CURRICULUM VITAE
PRASHANTH BETHI
Email id:-Contact: -
Expertise @:•
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Search Engine Optimization (SEO)
Search Engine Marketing (SEM/PPC)
Social Media Marketing (SMM/Paid Campaigns)
Work Experience: Brand Success Manager
February 2019 – Present, Brand My Rehab LLC.
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Responsibilities SEO/SEM:
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Responsible for Developing and implementing effective search engine optimization (SEO)
strategies.
Coordinating with content team for various content activities to be implemented on the
website.
Managing offsite and onsite optimization projects and reporting on performance
Track visitors trends and take action (website revisions, usability etc.) accordingly with the
help of Google Analytics. Collect data and report on traffic, rankings and another SEO aspect.
Responsible for managing PPC Campaigns. Setting up, managing, continuous monitoring &
tracking campaigns (Google Adwords).
Doing Bid & Budget Optimizations & Keyword Research on a regular basis.
Experimenting and Implementing multiple strategies (based on the targeting audience) to
cut down the CPA to a greater extent and to increase the Conversions.
Track visitors trends and take action (website revisions, usability etc.) accordingly with the
help of Google Analytics.
Collaborating with Designers and Developers for creation of separate PPC Landing Pages.
Finding and using various advertising sources to reach the targeting audience.
Continuous tracking of ROI, to give and take necessary actions based on that.
Education: •
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Bachelor of Technology: Vaagdevi College of Engineering-), Computer Science
Intermediate: SR Junior College(2005-08), M.P.C
SSC: Sree Rushi Vidyalaya(2004-05)
Personal Details:Name
DOB
Father Name
Gender
Languages known
LinkedIn profile
: PRASHANTH BETHI
: 5th Oct 1988
: RAJESHWAR RAO B
: Male
: English, Telugu, Hindi.
: https://www.linkedin.com/in/prashanth-bethi/
