Peter Onuigbo
Nigeria--
linkedin.com/in/peter-onuigbo-b95220b
Summary
Art direction is more than just the know-how but rather the whom involved; the audience to whom art is intended to please.
I have produced and directed TV shows, commercials and documentaries for the Bank of Industry, the UNDP, international
NGOs and Africa's premier media company, the SIlverbird Group.
I have also created promotional videos for German B2B tech start-up, Payever GmBH, produced various product launch
campaigns for businesses including Canadian hospitality company, Scrubbi and I have been the Creative Director/Video
Producer for Silverbird Television and the Heart of the Matter TV show.
Core skills include art direction and video production with expertise in Final Cut Pro/Adobe Premiere Pro for film editing
E ects for motion graphics.
and Adobe
An avid cinephile, I am also a budding filmmaker and my short film, made entirely on a $100 budget, was screened at the
Clermont Ferrand Film Festival in France, received o icial selection at the Fatherhood Image Film Festival in the US and
the Inshort FIlm Festival in Nigeria.
With over 13 years of experience in post production, media communications, film and motion graphics design, video
production is not just a job to me... It is my way of life.’
Experience
Volunteer | Video Producer
FightPandemics
Sep 2020 - Present (1 month +)
FightPandemics is an altruistic platform created in the wake of COVID-19 that connects people and
organizations in need of help with those that can provide it. In fostering these vital connections, we empower
communities to respond more quickly and e ectively to the crisis. Our vision is to create a world where
humans are more resilient to emergencies.
Product Specialist
Mind Motivated
Jul 2020 - Present (3 months +)
Responsibilities:
. Develop product pricing and positioning strategies.
. Translating product strategy into detailed requirements and prototypes.
. Evaluate promotional plans to ensure that they are consistent with product line strategy and that the
message is e ectively conveyed.
. Act as a product evangelist to build awareness and understanding
Peter Onuigbo - page 1
Media Director
Nicky Okoye Organization Inc.
Jun 2020 - Present (4 months +)
Impact:
Built the entire media structure for the organization including social media accounts and promoted online
interview sessions/conferences using state of the art video production tools. This resulted in large number of
sign-ups, youtube subscriptions and members of the organization.
Responsibilities:
. Research and determine the best media outlet mix for promotional strategies.
. Design and review advertising budgets in collaboration with the CEO.
. Create new campaigns to reach a broader audience.
Creative Producer (Video)
payever
Apr 2020 - Present (6 months +)
Responsibilities:
. Designed the layouts for the Payever Business App and direct animations.
. Worked with the marketing team to determine best practices for brand visibility.
. Produced short videos and stories from Payever clients and beneficiaries which is used for marketing and
advertising.
Head Of Production
Civic Innovation Lab, Abuja.
Aug 2019 - May 2020 (10 months)
Impact:
As a start up, I helped to put processes and structure in place for e ective management of the company. I
closed deals worth $670,000 in my first 3 months of work, based on leads initiated by my team.
Responsibilities:
. Prepared, edited and published communication materials, events, press releases and company statements
for dissemination on all social media platforms.
. Developed a growth strategy focused both on financial gain and customer satisfaction.
. Consulted with directors to determine most e icient execution of productions including staging and lighting
environment.
Conducted research to identify new markets and customer needs.
Team Lead, Video Production
Bank of Industry Limited
Dec 2019 - Mar 2020 (4 months)
Impact:
I led my team into producing a major documentary which was used as a fund raiser by the bank.
As the team lead, we produced graphics and communications materials such as fliers, brochures and leaflets
for the Bank’s stakeholder meetings at the UN in New York
Peter Onuigbo - page 2
Team Lead, Video Production (Cont’d)
. The Small Holder Farmer Cluster Finance Scheme project, which highlights the initiative by the bank aimed at
reducing large manufacturing companies’ dependency on imported raw materials, by providing local farmers
with appropriate farming inputs which increases crop quality and quantity for the o -taker companies.
. The NorthEast Rehabilitation Fund Project, aimed at providing micro funds to internally displaced persons in
an e ort at rehabilitation in the NorthEast.
. The TraderMoni Process video which highlights the technology and manpower behind the government
sponsored initiative at providing micro loans to traders as part of an intervention e ort on poverty alleviation.
