Paolo Go

Paolo Go 230 Crestmont Dr.  Winnipeg, MB - - Digital Content Marketing     Prolific writing skills: naturally inclined to write and develop relevant and engaging copy and content for users via social media, articles, and email campaigns Content creation proficiency: well-versed in developing effective social and content marketing strategies while collaborating with different teams and using a variety of skills Digital marketing aptitude: practiced in managing, strategizing, and executing for social media accounts, email campaigns, and web content; continuously learning the latest trends Digital analytics: regularly enquires on digital strategies; versed in providing in-depth insights, audits, and optimizations to improve campaigns and platforms Skills      Content Creation Copywriting Email campaigns (MailChimp) Event Promotion Data Entry      Social Media Management Content Writing Microsoft Office Digital Analytics Sales & Customer Service Certifications Hootsuite Certified 9/2018 Digital Content Experience VIRTUAL HOSPICE, Winnipeg, MB – the most comprehensive online resource on palliative care Digital Content Specialist, 09/19 to 8/20 Provided strategic communications support by coordinating and implementing communications and engagement strategy including managing content on all websites and social media platforms while helping raise awareness and improving relations with stakeholders and media. Selected Accomplishments:   Steadily grew Facebook, twitter, and LinkedIn fans, engagement, and visibility having increased each platform’s key metrics by at least 10% in the last ten months Optimized and helped renovate digital platforms like email campaigns, websites, and processes by auditing sites, gathering and analyzing key metrics, and advising development teams VISCA WEB, Remote – publisher working with multi-million gaming websites Content Writer, 4/2016 to Present Writes content to drive leads and critical metrics to websites and coordinates with other writers, marketers, and design team to bring together content with a Canadian focus and was promoted with an additional role in social media for resourcefulness and dedication. Selected Accomplishments:   Consistently writes easy-to-understand articles while carefully following best SEO practices while leveraging market information to rank within the first two pages of Google Promoted as social media coordinator for creating new content, contributing to social media refinement, identifying and testing new communication channels and tools Paolo Go Page 2  Phone:- Social Media Content Specialist, 07/2017 to 07/2018 Created and managed social media profiles using analytics tools to evaluate performances based on audience information while collaborating with marketing and design teams to run larger campaigns. Selected Accomplishments:  Increased start-up social media channels by 300% in three months and created organic following by consistently increasing impressions on social media channels: Facebook, Twitter, and YouTube  Drove an additional 1,000 monthly views minimum to webpages by successfully using social media analytics to determine best-performing content and optimal time to execute marketing Other Marketing Experience NINTENDO OF CANADA, Toronto, ON – most beloved video gaming company in the world Retail Event Ambassador, 10/2013 to 12/2015 Enthusiastically communicated company’s key messages resulting in a positive experience among clients around different Toronto locations; participated in several key product launch events. Selected Accomplishments:   Uplifted company's profile by delivering exceptional customer service and was commended by supervisor for displaying passion for the position Handled customer inquiries and complaints with utmost eagerness and was complimented by store managers for leaving a positive and helpful experience for people Other Experience PARADIES LAGARDERE, Winnipeg, MB – most successful airline retail store in North America Merchandising & Replenishment Associate, 02/2019 to 08/19 Became a pivotal figure as both a replenishment and sales associate. Eagerly handled multiple responsibilities in different roles and was named an “Employee of the Month”. Technology Software: Microsoft Office (Word, Access, Excel, PowerPoint) Web/Multimedia: Hootsuite, Buffer, MailChimp, WordPress, Canva, Google Keyword Planner Education GEORGE BROWN COLLEGE, Toronto, ON Postgraduate Certificate, 12/2013   Major: Marketing Notable accomplishment: Organized charity event as a logistics coordinator and successfully raised $5,000 to help Sick Kids while working with local celebrities like Chef Massimo Available for Relocation