Prashant Joshi
Social Media Campaign Manager
Pune, MH, 411045
-
https://www.linkedin.com
/in/prashant-joshi-9846a56
-I am highly ambitious and performance-driven with an unparalleled work ethic.
• Outstanding written and oral communications skills with comprehensive experience
in numerous forms of marketing and information dissemination.
• Strong capacity to manage multiple projects on strict timelines that adhere to
brand identity and values.
• Proficient on Placing Facebook Ads that converts
It's been 7 years since I am into Media marketing and having strong hands-on
experience of 4 years of a Facebook Media buyer, along with worldwide client
handling skills and result oriented approach.
Skills
Facebook Ads
Excellent
Instagram Ads
Very Good
LinkedIn Ads
Very Good
YouTube Ads
Very Good
Google Ads
Very Good
Work History
2013-08 - Current
Social Media Campaign Manager
Eywa Solutions pvt ltd, Pune, Maharashtra
Facebook /Google Ad lead generation & Conversion Expert and Data
Visualization of all marketing spend to help clients make strategic marketing
spend decisions
Total 7 years experience 4 years in Digital Marketing Analytics, Social Media
Marketing, SEM
Here are some of the things my FB marketing expertise:
★ Reaching out to new audiences and warming them up for the future.
★ Creating innovative ads that speak credibility and capture the desired
audience's attention.
★ Converting clicks to sales.
I not only understand Facebook Marketing/ Lead generation/ Conversions but
also data analytics and visualization and story telling out of all marketing
efforts.
Designed Facebook ad banners using high end tools like Canva,Pixalr & For
Videos: Imovies
Solid understanding of marketing budgets, Estimation, Forecasting and Ad
spend on different marketing channels like Paid Search, Email, Google Display,
Facebook ad
I am highly versed in :
- Lead gen
- Conversions
- Brand awareness
- Catalog sales
- Pixel setups
- Catalogs setups
- CMS vs FB connections
- Creating Audiences: Custom, Lookalike, Saved audiences
Role Description :
- Handle Project onboarding process
- Workflow designs
- Thorough analysis of product
- Decide Campaign types depending on clients requirement
- Define campaign strategies and channels
- Assigning monthly campaign tasks to the team.
- Create,
monitor and optimize the campaigns on a daily basis in sync with the
pre-defined objectives
- Generate and deliver campaign specific performance reports on
daily/weekly basis
- Beware of Root Causes & Break Points.
issues – understand, analyze the issue. Provide a workaround if possible.
Currently & Previously I handled the following niche clients :
- Restaurants & Catering Business
- Real Estate & Constructions
- Training & Education
- Ecom & Fashion
- Tourism
- Rental services
2014-05 - 2016-06
Lead Tech Support Analyst - Ad Operations
Pulsepoint, Pune, Maharashtra
Role Description :
● Working in 4 Days cycle to Become Campaign Centric.
● Provide Reliable Data within 2days.
● Beware of Root Causes & Break Points.
● Export data from channel - Upload Validated Data into CMP(Content
Management Platform).
● Compare Data between CMP vs Channel.
● issues – understand, analyze the issue. Provide a workaround if possible.
Escalate the issue in Trello & asana
Education
2010-06 - 2013-06
Master in Computer Applications: Computer Software And
Media Applications
Sinhgad School of Computer Studies - Solapur