
Customer Service - Providing personalised, attentive, and friendly assistance, ensuring that each customer feels
seen, heard, valued and satisfied with their shopping experience and promote repeat business.
Stock & Store Presentation - Assisting with ensuring accuracy of stock and maintaining the impeccable visual
standards of the store.
Key Achievements:
● Consistently exceeding and surpassing my personal KPIs and contributing to the store's KPIs (sales targets,
Average Basket Values, customer sign-ups).
● Frequently receiving positive feedback from customers in terms of my level of customer service and ability to
respond to their unique requirements.
Virtual Executive Assistant / Business Manager
Jan 2013 - Present
RC Does It!, Melbourne, VIC
Working with various global and Australian-based clients - largely in the coaching / corporate facilitation space - I
have extensive experience in Business/Program Support, Executive Assistant and Sales/Relationship Management,
including:
Sales & Relationship Ninja - Excellently managing client relationships, implementing strategic sales strategies, and
sales coordination initiatives for revenue growth. Working closely with the Marketing teams to create engaging sales
materials. Using my superior research skills for content planning and creative presentations, coordinating group
coaching programs, and fostering project management efficiency.
Travel & Event Planning Mastery - Researching travel, event venues, accommodation, and transport options, and
presenting findings concisely to aid decision-making. Creating detailed travel itineraries with flight times, hotel
addresses, and meeting locations. Coordinating visas and entry requirements. Organising national and international
events, liaising with venues and organisers, coordinating sales materials, and managing event stands to engage
buyers.
Inbox & Calendar Taming - Prioritising emails by urgency and importance, tackling high-priority tasks first. Writing
clear, concise, and professional email responses with consistent tone. Using discretion in inbox organisation,
meticulous email content monitoring, and superior anticipation skills to manage scheduling and conflicts efficiently.
Key Achievements:
• Attracting national and international business partners and earning the business hundreds of thousands of dollars
in revenue.
• Successfully and meticulously planning sponsorship and presence at International Positive Psychology
Association World Congress in Montreal and Melbourne - attracting new business partners and selling thousands
of dollars in products and services.
Executive Support Office / Executive Officer
Sep 2002 - May 2013
Queensland Government, Brisbane, QLD
Accomplished Executive Assistant and Support Officer with a successful track record in the Queensland Government
sector. These roles encompassed:
Inbox & Calendar Management - Provided high-level administrative support to senior executives in the Queensland
Government, including complex calendar management, appointment scheduling, and meeting coordination.
Stakeholder Management - Liaised with senior Government officials to organise high-level committee meetings
chaired by the Premier and senior Government officials, contributed to and proof-read State Budget papers, and
prepared official correspondence, reports, and presentations for executive and ministerial communications and
briefs.
Travel & Correspondence - Coordinated travel arrangements for senior executives, manage confidential
information, facilitated communication between executives and stakeholders, and supervised junior staff.
Key Achievements:
● Researching and writing a briefing note for the Minister for Health for National Cabinet on the unfamiliar subject
of home births that that was signed off by the Director-General with no changes.
EDUCATION
Jan 1993 - Aug 1993
The Office Business Academy, Brisbane, QLD
ADDITIONAL SKILLS
Problem-solving | Microsoft Office & Google Suite Proficiency | Xero Accounting Software | Excellent
Communication - written and verbal | Multi-Tasking | Achieving Results | Autonomy | Organisation |Collaboration