Onyeka Nnabugwu-
Current role
LinkedIn
I want to work for a company that...
That Prioritizes Diversity and inclusion.
Head of Marketing at NerdBug Limited
Work experience
Jun 2022 - Present (1y 6m)
Head of Marketing, NerdBug Limited
• Initiated market research studies to analyze findings.
• Developed social media marketing plans to reach target segments.
• Monitored market trends and competitor activities to ensure the company's marketing efforts are in line
with industry standards.
• Implemented high-performing client acquisition, retention and reactivation campaigns integral to each
client's business goals.
• Coordinated marketing activities and policies to promote products and services.
• Managed team of subcontractors and vendors to deliver high-quality marketing services.
• Led marketing and lead generation efforts to help position company in market.
• Optimized marketing processes and operations to reduce operational costs.
Dec 2019 - Apr 2022 (2y 4m)
Head of Product Marketing, Delta6ix Limited
• Spearheaded marketing initiatives to increase customer acquisition and retention.
• Developed business cases for environmental marketing strategies.
• Compiled lists to describe product or service offerings.
• Conferred with legal staff to handle copyright infringement or royalty sharing issues.
• Consulted with buying personnel to gain advice regarding types of products and services expected to be in
demand.
• Developed pricing strategies to balance firm objectives and customer satisfaction.
• Recommended modifications to products, packaging, production processes and other characteristics to
improve environmental soundness and sustainability of products.
• Conducted economic or commercial surveys to identify potential markets for products or services.
• Evaluated marketing strategies based on knowledge of establishment objectives, market characteristics, and
cost factors.
Feb 2018 - Oct 2019 (1y 8m)
Digital Marketing Manager, Algorism Limited
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and
display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
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• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and
customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
Education
Jan 2024
University of Lagos, Lagos, Lagos
M.Sc in International Law and Diplomacy
Jan 2017
Babcock University, Remo, Ogun, Ogun
B.Sc [Hons] in International Law and Diplomacy
More about me
I want to work for a company that...
At work I'm best at...
That Prioritizes Diversity and inclusion.
Solving problems. I am a fast learner and I think on my
feet. I am able to profer solutions to complex problems in
my space.
I'm excited to work for a fast-growing company because...
Interests
Because it’s exciting. The idea of working on so many things
at the same time towards a common goal is so thrilling.
Reading about history. Learning National anthems.
Languages spoken
Spanish
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