I help startups scale smarter by bridging the gap between content, hiring, and operations. With a background in management consulting, product leadership, and business psychology, I bring a strategic yet hands-on approach to solving growth challenges—whether it’s building out your content engine, streamlining delivery workflows, or hiring a high-retention team.
As a freelance B2B copywriter and recruiter, I specialize in creating clean, credible, conversion-focused content—from SEO-optimized blogs and landing pages to ghostwritten thought leadership and investor decks. My work has helped clients raise funding, double their traffic, and boost product adoption. I’ve also supported internal documentation efforts for AI and SaaS teams, ensuring their messaging is clear, cohesive, and scalable.
On the ops side, I design Notion workspaces, hiring pipelines, and async systems that make it easier for small teams to move fast without dropping the ball. I’ve built onboarding systems, marketing CRMs, and project trackers that actually get used—and reduce operational headaches in the process.
Clients appreciate that I bring both structure and creativity to the table. Whether I’m helping a founder articulate their product story or improving sprint visibility in Linear, I take pride in being a collaborative partner who thinks long-term.
What I bring to the table: