Pradeep D. A. Gunasekera
No. 11/3 A1, Nallawatta Road, Maharagama, Sri Lanka.-- / -
https://www.linkedin.com/in/pradeepgunasekera
SUMMARY
CAREER OBJECTIVE
•
Over 12 years of experience in the field of Web based
To use my Knowledge and Interpersonal skills
Software Development including over 4 years of Web
to achieve my client’s objective while working
Project Management and 4 years of SEO Consultancy.
towards the betterment of my Employer and
Solid exposure in website development, web-based
my career.
•
systems development, SEO, SEM (PPC), web analytic
tools and Social Media.
•
Experience
in
requirements
elicitation,
planning,
TECHNOLOGY / MANAGEMENT SKILLS
requirements management, communication, project
•
monitoring and control.
•
Team building and leadership
Experience in numerous business domains including
•
Strong
•
•
•
and
negotiation
management
skills
(planning,
skills
dentistry, airline ticketing, tourism, education, finance and
e-commerce.
communication
•
Project
Currently working as a SEO Specialist for Swivel Group
decision making, executing, monitoring
partnering with Impressive Digital, Australia.
and control)
Completed my postgraduate studies, M.Sc. in IT and
•
Change management skills
Management from Keele University, UK in year 2008 and
•
Resource management skills
my undergraduate studies, B.Sc. (Hons) in Computing
•
Programming language skills
and Information Systems from London Metropolitan
•
UI design and development skills
University, in year 2006.
•
Database design and development skills
https://lk.linkedin.com/in/pradeepgunasekera
•
Office package skills
WORK EXPERIENCE
SEO Specialist – Swivel Group / Impressive Digital, Australia
[2021 - present]
https://www.impressive.com.au/ | https://swivelgroup.com.au/
•
Responsible for keyword research, on-page optimisation and prepare recommendations for implementation.
•
Responsible for adhering and guiding the development team and the content management team on SEO standards and
its implementation process.
•
Monitor websites performance with SEMrush, Ahrefs, Screaming Frog, google analytics, search console and Agency
Analytics.
Senior SEO Specialist – BizGrow Digital, Australia
[2020 - 2021]
4 months
https://biz-grow.com.au/
•
Responsible for keyword research and optimizing existing client websites.
•
Responsible for adhering and guiding the development team and the content management team on SEO standards and
its implementation process.
•
Monitor websites performance with SEMrush, Screaming Frog, google analytics, search console and Agency Analytics.
•
Consultant for backlink campaigns
SEO Consultant – Direct Flights, Australia
[2019 - 2020]
https://seoforge.com.au/ | https://www.directflights.com.au/ | https://www.directflights.co.nz/ |
1 year 5 months
https://www.directflights.travel/
•
Responsible for adhering to SEO standards and optimizing existing company websites.
•
Monitor websites performance with google analytics and web master tools.
•
Responsible for managing all google adword campaigns for the company and use of SEMrush services.
•
Consultant for Social Media campaigns and backlinks.
Digital Marketing Consultant / Web Developer – Global Science and Technology Forum (GSTF), Singapore
[2017 - 2019] | https://globalstf.org/
2 years
•
Responsible for the SEO plan, monitoring and performance with google analytics and web master tools on all company
websites.
•
Responsible for managing all google adword campaigns for the company.
•
Consultant for Email Digital Marketing – EDM campaigns and social media campaigns.
Freelancer (Web Development / Project Management)
[2016 - 2017]
1 year 2 months
Worked as a part-time freelancer conducting developments on websites and web systems along with project management
responsibilities.
Project Manager – EFutures Pvt Ltd, Sri Lanka
[2015 – 2016]
7 months
https://www.seylan.lk | http://sdb.lk | https://recharge.airtel.lk/ | https://www.cimaonlinevoting.com | http://www.entrust.lk/ |
http://www.cilanka.com/ | http://www.nationstrust.com/ | www.riunit.com |
•
Successfully studying the project scope and managing the deliverable times, identifying barriers for completion and
resources needed.
•
Preparing a project plan based on the WBS.
