Priscilla Outschoorn

PRISCILLA OUTSCHOORN WORK HISTORY CONSULTANT - DIGITAL MARKETING Cinnamon Hotel Management Limited, November 2023-present Conducting thorough assessments of current booking engine and website infrastructure. Identifying areas for improvement in booking processes and website efficiency. Managing and implementing strategies to optimize booking engine performance and enhance website user experience. Providing recommendations for upgrades or changes to booking engine and website design. Analyzing data and metrics to measure the effectiveness of implemented changes. PERSONAL INFORMATION Date of Birth:- Phone: - Email:-LinkedIn: @priscilla-outschoorn 168/3A,1/1, Stanley Thilakarathne Mawatha, Nugegoda Sri Lanka PERSONAL PROFILE Collaborating with IT teams or external vendors to troubleshoot technical issues related to booking engine functionality or website performance. Staying updated on industry trends and emerging technologies related to booking system, web optimization and digital media solutions. Progress reporting of on-going projects to stakeholders. Offering ongoing support and consultation to ensure continued effectiveness and efficiency of booking processes and website functionality. EXECUTIVE (ADMINISTRATION) TO EVP - CHIEF FINANCIAL OFFICER (LEISURE GROUP) Cinnamon Hotel Management Limited - Part of the John Keells Holdings PLC Group, November 2017-October 2023 Preparing monthly financial and operational reports for top management and Group With 10 years of experience in Finance, Social Media Management Committee. Management, and Operations, I've excelled in Automotive, Event Reviewing and proof-reading of Quarterly Board Reports, Competitor Analysis and Management, and Leisure industries. My strengths lie in Quarterly Financials of all public listed Cinnamon Hotels & Resorts within the Group. organizational Working collaboratively with the team in compiling information and reports for the yearly prowess, creative acumen, and strong interpersonal, communication, and marketing skills. I am publishing of the public listed Cinnamon Hotels & Resorts Annual Reports. committed to excellence and continuous learning, I drive results Monitoring and reporting of tourist arrivals (Sri Lanka and Maldives) and contribute to organizational success through collaboration Compiling group debtor reports for top management. and innovation. Handling documentation of tax appeals and correspondence. Handling and execution of various minutes of meetings in a timely manner. SKILLS Handling inter-company fund transfers for all Cinnamon Hotels & Resorts. Assisting in drafting of Board Resolutions, letters and obtaining relevant approvals as and when needed. Teamwork Spoken & written communication OPERATIONS & SOCIAL MEDIA MANAGER Problem solving Weddings at 84, January 2019-October 2021 Time management Managed all social media platforms. Planned all content and posts of all social media platforms. CERTIFICATES Handled all online customer inquiries. ADMINISTRATION EXECUTIVE - DATSUN Associated Motorways Private Limited, February 2017-November 2017 Digital Marketing Foundations, September 2021 LinkedIn Handled the brand's vehicle inventory and stock in-take. Prepared monthly sales and delivery reports. Handled day-to-day SAP related system issues. Fundamentals of Digital Marketing, July 2021 Google Digital Garage Handled internal audit queries and worked towards rectifying malpractices. Handled day-to-day operational and customer complaints/issues. Tracked customer inquiries status and conversions, daily. Digital Marketing Certified, July 2021 HubSpot Academy Organic Marketing: Facebook Groups For Small Businesses Coursera Diploma in Floristry New Skills Academy ADMINISTRATIVE OFFICER - SUZUKI Associated Motorways Private Limited, May 2015-January 2017 Managed sales administrative tasks through the SAP platform. Handled customer refunds and payments. Prepared monthly sales and delivery reports. Handled day-to-day SAP related system issues. Handled internal audit queries and worked towards rectifying malpractices. TRAINEE CUSTOMER SERVICE OFFICER - SUZUKI Associated Motorways Private Limited, November 2014-May 2015 LANGUAGES English Sinhala ACADEMIC HISTORY CAMBRIDGE COLLEGE OF BUSINESS AND MANAGEMENT AFFLIATE: ASIA E UNIVERSITY Executive MSc. Digital Marketing - Ongoing CARDIFF METROPOLITAN UNIVERSITY HND Computing & System Development, Information Technology, October 2018 Group Project: Successfully organised a charity event to raise funds to purchase computer equipment for a rural school. HOLY FAMILY CONVENT, BAMBALAPITIYA GCE Advanced Level Examination - Arts Stream (English medium), August 2014 Member, Commerce Union Member, Swimming team Member, Model United Nations Club Delegate at Colombo Model United Nations President, Media Club Assistant Treasurer, English Union HOLY FAMILY CONVENT, BAMBALAPITIYA Ordinary Level Examination - English medium, December 2011 Member, Swimming team Member, Basketball team EXTRA-CURRICULAR ACTIVITIES Member, John Keells Holdings PLC swimming team Member, Cinnamon Hotels & Resorts swimming team Participated in Mercantile Swimming Championship Volunteered for John Keells Foundation Eye Camp Volunteered in gift distribution to children for John Keells Holdings PLC Christmas gettogether REFERENCES Will be provided upon request. 1. Experience working in a regional role covering multiple countries 2. Previous experience working in a global professional services firm 3. Good knowledge of MS Office including Word, Excel, and PowerPoint 4. Ability to follow HR policies and programs 5. Ability to manage multiple priorities and meet tight deadlines, with meticulous attention to detail and strong organizational skills 6. Knowledge of how to work with sensitive information and data and the ability to maintain the confidentiality of the above 7. Ability to adapt quickly and appropriately to a range of situations as business needs arise Ability to communicate to a high level of proficiency in written and verbal communications across the full range of communication channels