Priyanka Pandey

 Contact PHONE: - LinkedIn: LinkedIn/priyanka EMAIL:-Skills and Certification Certification in Google Adwords Certification in Business Analytics with Excel Certification in Data Science with R Programming Certification in Tableau Training Certification in Google Improve campaign performance with optimization score Writing, Editing and analyzing content Organizational Skills, Handling Multiple Priorities 5 Years of experience with Salesforce CRM Proficient user of grammarly TOTAL Experience: 6+ yrs Date of birth: 10th Feb, 1992 ADDRESS: E-701, Melange Residences, Hinjewadi Phase 3, Pune - 411057 Priyanka Pandey Senior Content Writer & Analyst Profile Versatile content writer, proficient in researching, writing and editing diverse content with 6+ years of experience. Able to work with minimal input to produce engaging, authoritative and error-free work. Worked for multiple sectors (APAC, EMEA, Canada, etc.) Looking for a fast-paced position with the opportunity for career growth and management. Worked as a freelance writer for 4 years. WORK EXPERIENCE Chief Editor Assistant SpecialChem India Pvt. Ltd March 2016 to February 2018 Finding and analyzing news, events and articles. SEO Optimization of Content Eye on Google Analytics and Consumer Trends Meta-description and Meta-tags addition to the content Hands on HTML for content publication online. Image search and upload Editing and publishing news and newsletters. Marketing the content through e-newsletters Twitter and LinkedIn Promotions of articles. Formulations search, listing and upload. Business Analyst JoulestoWatts Business Solutions, Bengaluru (Working for Accenture as Content Writer & Analyst) March 2018 to October 2018 Business Operations Associate Accenture Operations, Gurugram November 2018 to July 2022 Analyzing client requirement Creating ad copies for different sectors Working on ETAs, RSAs and multiple ad types A good hold on excel basics and formulas Knowledge of Google Adwords Proficient User of Microsoft Word and Excel Hands on writing SEO Optimized Content Quality check of peer ad copies and final files Ads written for Adobe, Salesforce, ebay, L'Oréal, Estée Lauder, Amazon etc. Usage of ad customizers and dynamic keyword insertions for adcopies Curating high-end SEO-friendly content for e-commerce domain Senior Digital Marketing Associate Google Operations Center, Gurugram July 2022 to December 2022 Creating text ads and responsive search ads Suggesting ad extensions Mentoring new joinees in the process Hands on basics of marketing, advertising and Google landscape Catering multiple industries - health, finance, automobiles, technology, cosmetics and more Studying Google analytics and suggesting improvised ads Improving Optimization score of ads for different sectors EDUCATION Master of Science: Biotechnology R.N Ruia College, Matunga, Mumbai Completed in 2015 With 67% Bachelor of Science: Chemistry, Zoology and Biotechnology Govt Arts and Science College, Karwar, Karnataka Completed in 2012 With 94%