Osvaldo Museta

OSVALDO .T. MUSETA | Digital Media Specialist - https://osvaldomuseta.co.za - Ferndale, Randburg, South Af rica, 2194 PROFESSIONAL PROFILE With a passion for problem-solving through digital solutions & strategies, I boast over 5 years of expertise in enhancing brands' online presence and driving sales. My skills span web design, digital marketing, and social media management. With a keen grasp of industry trends and a focus on efficient systems, culture, and relationships, I deliver exceptional solutions that marry innovation with proven approaches. KEY SKILLS • • • • • Web Development WordPress CMS WooCommerce Shopify HTML & CSS • • • • • Content Marketing Google Analytics Google Tag Manager Google Ad(words) Meta Pixel • • • • • SEO & SEM Social Media Marketing Metrics & Data Analysis Marketing Automation Adobe Creative Suite CAREER EXPERIENCE Dec 2024 Marketing Consultant Exclusive Web Marketing Remote Role: New Jersey, USA • Rapidly implemented comprehensive SEO infrastructure on their WordPress website in a 2-hour consulting session. • Setup critical tools including: Google Search Console, Google Analytics, Rank Math. • Enhanced GoHighLevel CRM marketing strategy and prospect engagement. • Collaborated with global remote teams to establish SEO foundations across multiple client websites and created necessary subdomains using cPanel. Mar 2024 - Jul 2024 Marketing Consultant Capital City Brands Remote Role: Texas, USA • Redesigned landing pages to optimize conversion rates and align with corporate brand identity. • Helped develop high-performance digital marketing campaigns across Facebook & Google and created comprehensive marketing funnels and automation systems for centralized lead management. OSVALDO .T. MUSETA | Digital Media Specialist - - CAREER EXPERIENCE • Streamlined data collection processes across multiple sectors (mortgages, loans, home renovations, property courses). • Enhanced operational efficiency by setting up advanced analytics tools and training staff on data-driven decision making. • Improved on-site SEO for multiple brand platforms and Implemented technical marketing infrastructure to support integrated digital marketing strategies. Feb 2022 - August 2024 Digital Media Specialist Gestalt Studios On-Site: Johannesburg, RSA Professional Capabilities: • Comprehensive custom web design and development across multiple platforms (WordPress, Shopify, Webflow, Squarespace, Wix & WooCommerce). • End-to-end digital infrastructure design and implementation. • Performance optimization and conversion rate enhancement. • Multi-platform SEO and analytics implementation. Technical Expertise: • CRM, APIs & third-party services integrations and automation. • E-commerce website design and management. • Advanced form development with complex conditional logic. • Digital marketing campaign management (Meta, Google Ads). • Extending website functionalities using HTML, CSS, JS, and relevant plugins . Key Skills: • Rapid adaptation to diverse industry requirements. • Performance tracking and website maintenance. • Client communication and project management. • Technical problem-solving across digital ecosystems. Key Achievements: • Transformed digital experiences across multiple sectors. • Seamlessly adapted to diverse client requirements. • Consistently delivered high-performance digital solutions. • Managed end-to-end website development processes. • Mentored design interns and collaborated with global teams. • Promoted from digital designer to digital media specialist within a year. OSVALDO .T. MUSETA | Digital Media Specialist - - ADDITIONAL EXPERIENCE Apr 2021 - Feb 2022 Digital Marketing Associate Eco Signage Supplies On-Site: Johannesburg, RSA As the cornerstone of the company's digital transformation, I strategically digitized the business by constructing a high-performance e-commerce website that enhanced online competitive positioning. Reporting directly to the Director, I implemented digital strategies that increased website traffic and sales conversions, positioning the company as an innovative market leader. I provided comprehensive analytics and insights to the showroom sales staff, that drove continuous improvement. Apr 2019 - Dec 2020 Technical & Design Consultant Helplink Af rica Part-Time: Johannesburg, RSA At the startup, I set up and designed the vCita CRM & Business Management Platform, shaping their business model. I created vital UI assets, branding kits, and presentations, establishing Identity Guidelines. Additionally, I successfully designed the Bantu Stall online platform using WordPress tools, closely monitoring Social Media analytics for optimal performance. Jun 2015 - Feb 2017 Accounts Clerk Talwant Trading On-Site: Harare, ZW Managed extensive data responsibilities by conducting monthly reconciliations for over 450 Supplier Accounts and capturing invoices in Pastel for our 4 Nationwide branches, ensuring data integrity of respective Databases, with weekly updates to Excel Payments & Cash Flow Schedules. I developed a strong understanding of business concepts and systems, collaborating closely with the finance team. ACADEMIC HISTORY • • • • Digital Marketing Diploma - Allison Courses Google Ads Certification - Google | Coursera Front-End Web Dev - Codespace Academy Technical Support Fundamentals - Google • • • • Digital Marketing - Udacity 2023 Google Ads Course - Udemy SQL Bootcamp - Udemy CompTIA A+ (901) - Village Tech