OPEYEMI OLUSOLA
Freelance Marketing Content Writer
- |-| https://www.linkedin.com/in/opeyemi-olusola0bb14a44/ | https://yemiolusola.expertprofits.com.ng
SUMMARY
Freelance marketing content writer with over 3 years' online marketing/content marketing experience
across multiple channels and niches. I’m seeking content writing position at your firm to increase traffic
and conversions through content marketing campaigns.
EXPERIENCE
Content Writer
ExpertProfits.com.ng
Carry out keyword research, audience research, topic research, write, edit and proofread blog
posts
Website design and write other site content
Manage social media page
Content Writer | Social media manager
Baby Food Paradise |Ibadan, Nigeria (Remote)
Baby Food Paradise is a baby food and nutrition consulting firm located in Nigeria.
Initiated a promotional campaign that boosted social media page exposure from 0 to 8000+
followers on Facebook, 1,000+ on Instagram and increased engagement by 27%.
Wrote over 30 social media posts/captions that helped increase audience engagement
Generated over 8,000 organic followers on Facebook through the use of content marketing
strategies
Designed landing page and wrote all content
Wrote sales letter and ad copy that generated over 200 qualified leads in 3 days
Carried out audience research, subject matter research, and keyword research for proper
engagement on social media
Researched and co-wrote a 104-page e-book
Wrote all email autoresponder series
Chief Operating Officer | Social Media Manager
7-Eleven Foundation|SADI (Ibadan, Nigeria | Remote)
7-Eleven foundation is a non-profit that supports young entrepreneurs through an annual incubator
training program and seed funding.
SADI is a subsidiary focused on community development initiatives.
Wrote and published weekly content for Instagram, Facebook, and a blog
Created and wrote the curriculum for an employability skills training boot-camp. Also
researched and wrote the training manual.
Oversaw the training of young entrepreneurs and taught digital marketing
coordinating facilitators and trainees
Handling every communication and correspondence between the foundation, facilitators, and
trainees
coordinating/facilitating zoom classes
Scheduling and managing calendar of training sessions
writing content for social media
transcribing training sessions and creating visual and written content from transcribed
document
SKILLS
Content writing | Copywriting | SEO | Research | Communication | Keyword research | Website design
with WordPress | Digital marketing
TOOLS/TECH SKILLS
CMS: WordPress
Keyword research: Semrush, Keyword planner, Ahrefs, Ubersuggest, Moz Keyword Explorer
Email marketing tools: Aweber, Mailchimp, Getresponse (Easily adaptable to any other email
marketing tool)
Google analytics
Social media: Hootsuite, Buffer, Facebook Business Manager
Design tool: Canva
Google suite: Docs, Sheet, Trend, Keyword tool, sites, etc.
Microsoft Office Suite: Word, Excel, PowerPoint, Teams
Slack
CERTIFICATIONS
Hubspot Inbound Marketing Certification
Hubspot Email Marketing Certification
Google Digital Skills For Africa
Google Analytics for Beginners
Advanced Google Analytics