Creative Director
Landlagos
Feb 2019 - Jul 2019 (6 months)
Impact:
As head of the creative team in the marketing unit, I led my team into creating strong video and print
advertisements that fetched in clients who purchased acres of land to the sum of $250,000 and $3,400,000
respectively.
Responsibilities:
. Led creative sessions on the promotion of the company’s brands.
. Supervised social media engagement, content and images.
. Directed African movie stars, Richard Mofe Damijo and Jackie Appiah in commercials that generated high
revenue for the company.
. Supervised a twenty-man team of graphic artists, videographers and editors.
. Proofread, edit and assess written material before they are deployed and published.
Producer
Heart of the Matter TV
Apr 2017 - Oct 2018 (1 year 7 months)
Impact;
I transformed the TV Show from a 700 audience viewership to 3,100,000 audience viewership in a space of one
year a er I was made producer.
I single-handedly negotiated a deal in which our host TV station waived o all air time fees and the show runs
free of charge to this day. This marked a major achivement for me as it greatly reduced the show's overall
expenditure on airtime and distribution.
Responsibilities:
. Created and developed audio and video content for the show, external social media videos, product
marketing and corporate training videos.
. Scripted, drew storyboards, allocated budget and resources, set deadlines and select optimal forms of media
for projects.
. Established a team and work with them to ensure project deliverables.
. Worked closely with internal clients and stakeholders to help facilitate the creation of multimedia content.
. Sourced for revenue generating avenues and market the show to prospective sponsors.
. Planned video shoots, scout, selected and reserved shoot locations.
Peter Onuigbo - page 3
Creative Director
Pxlart Digital
Jan 2011 - May 2017 (6 years 5 months)
My duties cut across various aspects of production which included;
. Animation - creating and building 2D animations as a feature film or commercial.
. Film Editing - professional editing using the Industry Standard's Final Cut Studio for film, music videos, TV
commercials and documentaries, replete with appropriate soundtracks and e ects.
. Motion Graphics/Broadcast Design - Developing motion graphics for broadcast, including Opening Montage,
Lower Thirds, Credits and Visual E ects.
. Final Cut Studio Training - Supply of Apple Mac systems to companies and Final Cut Studio 3 Package with full
plug-ins.
Creative Director
Genesis Studios Ventures Limited
Aug 2015 - Feb 2017 (1 year 7 months)
. Led creative sessions for project kick-o s.
. Managed multiple projects from concept through completion.
. Developed creative programs and design concepts that meet the business objectives of BeTv and advance her
brand strategy.
. Established creative direction for the entire line of services and programs.
Video Specialist
Silverbird Group Ng
Apr 2012 - Oct 2015 (3 years 7 months)
Responsibilities:
. Developed concept and design for the Most Beautiful Girl in Nigeria Pageant.
. Provided creative direction for the daily reality TV show (Silver Moments) including title sequence, credits and
all post production tasks.
. Assembled videos, created graphics and opening sequence of the MBGN live broadcast.
. Assisted the producer and technical engineers of the MBGN live show to ensure smooth and quality
broadcast.
Video Editor
Silverbird Television
Feb 2006 - Jun 2011 (5 years 5 months)
Responsibilities:
.Created Motion Graphics and Visual E ects for TV promos.
.Directed and supervised promos to make sure they are aesthetically done with attention to detail.
Peter Onuigbo - page 4
Education
Lagos State University
BA, English Literature
2004 - 2009
Collins College school of multimedia, Phoenix, AZ
Advanced Diploma in Multimedia Design, visual effects and motion graphics
2007 - 2008
Worked on commercials for Airline Services & Logistics
Skills
Film • Film Direction • Television • Broadcast • Motion Graphics • Film Editing
Broadcasting • Post Production
• Animation • Visual Effects
Additional Information
IELTS - General Training Module 2019
Overall Band Score - 6.5
CEFR Level - B2
Member, NESG
May 2010 to Present
Assessments
Attention to Detail — Proficient
May 2020
Finding di erences, following instructions, and noticing details among distracting information.
Full results:
Logic & Critical Thinking — Proficient
September 2020
Using logic to solve problems.
Full results:
Links
www.filmfreeway.com/meatman
https://vimeo.com/user-
https://www.youtube.com/channel/UCxFgGcXCNHMcpw4IzPk264A
Peter Onuigbo - page 5