Pako Kole
Digital Marketer
About Me
My Contact-- Sedikoe st, Tlhabane
Rustenburg 0299
Hard Skill
Search Engine Optimization - SEO
Advertising
Social Media & Email Marketing
Sales Funnel Optimization
Analytics
Content Creation & Copywriting
Web & Graphic Design
Soft Skill
Communication
Problem - Solving
Time Management
Analytical Thinking
Customer Focus
Attention to detail
Education Background
As a seasoned digital marketer, I possess a diverse range of skills and
experiences aimed at helping businesses grow their online presence.
With expertise in social media marketing, SEO, PPC advertising, and
content creation, and Copywriting. I have successfully crafted and
executed cohesive digital strategies for small and large businesses
alike. Additionally, I have a strong track record of utilizing analytics to
measure and optimize campaign performance, resulting in increased
brand awareness, website traffic, and sales. Whether working
independently or in a team environment, I am committed to delivering
results-driven solutions that align with my clients' business objectives.
Professional Experience
Ouranos Marketing Enterprise | Consultant/Marketing Strategist
2022 – Present
Key responsibilities:
Conduct market research: data gathering, consumer behaviour.
Develop Market Strategies: create comprehensive marketing plans.
Provide Brand Guidelines: develop and maintain a strong brand identity.
Manage Campaigns: Oversee execution of marketing campaigns.
Manage & Analyse Market Performance: Track the success of marketing
efforts.
Identify New Opportunities: Stay-up-to date with emerging trends.
Optimize Conversion Rates: Analyse user behaviour and test conversion
strategies.
Create Internal Guidelines: Create & maintain internal policies & guidelines.
PAKO Holdings | Director/General Manager/Personal Assistant
2020 – 2022
Key responsibilities:
Oversee the management and labour.
Coordinate and lead special projects.
Manage communication across organizational structure,
MeMeZa Shout Community | Personal Assistant/Technician
Orbit TVET College
Business Studies
Completed N5 in 2016
Grenville High School
Core Subjects: Business Studies, Tourism,
Geography
Completed in 2012
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Key responsibilities:
Administrative Support: provide day-to-day administrative assistance.
Travel arrangements: plan and coordinate travel arrangements.
Field work: installation and repair of company tech products in clients
home.
Achievements
2020 – 2022
Acquired, assisted and maintained
projects over R300K
2022 – 2022
Built a brand, digitized businesses,
freelancers and individual clients
Social Media presence.
