PRASENJIT SARKAR
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CONTENT PROFESSIONAL – 20 YRS EXPERIENCE
COPYWRITING, MARKETING COMMUNICATION, ACADEMIC WRITING,
PROPOSALS, PRESENTATIONS, TECHNICAL DOCUMENTATION
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EXPERIENCE
SERVICES
SKILLS, HOW I WORK
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Copywriting
Landing pages
Press Releases
Business writing
Academic writing
Technical writing
Newsletter
Product reviews
Product
descriptions
Blog writing
Web copy
SEO
Presentations
Transcriptions
White papers
Case studies
TOOLS
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• Microsoft
Office
• Power user of
Word, Excel
and
PowerPoint
• Adobe Acrobat
• Visio
• SharePoint
EDUCATION
• Bachelors in
Commerce
• ITIL V3.0
Foundation
• Google Certified
Educator Level 1
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Performing research, collaborating
with marketing staff, creating
marketing copy, rewriting copy
pieces, academic research and
writing for law firms, financial
services businesses, and management
articles.
Led creative content for website,
emails and creative copy for catalogs,
brochures, whitepapers, case studies.
Experience of writing technical and
non-technical academic papers and
articles with knowledge of common
referencing styles (APA and MLA)
Development and delivery of training
for cross-organization needs in
collaboration with HR.
Preparing and participating in service
audits
Daily stand-up meetings, deliverables
tracking and monitoring
Stack ranking of resources
Setting expectations of work
behaviors and on metrics as well as
expectations from team management
CONSULTING
ACHIEVEMENTS
• Helped an IT services
organization transform
its documentation
team to an output
based service delivery
organization, helping
them achieve an
overall 30% savings in
costs to programs
• Designed resource
optimization initiatives
that helped widen the
reach of services
across business units
• Successfully converted
a dedicated service
unit for a single line of
business to a shared
service serving
multiple business units
CAREER HISTORY
FREELANCER •-
Clients: Aarhus University, Denmark; Crush Republic, USA; Law professor
at National Law School of India University; SourceHov, USA; British Council
(Examination Services), India.
MANAGER – DOCUMENTATION • CGI GROUP •-
Managing a team of 16 support services staff delivering services across
Europe, the US, Canada and Asia.
Industries served: Financial services, Telecom, Insurance, Health.
