Preethi Mirajdar
Market Research Analyst
United States ◇ LinkedIn
SUMMARY
Dynamic and results-driven Market Research Analyst with 5 years of experience and a master's degree in chemical
engineering. Expertise in conducting comprehensive market analysis across diverse industries including Food & Beverages,
Oil & Gas, Healthcare, and Chemicals. Adept at utilizing advanced analytical tools and problem-solving techniques to deliver
strategic insights that support business growth and decision-making. Proven ability to identify market trends, assess
competitive landscapes, and develop data-driven solutions that align with business objectives.
WORK EXPERIENCE
Deputy Manager (R&D Technical Market Analysis)
Aug '22 — May '24
PepsiCo
Identified and defined the objective of a research project and determined the best methods to use to meet those objectives
by framing up the research.
Performed in-depth market analysis, consumer behavior, desk research on products, market trends and competitors to
create detailed reports and presentations.
Translated complex research data into clear, actionable recommendations to the stakeholders.
Used a concise and structured data storytelling approach through insightful presentations and visualizations.
Analyzed scientific publications and clinical data to correlate the relationship between ingredients and their benefit or
claim areas.
Summarized relevant data and made suitable recommendations related to research findings.
Proficiency with Euromonitor and Mintel databases
Experience with survey platforms like Qualtrics, SurveyMonkey, and Google Forms.
Market Research Analyst
Jan '22 — Apr '22
Marketysers Global Consulting LLP
Conducted in-depth secondary research on markets, products, and companies within the chemical & materials sector,
leveraging both written and data-based analysis.
Prepared detailed reports across multiple industry verticals, providing actionable insights and strategic recommendations
to stakeholders.
Delivered competitive analysis of companies' market offerings, identifying key market trends, pricing strategies, and sales
approaches.
Collaborated closely with clients to understand their objectives, contributing to the development of comprehensive
databases, samples, and reports tailored to specific business needs.
Ensured the accuracy and completeness of data, adhering to prescribed quality standards and enhancing decision-making
processes.
Actively handled client queries and managed deliverables, ensuring timely and effective communication throughout
project life cycles.
Associate Analyst
Mar '19 — Dec '21
GlobalData PLC
Performed desk research on markets, products, and companies within the Oil & Gas sector, delivering actionable insights
through both written reports and data-driven analysis.
Analyzed financial and regulatory filings, prospectuses, government statistics, industry publications and other sources for
investment information and to update asset level data.
I was responsible for covering global-level oil and gas assets such as Gas processing plants, LNG Terminals and Tankers
and regularly updating, organizing, and ensuring data accuracy in a timely manner.
Proactively identified and sourced new information, ensuring the continuous update and relevance of market data.
Monitored and evaluated key industry developments, including policy changes, regulations, and emerging trends to
provide actionable insights.
Upheld the highest standards of data quality, ensuring all information adhered to parameters of accuracy, completeness,
and relevance for informed decision-making.
Analyzed global market trends within the Oil & Gas industry, providing clients with strategic insights to navigate market
shifts and opportunities.
Familiarity with Pitchbook, D&B Hoovers, Statista, and CB insights for competitive intelligence.
Supported research on healthcare market trends and regulatory dynamics by assessing key competitors with their product
features, pricing/packaging strategies, go-to-market motion, and market share.
Collected and analyzed customer feedback to improve product positioning strategies and innovation areas.
Assistant Professor
May '17 — Feb '19
B.V Raju Institute of Technology
Taught courses in Energy Engineering, Petroleum, and Petrochemical Technology, delivering high-quality lectures and
fostering a deep understanding of complex concepts in these fields.
Led research initiatives in Water Treatment, contributing valuable insights and innovations to address industry challenges.
Actively engaged in workshops and National Conferences, continuously expanding knowledge, sharing expertise, and
staying at the forefront of industry developments.
Assistant Professor
Dec '15 — Mar '17
Lords Institute of Engineering & Technology
Delivered lectures on Heat Transfer and Chemical Process Calculations, providing students with a strong foundation in
core engineering concepts.
Guided students in the development of theses and dissertations, offering academic support and facilitating research
progression.
Actively mentored and counseled students, fostering their academic growth, personal development, and career planning.
EDUCATION
Master in Chemical Engineering, NIT Warangal (GPA: 7.76)
Jul '13 — Jun '15
Bachelor in Chemical Engineering, B.V. Raju Institute of Technology (GPA: 84.25%)
Jul '09 — May '13
SKILLS
Research Skills Secondary Research, Data Analysis, Survey Design & Questionnaire Development
Technical Skills Microsoft Office, Power BI, Data Mining, Microsoft Excel
Analytical Skills Insights Generation, Analytical Thinking, Problem Solving
Communication Skills Report Writing, Presentation & Communication, Data Storytelling
Management Skills Stakeholder Management