Priyambada Dubey

 PRIYAMBADA DUBEY Ghaziabad, Uttar Pradesh, 201010-|- PROFESSIONAL SUMMARY 6 years of experience in writing, editing and styling copies for digital media. Goal oriented and driven by deadlines, with an eye for details. Skilled communicator, adept at working effectively in fast-paced environments. SKILLS Sound editorial judgement Strong editing skills Photo and video editing Ability to handle multiple tasks Strategic content planning Keen eye for detail WORK HISTORY Sr. Writer, POPxo | Gurgaon, Haryana | November 2018-Present Writing creative, compelling and error-free copies that add value to readers Closely following trends in fashion, health, and celebrity lifestyle to produce content for millennial generation. Producing content that integrates POPxo Shop products and prompts readers to buy them. Understanding social media trends and using them to produce engaging content. Working on content management system Chubby to create content that matches the prescribed editorial style, format standards and layout. Ideating on memes and videos for social media that generate reader attention and promote engagement. Sr. Writer, E2M Solutions | Ahmedabad, Gujarat | July 2018- October 2018 Following fashion, health, and wellness industries to create informative and visually appealing copies for readers. Working efficiently under strict deadlines. Meticulous proof-reading. Thorough research on assigned topics to write authoritative copies. Producing original, creative content for promotional advertisements and marketing materials. Customizing brand message to reach and capture target audience's interest and drive engagement. Sr. Sub Editor, Daily Bhaskar | Noida, Uttar Pradesh | April 2016-March 2018 Generating story ideas for Lifestyle beat- including fashion, health, wellness, beauty, sex, relationship and humour. Conducting face-to-face and telephonic interviews as a part of stories. Idea generation, scripting, acting, shooting and editing video stories. Scheduling and posting stories on social media. Editing photos on Adobe Photoshop. Working on content management system Genius to write and submit error-free copies. Editing videos for broadcast using Shotcut software. Content Writer, Wildnet Technologies | Noida, Uttar Pradesh | October 2014-April 2016 Evaluating project requirements and content standards for each project to produce copies in line with creative structure. Managing competing deadlines with efficiency. Styling images and layout to ensure proper presentation. Making articles search-engine ready. Writing and optimising content for social media. Content Writer, PageTraffic Web Tech Ltd. | Noida, Uttar Pradesh | January 2014-September 2014 Writing blog posts, SEO articles, website content, and press releases Working closely with the company CEO to produce content for social media, infographics, webinars, guides and e-book. Providing editorial guidance to other departments to deliver high-quality content. Active participation in brainstorming sessions for idea generation. Intern, ET Now | Noida, Uttar Pradesh | May 2013-July 2013 Researching and producing content for daily shows. Accompanying editors to interviews and events. Worked on ET Now series- Runway to Success and India Innovates. PERSONAL ACHIEVEMENTS Promoted twice in one year at Dainik Bhaskar. Bagged the "Rising Star" award in 2017. Received "Best Story of the Month" Award five times from-. EDUCATIONAL BACKGROUND PG diploma in Journalism and Mass Communication - Nov 2013 | Times School of Journalism | New Delhi | Journalism And Mass Communication Graduation - March 2012 | Banaras Hindu University | Varanasi | Economics Senior Secondary School - March 2009 | Pentecostal Assembly School | Bokaro, Jharkhand | Arts TECHNICAL KNOWLEDGE: In-depth knowledge of Photoshop. Worked on content management systems like Genius and Chubby. Worked on video platform GIST to produce videos for social media. Worked on video editing platform Shotcut. Adept in MS Office. Intermediate knowledge of designing platforms Quark Xpress and InDesign. OTHER QUALIFICATIONS Diploma in Photography from Banaras Hindu University. Certificate in Computer Accounting from APTECH.