PAUL NJUGUNA GITAU
Email--
Skills Summary
Ability to coordinate team and handle
any administrative issues.
Solid ability to research and analyze
information
Marketing & Sales Alignment skills.
Able to work well independently or in
a group setting
Adaptable and resilient, able to
stay positive and effective in fastchanging environments.
Client Relationship Building skills
Ability to examine written
material and oral presentations
critically
Profile Summary
Dynamic and results-driven media professional with over 8 years of experience
in journalism, sales, news reporting, and media production. Proven track
record of delivering accurate, engaging content and leading creative projects
from concept to completion. Skilled in news presenting, investigative
reporting, content creation, team leadership, and audience engagement across
various platforms. Adept at research, fact-checking, and using media tools to
enhance storytelling and ensure high-quality broadcasts. Passionate about
connecting with audiences, building strong networks, and maintaining high
ethical standards. Focused on growing my career, maximizing opportunities,
and contributing positively to every project with dedication and
professionalism, and achieving success through dedication and determination.
Career Objectives
To use my skills and knowledge in journalism, media production, and
communication to develop innovative and effective techniques that boost
organizational growth and productivity under minimal supervision, and to
make a lasting impact both for the organization and in my professional
career.
Ability to gather information,
assess its importance, and organize
it for use.
Communication & Negotiation
Skills
Career Vision
To be a visionary media leader who uses journalism, communication, and
leadership skills to inform, educate, and empower people, creating positive
change in my community, my country, my continent, and the world through
impactful and ethical media practices.
Education & Qualifications
Certificate in Data Analysis (July 2024)
Qualifications
Bachelor’s Degree in Journalism and
Mass Communication
Multimedia University of Kenya (2016
– 2019)
Computer Application: End User I & II
Empire International College (2016)
Kimunyu Boys School
Kenya Certificate of secondary
education (KCSE)
Work Experience
JULY 2023 TO JUNE 2025- SALES AND MARKETING AT M-JENGA
DUTIES AND RESPONSIBILITIES
✦Identified and on boarded new customers through direct outreach and
platform engagement.
✦Maintained strong relationships with builders, contractors, and hardware
suppliers, facilitating seamless enquiries and transactions.
✦Rescheduling missed or canceled appointments and ensuring accurate
updates across CRM systems and calendars.
✦Engaged users via social media, email campaigns, and site updates to increase
platform engagement.
✦Monitored platform activity, optimized search ability, and maintained highquality content for better visibility.
✦Liaised with suppliers and buyers to streamline communication and maintain
satisfaction
KEY ACHIEVEMENT
Increased customer engagement by 35% through targeted digital marketing
campaigns, social media promotion, and personalized follow-ups.
Work Experience
Interests & Hobbies
Photography
Attending
Conferences
Website designing
.
Trainings
Computer Literacy Skills.
Red Cross-Trained in Basic first aid
Data analysis
Introduction to programming with
python.
Guidance and Counseling training
Website Design
Referees
Available Upon Request
Technical Skills
o CRM Tools:Salesforce, Hubsforce,
Zoho CRM, GHL, Bigin
o Sales Software: Google Workspace,
Slack, Zoom
o Marketing platforms: LinkedIn,
Facebook, Instagram, Twitter
o AI Tools-Chatgpt, Notion, Loom AI,
Fireflies
o Other tools: Microsoft Office Suite,
Canva, Trello, Calendly, Asana,
Discord
o Website designing-Python
APRIL 2023 TO JUNE 2023-NEW PRESENTER AT GICICIO FM
DUTIES AND RESPONSIBILITIES
✦Presented news with accuracy, clarity, and objectivity on various media
platforms.
✦Conducted thorough research and fact-checking before going on air.
✦Wrote and edited concise and engaging news scripts.
✦Maintained a professional and polished appearance on screen.
✦Delivered news with clear communication skills and a neutral tone.
✦Engage with the audience through social media and interactive channels.
✦Uphold professionalism, integrity, and ethical standards in journalism.
JULY 2021 TO MARCH 2023-SALES ADVISOR AT COPIA
DUTIES AND RESPONSIBILITIES
✦Maintained in-depth knowledge of store products to provide suitable
recommendations to customers.
✦Assisted customers in locating requested store products.
✦Handled discounts, price changes, and customer returns accordingly
✦Operated the cash register and process sales transactions.
✦Addressed customer concerns, inquiries, and complaints.
✦Answered telephone calls in a courteous and professional manner.
✦Coordinated and managed sales personnel to ensure adherence to customer
service standards.
KEY ACHIEVEMENT
Successfully maintained and expanded relationships with key clients, resulting
in a 20% increase in repeat business.
JAN 2019 TO MAY 2021-PRESENTER & PRODUCER AT GIKUYU
TELEVISION
DUTIES AND RESPONSIBILITIES
✦Planned pre-production and post-production activities.
✦Responsible for organizing and providing information or media to a group of
people or the general public through live or pre-recorded broadcast.
✦Commissioned writers or secured rights to novels, plays, or screenplays.
✦Hired key staff, including directors and crews for programs, films, or videos.
✦Managed a wide range of broadcast duties including general field reporting,
developing stories and interviewing communities.
.
✦Held regular meetings with the director to discuss characters and scenes.
MAY 2017–NOV 2018- KENYA NEWS AGENCY-KIAMBU COUNTY
DUTIES AND RESPONSIBILITIES
✦Created content in the form of articles, blogs or papers based on the data
collected from their research.
✦Developed well-researched pitches and submitted them to an Editor for
review.
✦Read style guides or project briefs and used them to develop content for
assignments.
✦Converted the information they’ve acquired into readable, easy-to-understand
content tailored to their specific audience.
KEY ACHIEVEMENT
Successfully published a tissue culture (banana) in JKUAT 2017 which was
republished in 2019.