PAVLE VLAHOVIĆ
SENIOR BRAND / PROJECT MANAGER
📱 - | ✉️-| 🔗 WWW.LINKEDIN.COM/IN/PAVLEVLAHOVIC-
PROFESSIONAL
SUMMARY
Strategic and results-driven Senior Brand Manager with over 15 years of
experience leading global marketing initiatives, brand development, and
stakeholder collaboration. Certified in Google Project Management, bringing
strengths in Agile workflows, process improvement, and value delivery. Proven
success in cross-functional leadership, consumer engagement, and brand
performance optimization across dynamic international markets.
CERTIFICATIONS
Google Project Management: Professional Certificate (2025)
Coursera | Issued by Google
Agile project management, stakeholder communication, Scrum methodology,
tools: Asana, Trello, Gantt charts.
PROFESSIONAL
EXPERIENCE
NIS J.S.C., Belgrade, Serbia (2009 – Present)
Brand Manager (2019 – Present)
• Led cross-functional teams in executing campaigns and events
• Developed strategic plans based on market insights
• Optimized budget and procurement processes
• Led sustainability reporting initiatives
Expert Coordinator – Consumer Brands (2014 – 2019)
• Managed brand positioning and guidelines across markets
• Directed rebranding initiatives and brand audits
Expert Coordinator – Sponsorship Programs (2009 – 2014)
• Executed international sponsorship strategies
• Delivered activation plans and impact assessments
MTV, Production Department, New York, USA
Production Officer (2004)
• Supported financing and coordination for productions
• Enhanced workflow efficiency across teams
EDUCATION
FACULTY OF INTERNATIONAL MANAGEMENT, BELGRADE, SERBIA – BBA
(2004)
Manhattan Institute of Management, New York, USA – Exchange Program -)
CORE SKILLS &
COMPETENCIES
Project Management (Agile, Waterfall), Global Brand Strategy, Market Research &
Insights, Stakeholder Engagement, Sponsorship Activation, Cross-functional Team
Leadership, Marketing Campaign Execution, Trello, Asana, MS Office, Consumer
Behavior Analysis
LANGUAGES &
TECHNICAL TOOLS
Serbian (Native), English (Advanced) | MS Office, Google Suite, Asana, Trello
ADDITIONAL
INFORMATION
Conferences: Golden Drum, Marketing Kingdom, SHARE Conference
Interests: Branding, vinyl records, world cuisines, cultural travel