OLUDURO, Oluwafunmilayo Olubunmi
2, Oladunni Str., Glory Estate, Ifako Gbagada, Lagos- Nigeria-,-,-
Translating business initiatives and marketing strategies into bottom-line results in sales,
revenue and client growth.
PROFESSIONAL EXPERIENCE
Mauve Emblem Ltd., Lagos, August 2012 - Present
Digital Marketing Specialist
Brand and marketing communication including all retail and digital initiatives in addition to
internal communications.
Delivered strategic marketing leadership to add revenue, define and refine corporate brand
recognition.
Helped increase brand awareness within one year by formulating and executing a
compelling brand promise and unique selling proposition that responded to customer needs
and motivational traits.
Acquired executive level client side digital marketing and communications strategy for
corporate customers.
Partnered directly with clients to assess and respond effectively to consumer needs and
architect high impact targeted solutions.
Assisted in the development of the full range of e-commerce, mobile, and integrated
web/social planning.
EDUCATION
M,Tech (Architecture)
Federal University of Technology, Akure (FUTA), October,- GPA.
TECHNICAL SKILLS
Data Analytics
Writing, Copywriting & Photo Editing
SEO, SEM & Lead Generation
Social Media & Mobile marketing.
COMPUTER SOFTWARES
WordPress, HTML, R, Adobe CS6 suite.
INTERESTS
Travelling, sports, reading motivational books, writing fiction.
TRAININGS & COURSES
Microsoft Professional Program: Data Science Specialization (2017).
Digital Leadership Course, University of Reading (2016).
Digital Africa: Platform Management, Strategy & Innovation, Centre for Global Enterprise
(2016).
Effective Project Management Workshop Training (2008), CPMS, Lagos.
Enterprise Development Program, Pan African University, LBS (2009).
Basic Certificate Course in Leadership, Daystar Leadership Academy (2016).
CERTIFICATIONS
Data Science for Business – Levels 1, IBM Professional Program (2017).
Customer, People, Operational & Accounting Analytics, University of Pennsylvania
(2017).
Google IAB Digital Marketing Certificate (2017).
VOLUNTEER ACTIVITIES
Contributing writer, Architectural Exploits (AE) Digest (2014 – till date).
Assistant Head, Logistics and Liaison Department (2011), CareerPlus Unit, Daystar
Christian Centre, Lagos.
Assistant Secretary, