Located in MIDRAND, JOHANNESBURG
South African
Prepared by: Philani Shezi
CANDIDATE SUMMARY
PERSONAL INFORMATION
NamePhilani Lipworth Shezi
Known asPhilani
LanguagesEnglish
Zulu
GenderMale
Date of Birth07/05/1972
ID NO-
Residential Address26 McKay drive
Ashburton
Pietermaritzburg
3201
Willing to relocateYes
Drivers Licenceyes
Notice PeriodImmediately
Email-
EDUCATION
High School Education1988
Matric/Grade 12
Amanzimtoti College of Education
Tertiary Education2010
University of South Africa,
Postgraduate Diploma in Marketing Management
Subjects: Marketing Research, Business Management, Consumer Marketing, Strategic Marketing Management, Communication (incomplete)
2009
Milpark Business School
Master of Business Administration
Courses passed are: Corporate strategy, Corporate Finance, Advanced Strategic Management, Advanced Human Resources Management, Management at Functional Level, Project Innovation, Advanced Marketing Management, Financial Management, and Strategic Operations Management.
Dissertation: Development of Expansion/Growth Strategy
July 1999 –December 2000
Motorola University (Short courses provided by University of Chicago, Thunderbird University and Kellogg)- Part of Cadre Program in United States of America
Uncompromising Integrity
Enlightened leadership
Brand Marketing
Negotiation skills
Finance (Basics of corporate valuation)
Emotional Intelligence
Action Learning Team building workshop
E-commerce:
The next generation of Internet business
The future of shopping
From Bricks to Clicks
Strategy and the New World of Business
Relationship networks
Cash Management
Budget management
1994
University of Natal, Pietermaritzburg
Bachelor of Arts May 1993,
Bachelor of Arts (honors) 1994
Chairperson of the Orientation Program
1989
University of Durban-Westville, Durban
Post Matric (Bridging course)
Computer LiteracyMs Word, Ms Excel, Ms Powerpoint, SAP, JD Edwards ERM
EMPLOYMENT HISTORY
COMPANY:Bhonagen (Pty) Ltd (OWN Business)
PERIOD OF EMPLOYMENT:December 2010 to present
POSITION:Director (Managing)
Business Adviser (Institute of Business Advisers)
:Contract/service with various companies from 2011 to Current
The south African Breweries -)
RESPONSIBILITIESCustomer Business Development (SAB)
Dealing with customer base business training and mentoring
Training
Entrepreunour development
Problem identification and solving
Cash management
Banking
Marketing
:Amali Capital Pty Ltd (2016-CURRENT)
RESPONSIBILITIESStrategy development
Marketing
Branding
Stakeholder management
:Wasembo Pty Ltd (2014-CURRENT)
RESPONSIBILITIESMarketing
Positioning and Sales
Customer acquisition
Relationship management
Stakeholder engagement
Fairhaven LLC (London) (2011)
Fairhavenkids (Pty) Ltd (2012-Current)
RESPONSIBILITIESNew Market penetration and segmentation
New Business acquition
Security
Business planning
Property management
Cash Flow management
Labour relations
Pansolutions (Pty) Ltd
RESPONSIBILITIESCustomer service improvement
Sales and marketing
Market expansion to African markets
Transformation and diversity
Public and Media relations
COMPANY:South African Bank Note Company
PERIOD OF EMPLOYMENT:October 2007 to November 2010
POSITION:Marketing and Communications Executive Manager
RESPONSIBILITIESResponsible for the market growth through Africa with the focus in SADC countries.
Communications internally and externally.
Sales and marketing strategy and targets for the banknotes and security documents.
Input to development of SABN strategy
Marketing and communications business plan
Marketing and communication policies and procedures
Marketing of the SABN both nationally and internationally (especially in Africa)
Public Relations management
Management of internal and external communication
Stakeholder relationship management
Brand and image building
Advice and guidance to SABN Departments regarding marketing and communication
Management of direct reports
Corporate Social Investment
Human Resource management
Capacity and employee development
Budget Compilation
Cost Control
Project Management
Communication
Relationship Building and Maintenance
Change Management
Performance Management
Government Relations
Responsibility: The establishment of relations with African governments and Central Banks. This was for the purpose of security printing of security documents (Banknotes, Passports, Kimberly Process, etc.). The key personnel engaged with ranged from Central Bank Governors, Government treasury officials to Currency department managers.
The main issues dealt with were Bi-lateral (SA and international country) relations concerning the following: Customs for high security products, Interpol issues, financial transactions, third party involvement (aviation) and Political landscape. Further to this was the hosting of international delegates at our National Keypoint premises.
REASON FOR LEAVING:On Contract and seeking growth.
COMPANY:O’hagan’s Midrand
PERIOD OF EMPLOYMENT:December 2006 to March 2008
POSITION:Franchise Owner
RESPONSIBILITES Duties included but not limited to:
Ordering
Selling and Marketing of the Business
Negotiating Deals
Financial planning
Shift Policy, Planning and implementation
Risk planning
Labour relations
Banking and VAT filing
REASON FOR TERMINATIONToo busy with contract consulting and traveling
COMPANY:The South African Breweries
PERIOD OF EMPLOYMENT:March 2002 to November 2006
POSITIONTrade Marketing and Corporate Affairs Executive Manager
RESPONSIBILITESPart of Executive team of the region dealing with sales and distribution, HR, and Systems.
Responsible for Growth and business development through licensing and protecting the licence to trade.
Dealing with the Media on all SAB corporate related issues in the region of Gauteng.
Promoting Entrepreneurs and leadership development through SMMEs.
Training employees on Competition Act, BEE strategy, Licensing strategy and corporate strategy.
Ensuring that sales and distribution is done in line with the strategy of the business.
Corporate affairs strategy and social responsibility
ensure the SAB brews and markets beer in a beer in a responsible manner in ways that are sensitive to societal concerns
to facilitate our company's efforts to understand society's expectations so that we can meet their expectations of us as a responsible global business, employer, and citizen
Taking strong action to reduce underage drinking, enact tough drunk-driving legislation, and promote responsible drinking initiatives.
Responding to society's concerns about the abuse of its products.
Constructively engage in helping address problems associated with the products SAB brews, manufactures and markets.
Assess the value chain of SAB's business and identify significant issues impacting it
Communicate on an ongoing basis with a wide variety of key stakeholders - including consumers and business partners, government officials and regulators, advocacy groups and NGOs, and our employees - in order to identify their significant issues and concerns with SAB's global enterprise.
Liaise with the Committee formed, to assess, address, and respond to environmental concerns across our operations and value chain. This includes looking after the commercial equity and BEE strategy.
To go beyond compliance and drive integrity into everything SAB does create maximum clarity about what's right and what's wrong in the context of our relationship with society. And then to drive that understanding deep into our culture so that our people are equipped to make the right - and responsible - decisions.
To decide what does and does not constitute a "reduced-risk" product, and ensure that any such product is responsibly marketed to consumers.
To review all ingredients added to SAB's products and ban any that are harmful
Government Relations
Government was one of the key stakeholders that I dealt with. The key engagements were with Department of Finance, Security and liaison office, Social welfare amongst others. Key issues were tax, concerning lobbying for the payment of fair tax for the organisation. Public, Private, Partnerships were established with government especially around Police Stations and in poor communities. Key stakeholders were Premier, Chief Directors, etc.
REASON FOR LEAVINGTo run own business.
COMPANY:Motorola
PERIOD OF EMPLOYMENT:June 2000 –Feb 2002
POSITION:Sales Manager – Sandton, Sandton South Africa
RESPONSIBILITES Botswana and Namibia managing sales into the two countries and working with all the networks in those countries.
Manage overall sales activities and overall accountability for team. Lead team towards building sales and total customer satisfaction. Use local resources to build a strong Motorola team in front of the customer. Internal teams to include engineering, program management, and service. Maintained skill sets to manage all aspects of Large Accounts. Required ability to read, nurture, grow, and cultivate projects and people.
