OYETIMEIN, Oluwapelumi M.
Phone: -. E-Mail:-Experience
Marketing Executive; Naspers (Media24).
January ’18 – Date
• Handling all the digital marketing efforts of the Bounce News brand. User acquisition/downloads. Appstore
Optimization. Growing conversion rates.
• Grew the engagement of the brand by over 100% on the average in the first three months.
• Grew the app downloads to over 1m within the first three months. Increased app ranking to number 2 in in Nigeria its
category.
Group Communications Lead; Venia Group.
April ’17 – November ‘17
• Handling all the corporate communications and digital marketing efforts of all the brands under the Venia Group
umbrella.
• Grew the audience and impressions of the 5 brands by over 60% on the average in the first month.
• Project Communications & Technology Lead for Nigeria’s first Coworking Conference.
Digital Trainer; NGCareers.
July ’17 – August ‘17
• Trained participants on Digital Marketing.
• Created Digital Marketing curriculum & course content for online learning platform.
Digital Trainer; Google (via KNVG Media).
October ’16 – April ‘17
• Trained participants on Digital Marketing across the country.
• Part of the trainers who’ve collectively trained over 1million young Africans.
Digital Trainer; Google (via Livity Africa).
April ’16 – September ‘16
• Trained participants on Digital Marketing across the country.
• Personally trained over 1000 young Africans within three months.
Managing Editor; TechAfrica.
July ‘15 – Date
• Supervise the operations of TechAfrica, from contributors to content.
IT Consultant; RED Media Africa.
June ‘15 – Date
• Coordinate with the in-house digital team to deliver top notch technology solutions for the company’s business
processes.
Technology Associate; RED Media Africa.
October ‘14 – May ‘15
• Managed the media group’s entire technology stack and also develop technology ideas for better business growth
and seamless processes.
• Supervised the various social media managers for the various brands within the group (with the exception of
StateCraft) and taking responsibilities for reaching set KPIs.
Media & Content Lead; Ocaman.
July ‘14 – October ‘14
• Management of customer e-mail and social media accounts.
• Distribution of press kit to relevant online & offline media and arranging interviews & media coverage.
• Creating & curating relevant content.
Social Media Manager; YNaija.
June ’13 – September ‘14
• Managed and grew the entire social media imprint and audience of YNaija and its subsidiaries.
• Identified trends and advise the company on potential content direction.
• Grew the social media handles of YNaija by over 222% within 1.5 years.
Business Development; MobiGadgets.
June ’12 – August ‘13
• Developed growth hacking plan for the ecommerce platform which focused on gadgets.
• Identified opportunities and executed ideas for increase in sales.
Managing Editor; Web Trends Nigeria.
October ‘12 – December ‘14
• Supervised the entire operations of Web Trends Nigeria, from contributors to content.
Technical Assistant; Office of the SSG, Lagos State Govt.
April ‘09 – October ‘09
• Managed the entire IT infrastructure for the Office of the SSG.
• Liaison between the Office of the SSG and the state’s web team.
• Supervised the online content of the Office of the SSG.
Head, Content Management; Africania Computers Limited.
August ‘08 – April ‘09
• Developed content management portals for enterprise and government clients.
• Distribution of press kit to relevant online and offline media and arranging interviews and media coverage.
Sundry Roles (Co-founder & Student Roles)
Co-founder & CTO; Bentlab Limited.
September ’12 – Date
• Makes all the technology-based decisions for the company and its clients.
Co-founder & CTO; Entranic Solutions.
May ‘13 – October ‘13
• Supervised the developers and make tech-focused decisions on behalf of the company.
Co-founder & CTO; GroupBuy Nigeria.
June ‘11 – May ‘12
• Built and oversaw all the tech-related and financial operations of the company.
Student Volunteer; Opera Software ASA.
November ‘11 – February ‘13
• Assisted the Sub-Saharan Coordinator to achieve KPIs including but not limited to growing user base, managing social
media handles, organise events and liaising with web developers to foster better developer relationships.
• Grew the social media handles for Opera Software ASA SSA by over 13k% within
Campus Crew Member; Opera Software ASA.
February ‘10 – October ‘11
• Built the user base of Opera Software ASA’s products like Opera Mini, Opera Mobile and Opera Desktop.
• Organised campus activations and events to encourage installations of Opera’s software and apps.
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Volunteer Experience
Research & Strategy; DigiClan Africa.
September ‘17 – Date
Community Management for the users of various products of Opera Software including Opera Mini, Mobile and
Desktop.
Volunteer Community Manager; Opera Software ASA.
February ‘13 – Date
• Community Management for the users of various products of Opera Software including Opera Mini, Mobile and
Desktop.
Local Guide; Google.
December ‘15 – Date
• Improve Google Map listings by inputting pictures, reviews and ratings to help users better.
MapMaker & Reviewer; Google.
June ‘12 – March ‘17
• Add, edit or review listing of places and locations on Google Maps.
Translator; Facebook.
2015 – Date
• Translate Facebook (Web, Mobile and App) into the Yoruba language.
Translator; Twitter.
2013 – Date
• Translate Twitter (Web, Mobile and App) into the Yoruba language.
Group Lead; Beach Samaritans.
February ‘15
• Assisted in cleaning beaches all over Lagos and disposing the waste in ways that are not harmful to the environment.
#DigitalJobs Trainer; Paradigm Initiative Nigeria.
February ‘15 – April ‘15
• Teaching participants of the #DigitalJobs programme by PIN on how to use various online freelancing portals but with
focus on eLance.
Online Volunteer; United Nations.
January ‘11 – Date
• Work on remote projects for the volunteering arm of the United Nations.
Brands Worked On/With
Media & PR – RED Media Africa, RED TV (UBA), Radi8, VN Sync.
News & Content – YNaija, SabiNews, VivaNaija, Margin, Bounce News, The Boardroom.
Non-profit – The Future Project, HandleItAfrica.
eCommerce – MobiGadgets, Pointek, Wooddesignes.
Health – InSiGHt Health Consulting.
Technology – Wayopedia, Opera Software ASA, AutoGenius
Sports – Lagos City Marathon.
Construction – Vapour Paints.
Others – Venia Business Hub, iLx Center, Coworking Conference Nigeria.
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References & Recommendations
Available on request.
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