Pedro Ferri

Principal Software Engineer with 18+ years of experience designing, building and scaling software products across SaaS, fintech, CRM and AI solutions. I work end to end, from system design and architecture to hands-on development, deployment and production support.

My core stack includes Java 8–21 with Spring Boot, Node.js, React, microservices, distributed systems, Kafka, Docker and Kubernetes, running mainly on AWS. I have deep experience designing cloud-native architectures with PostgreSQL, MongoDB, Redis and CI/CD pipelines.

I am currently the CTO and cofounder of Mercato CRM, a multi-tenant SaaS platform for marketing agencies. I designed the full architecture and built backend and frontend systems, billing, multi-account management, WhatsApp integrations and advanced sales automations. A key focus of my work is applied AI in production, including conversational AI and real-time Voice AI for sales automation using OpenAI Realtime, ElevenLabs and Asterisk.

Previously, I founded and scaled products used internationally, including a desktop platform that reached over 60,000 users in 130 countries. I also led and coordinated engineering teams in financial institutions and enterprise environments, balancing technical excellence with business impact.

I am a hands-on technical leader, comfortable acting as Principal Engineer, Architect or CTO, delivering reliable systems, mentoring teams and building products that scale and generate revenue.