Paul Miller

Paul Miller

$50/hr
Omni-Channel Marketing, Concept to Turnaround Projects, Communications, Education, Analytics
Reply rate:
-
Availability:
Hourly ($/hour)
Location:
New York, New York, United States
Experience:
25 years
PAUL MILLER-|-|217 Haven Avenue, NYC, 10033|www.linkedin.com/in/paulrmiller/ CONCEPT TO TURNAROUND, OMNICHANNEL MARKETER AND PRODUCT MANAGER • You know my work! American Express: Most services, VISA: Cashback at POS, Economist Mag: Shift to Web, SNET: Share +37% vs AT&T-in Fortune, F500: rebuilt Web site and process, K-12, and Corporate Ed. • Full product and marketing cycles: Subscription, SaaS, E-commerce, Network, Content, Education. • Scope: P&L: $121M, Rev: $1.3B, Staff: 500+, Growth lead: $60B card bus., Communication: 5B+. PROFESSIONAL EXPERIENCE CATSKILL VISTA AND IRIS ADVISORS – CONSULTANT/PARTNER NEW YORK, NY, 2019-PRESENT Optimize customer and product lifecycles, analytics, and digital. Find high return opportunities. • Migrated The Economist Mag. to digital acquisition and retention. +6% in segments. • Lent on art and jewelry at Boro.com. Launched a channel with lenders for firms with poor credit. • Upgraded data quality of US News school ratings. Created a way to sell ads to listed schools. • Grew lead generation 7% for Mass General agent by targeting, webinars, and community outreach. EDUCATION: NYC DEPARTMENT OF EDUCATION, ONLINE COURSES AND CORPORATE TRAINING NEW YORK, NY 2016-PRESENT Chosen (<5%) as a NYC Teaching Fellow. Mentor students on life and academic challenges . • Raised state science test pass rate from 19% to 37% with engaging lessons, curriculum, and labs. • Teach K-12: SPED, Earth/General Science, Living Environment, History, Chemistry, Math. ONLINE TEACHING, CURRICULA, CORPORATE TRAINING AND EDTECH STARTUPS: • Designed and taught 11 online courses: science, history, social/emotional skills, science lab, others. • Constructed client training for a SaaS college manager of grants and scholarships. • Trained 2,000+ executives in entrepreneurial thinking to reposition NY Life to go public. • Mentor for EdTech startups for StartEd - an EdTech accelerator. GREENWAY MARKETING AND PRODUCT CONSULTING - PRINCIPAL NEW YORK, NY- Optimize customer and product lifecycles, analytics, and E-commerce. Popular conference speaker. • Created and implemented revenue models, product, and marketing for 9 e-commerce startups. • Planned migration for a telecom transition from legacy to modern equipment. • Restructured Value Line acquisitions 11% in segments. Introduced data analytics and segmentation. JPMORGAN CHASE - VP, MARKETING AND PRODUCT DEVELOPMENT NEW YORK, NY- Spearheaded growth of $62B, 26M customer card unit. Oversaw Chair’s initiative to improve profits of the retail bank - coordinating team of 54 staff of four 4 divisions. P&L $68M. • Grew retail bank’s profit by re-imagining process, cross-sell, analysis, and marketing. Initiated coordination of Card, Mortgage, Auto and Retail. Initial results: auto loans +8%, deposits +$100M. • Launched installment and variable interest loans by refined credit policy. Line uses +1.12X in tests. • Increased P&L for Web-based payments +48% to $22M. Oversaw content of Web lending products. • Mentored three Six-Sigma teams: acquisition, CRM, and LTV. Got buy-in by C-level. PAUL MILLER PAGE 2 SHAREMAX.COM - VP MARKETING AND PRODUCT DEVELOPMENT PARSIPPANY, NEW JERSEY- Disrupted logistics and supply chains at a startup. Trained my team of 27. VCs defunded. • Accelerated a team that negotiated supplier agreements with 450+ worldwide vendors. • Sold a beta test to two clients to evaluate business model and determine minimum viable product. NEW YORK LIFE - CORPORATE VP NEW YORK, NY- Directed Internet and Strategic Marketing Departments. Addressed Web disintermediation and new online competition with a new $18 M Web that sold while supporting traditional agent sales. • Structured Web site to increase lead gen for 10,000+ agents. Cut customer service costs by 22%. • Created a referral and advice site for caregivers of seniors and children. Spun out as a division. SELECTED PROJECTS, CONSULTING AND ENTREPRENEURSHIP • American Express: Ran most global services teams. 16M newsletters/mo., insurance travel products and service centers. ATM rev. +34%. P&L +32% to $63M. Budget $110M+. • SNET: Grew share 37pts, defeating AT&T. Fortune: “First Blood in the Telecom War.” Directed all consumer/small business marketing. 1.4M lines/cell. Rev. +10.3% to $1.3B. $36M+ budget. • VISA: Spearheaded cash-back at POS. Coordinated dozens of members/merchants. Spend +$3B. Authored chip card strategy. Lobbied USDA and Treasury to win SNAP and payment contracts. • S&P/DRI: Ran Midwest industrial consulting team. Forecasted industry trends. Managed 30+ client relationships. Sold consulting, data, and SaaS analytics. Increased fees 41% to $5.2M. • Ark Restaurants (NASDAQ ARKR): Interim CMO. Devised an engaging loyalty program – repeats up 11% in segments. Found and negotiated promotional, PR programs with relevant venues. • CBS: Finance lead. Continuity Series (Lucy, WWII.) Calculated NFL bid. Convinced advertisers to use CBS with demographic studies of target audiences. Did syndication finance. • King&Cabouli: Account lead and strategist for a direct agency. Advised clients on advertising, acquisition, and retention. E.g., Abbot Lab’s Ensure. As account executive, won new clients. • CubicleComfort.com: Started an E-commerce business. Engaged office workers with personalized name plates and cubicle accessories. Built Website from ground up. • Boro.com: New product development and implementation at a fintech. • Nobel Laureate Bill Sharpe: Assistant. Modeled and researched investment portfolios for an economist key to modern financial theory – Capital Asset Pricing Model and Sharpe Ratio. EDUCATION MBA - Marketing and Finance The University of Chicago, Booth School of Business MA - Economics - Passed Macro, Micro and Statistics prelims. Northwestern University MA - Teaching Relay Graduate School of Education BA - Economics Queens College
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