Prince Osita

PRINCE OSITA Mobile: - | Email:-LinkedIn: https://www.linkedin.com/in/prince-osita-1810a283/ PROFESSIONAL SUMMARY Creative Digital Marketing professional experienced in coordinating and implementing online promotion strategies. Expertise in marketing campaign development, content marketing, email marketing strategy and social media management. Proven history of stellar industry performance, including writing sales copy, developing landing pages and improving user experience. Proficient in utilizing various social media platforms, online marketing tools and software to drive conversion rates, improve online engagement, increase sales, and maintain brand loyalty. Employs data-driven insights to improve marketing performance and drive customer acquisition and retention. Prepared to leverage seasoned experience to take on new challenges in the industry. Proven record of success in conceptualizing and integrating marketing campaigns to reinforce and build brand images online and offline. CORE COMPETENCIES • • • • • • • Digital Marketing Social Media Management Content Marketing Paid Advertising Content Creation SEO & SEM Implementation Digital Asset Management • • • • • • • Email Marketing Creative Writing Copywriting Videography & Video Editing Graphics and Visual Design Marketing and Advertising ✓ ✓ ✓ ✓ ✓ Integrity Honesty Leadership Research Resourceful ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ Adobe Premiere Pro Google Suite Microsoft Office SendPulse Mailchimp • • • • Utilization of Data & Analytics Research Implementation Campaign Development and Implementation Project Management Customer Relations & Engagement SOFT SKILLS ✓ ✓ ✓ ✓ ✓ Time Management Critical Thinking Problem Solving Decision Making Good Communication Open-minded Creativity Organization Consistency Team Work SOFTWARE PROFICIENCY ✓ Proficient on all Social Media Platforms ✓ Adobe Photoshop ✓ Adobe Illustrator ✓ ✓ ✓ ✓ ✓ SurveyMonkey InShot Filmora CapCut Canva CAREER HIGHLIGHTS • • • • Started a Logistics company - Kingly Logistics, designed its operational processes in 2019. Designed and deployed several online marketing campaigns and grew online engagement rate from 1% to 8% in 3 months. Analyzed online marketing efforts of a Thailand-based company, updated marketing strategy and implemented the strategy to increase customer engagement through social media from 400 to 450 in one week – specifically using paid AD strategy. Developed a marketing documentation that encompasses present and future marketing strategies that can be utilized for Dellyman. Planned, created, tested marketing campaigns for 5 new product features for Dellyman. Spearheads Digital Marketing team to design, implement and evaluate online marketing campaigns for the Noshtrybe product at Dellyman. PROFESSIONAL EXPERIENCE • • • DELLYMAN NIG. LTD | Digital Marketer JAN 2022 – JUNE 2023 Managed marketing campaigns to cultivate brand awareness and drive website traffic. Administered marketing calendar and posted new content to coincide with new product and service releases. Prepared detailed campaign reports and digital marketing strategies, communicating key findings to senior management. Collaborated with internal departments to build digital experiences and achieve marketing goals. Improved page content, keyword relevancy, and branding to achieve search engine optimization goals. Discussed SEO needs and optimized strategies for short- and long-term campaigns. Development and implementation of all paid search & paid advertising activities. Executed in depth market research on Twitter, Facebook, Instagram and LinkedIn to identify the pain-points of consumers in the industry. These pain-points were used to create value-based content. Planned and executed email marketing campaigns. Analyzed Data from email campaigns to improve email copies. Strategized on the Digital marketing plans of new products such as Noshtrybe and implemented those plans. Optimized Social media accounts for the Noshtrybe product of Dellyman. • • • • KOCIA CONSULTING LTD | Freelance Digital Marketer JAN 2022 – MAR 2022 Planned and implemented content marketing plan to drive brand awareness across company’s social media pages Established company’s online presence by creating optimized social media pages. Published 10 blog articles for company’s blog page which increased traffic to website by 5%. Initiated LinkedIn Marketing for brand awareness. • • • • • • • • • • • • • • • • • • • • MODA HOME SOULTIONS | Freelance Digital Marketer FEB 2021 – MAY 2021 Crafted a content marketing strategy and developed high quality content, page optimized contents that educates page followers. Analyzed competitor pages to identify keyword opportunities. Increased customer engagement through social media from 400 to 450 in one week – using paid AD strategy. Improved page content, keyword relevancy to achieve SEO. Used META Business Suite to optimize brand’s advertising assets and accounts. Utilized analytics from paid campaigns to guide specific marketing decisions. Utilized exceptional writing, editing and proofreading skills to produce. KINGLY LOGISTICS | Digital Marketer JUN 2019 – DEC 2021 Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs. Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations. Created company brand messaging, customer events, promotional strategies and product commercialization. Analyzed and reported social media and online marketing campaign results. Engaged online audiences by placing strong focus on sales process support and responding to inquiries and comments timely and knowledgeably. Increased customer engagement through social media. VOLUNTEER EXPERIENCE HerTECHTRAIL ACADEMY | Digital Marketing Coach SEPT 2022 – PRESENT • • • • Educated students to setting up marketing systems and implementing campaigns. Showed students how to identify ideal leads and avoid poorly-qualified leads. Enlightened students on utilizing Data to achieve Digital marketing success. Encouraged learners to adopt high professional values. • • • • • PCR LAB, Lagos State University Teaching Hospital | Laboratory Assistant Intern JAN 2020 – MAR 2020 Compared laboratory data against specifications to determine if results met requirements. Leveraged personal protective equipment to maintain safety in lab. Conferred with management and other laboratory staff to develop understanding of product specifications. Recorded test results on standardized forms to enter into database and communicate to appropriate personnel. Set and oversaw quality assurance guidelines for laboratory work. CERTIFICATION 1. Senior Secondary Certificate of Education (SSCE 2014) 2. Joint Universities Preliminary Examinations Board (JUPEB A’Levels 2016/2017) 3. Nigerian Association of Microbiology Students (South West Region) – Leadership Summit (2018) 4. Google certified Digital Marketer (2019) 5. Cedar Institute REBASE Program for Entrepreneurs (2019) 6. Jobberman Soft Skills Training. (2021) 7. HerTechTrail Academy – Certificate of Service (2022) EDUCATION WAEC | Select International College SEPT 2008 – JUL 2014. ADVANCED LEVEL CERTIFICATE IN SCIENCE (A’LEVELS), JUPEB | Obafemi Awolowo University JUL 2016 – JUN 2017. BSc. Microbiology | Obafemi Awolowo University JAN 2018 - NOV 2021.