•
Perform communication with the project stakeholders.
•
Monitor and control project budget.
•
Becoming the interference between the stakeholders and the technical staff.
•
Monitor and control project deliverables and escalate any issues to the management in advance.
•
Manage and Prioritize between the projects list.
Project Manager (Web Development)- Elephant Island (Pvt) Ltd | Travel Trails, Sri Lanka
[2011 – 2015]
3 years 10 months
http://holidaysinsrilanka.net | http://www.srilanka-direct.com | http://www.elephantstables.com |
http://www.holidaysinkerala.net
▪
Successfully taking over the responsibilities of the company’s static websites and introducing a content management
system.
▪
Helping the company to minimise additional expenses and time on out-sourced activities related to the content
management and improving Search Engine Optimisation - SEO.
▪
Responsible for monitoring payment gateways, web based marketing campaigns, hosting servers and the IT
infrastructure of the company.
▪
Introducing a small but skilled web development team and data operators to satisfy the constantly changing information
requirements of the company.
▪
Liaison between the marketing team and the development team to help convert marketing tactics and needs into
developer understandable format and vice versa.
Assistant Project Manager - Nuwanesa (Pvt) Ltd, Sri Lanka (subsidiary of M. G. Consultants)
[2010 – 2011]
1 year
http://www.mgconsultants.lk | http://www.nuwanesa.lk
▪
Performed the role of Coordinator, in dealing with web-based educational material and business presentations for the
Education Ministry of Sri Lanka on behalf of Nuwanesa (Pvt) Ltd ( http://www4.schoolnet.lk/edusoft/science/grade-
11/htdocs/semp/semp2/ )
Successfully performed modifications and maintenance for IFAD funded Post-Tsunami program website in JSP for the
▪
Ministry of Fisheries, Sri Lanka ( http://www.ifad-ptcrrmp.lk )
Performed the tasks of designing, development and maintenance for Low Vision Sri Lanka website, Kandy Eye Hospital (
▪
http://www.lowvision-srilanka.com )
Responsible for monitoring each stage of the development life-cycle and arranging meetings to find out the progress of,
▪
and speed-up, processes if necessary
Assisting and guiding the web development team.
▪
Software Engineer - PHP - Nuwanesa (Pvt) Ltd, Sri Lanka (subsidiary of M. G. Consultants)
[2009 – 2010]
1 year 7 months
Laboratory Demonstrator - Department of Computing & Mathematics, Keele University, UK
[2006 – 2007]
1 year 4 months
http://www.keele.ac.uk/scm/
Web Engineer - Mackwoods IT Solutions, Sri Lanka.
[2006]
5 months
https://www.mackwoods.com/
Web designer and lecturer - IDM Software division, IDM computer studies, Sri Lanka
[2005 - 2006]
8 months
http://www.idm.lk/
EDUCATION QUALIFICATIONS
Academic
▪
M.Sc. in Information Technology and Management - Keele University, England [2006 - 2008]
▪
B.Sc. (Hons) in Computing and Information Systems - London Metropolitan University [2004 - 2005]
Professional
▪
Google Analytics Academy – Certification of Completion – Beginners
▪
Project Management Professional (PMP) – Training - PMS Institute – Sri Lanka [2012]
▪
Associate Membership of the British Computer Society – BCS – UK [2008]
▪
CED – Certified E-Commerce Developer (Grade – Distinction) - IDM E-Commerce Division, IDM Software International
[2004]
▪
Oracle 8.x SQL * Plus (Grade – Distinction) - IDM Computer Studies [2003]
▪
Diploma in Computer Studies (Grade – Credit) - Infotec Computer Systems [1999]
REFEREES
Mr. Dmitry Loukine
Mr. Sam Makwana
Director,
Performance Director,
Swivel Group – Australia | Sri Lanka
Impressive Digital Australia
Tel
Tel
: -
E-mail :-
: -
E-mail :-
I confirm that the above information are true and correct to the best of my knowledge and can be
supported with documental evidence if requested.
Yours Faithfully
Pradeep Gunasekera
04/Sept/2021