Account Manager – Sandton South Africa
Managing Vodacom sales into the network as well as the sell out of the products to the end user. Achieve the sales goals as defined by the Area Manager. Developing and managing sales channels. Define and implement new channels of distribution and support service strategies.
Internet Connectivity and Solutions Division (PNG) – Boca Raton – USA
Working to develop a business strategy for ISPs and the Vertical market for Mobile Internet Exchange (MIX), Personalized Communications Solutions through Cellular phones, PDAs, PCs, Wireline, etc. for Latin America.
Jan. 2000 – May 2000Strategic Research (Market share and Forecasting) PCS – Basingstoke - UK
Defined and implemented the Knowledge Management process for PCS EMEA region. And set it up online on the Intranet. Gained expertise on Market share tracking and forecasting for the region. Also formulated a document for the wealth of third party vendor information and categories.
July 1999 – Dec. 1999Consumer Insights Group (PCS) – Libertyville – USA
Worked on primary research for the Cellular and satellite market globally. Participated in the development process of the segmenting, questionnaire development and design to the analysis of the results. Interacted with the consumers and Vendors on various levels of the process. Also worked on the market-sizing project for the satellite division. And Participated in the brand tracking study worldwide.
REASON FOR LEAVINGGreater prospects as a marketing person.
COMPANY:Vodacom / IDCS, Johannesburg
PERIOD OF EMPLOYMENT:March 1999-May 1999
POSITION:Regional Manager
RESPONSIBILITES Managing six staff members who look after Service Providers, Dealers and retailers and provide Product Training, Branding and promotions for the Dealership base.
Nov. 1997 – Mar. 1999Vodacom / IDCS, Johannesburg
Service Provider Account Executive
Providing support service for the Service Providers and formulating training and branding strategies for retailers on a national basis. Trained the sales and customer care agents on new products being launched. Assisted with the identification of dealerships in the main market.
Nov. 1996 – Nov. 1997Vodacom / IDCS, Johannesburg
Field Marketing Executive
Responsibilities: To achieve sales objectives on a monthly basis, identify new market opportunities whereby the company can expand its business interests. To gather and monitor competitor activity to ensure that at all times the territory and products are profitable. To also maintain effective levels of problem solving and troubleshooting.
REASON FOR LEAVINGOverseas opportunity
COMPANY:British American Tobacco, Isando
PERIOD OF EMPLOYMENT:Jan. 1996 – Nov. 1996
POSITION:Trade Marketing Representative
RESPONSIBILITES Responsibilities: Achieve the preset sales targets and goals of the company. Develop and maintain a professional relationship with the customers in a designated area. To ensure at all times that company products and image were well known to retailers and wholesalers. To plan and execute strategic promotional activity and manage and control promoters. Gather and monitor competitor activity through the attendance of sporting, social and promotional events.
REASON FOR LEAVINGNot comfortable with Smoking ethics.
COMPANY:Radio Maritzburg, Pietermaritzburg
PERIOD OF EMPLOYMENT:Feb. 1995 – Nov. 1995
POSITION:Broadcaster and Advertising Sales
RESPONSIBILITESRan talk shows dealing with the issues pertaining to the region.
Providing quality programs that will not be harmful to the listeners.
Responsible for the sales of Advertising space.
REASON FOR LEAVING:Better financial offer and position.
COMPANY:UNITED CEREBRAL PALSY ASSOCIATION OF SOUTH AFRICA
PERIOD OF EMPLOYMENT:June 2004 – present
POSITION:Non-Executive Director
COMPANY:SOUTH AFRICAN BREWERIES EXPERIENCE
SAB Centenary Centre (World of Beer)
PERIOD OF EMPLOYMENT:Nov 2002 – January 2010
POSITION:Non-Executive Director
Hobbies:Pilot
Currently student Pilot Licence with completion to Private Pilot Licence
Karate
Black belt (Kyokushinkai)
Brown belt (Shotokan) Black belt underway
References:
Ms Linda Johnson/ Mr George Johnson
Owners (Fairhaven)
-
Ms M Ramutle
Humanan Resources Executive Manager (OBP/SABN--
Mr S. Ntombela
District Manager (SAB-
Skype; sandilepercivalntombela-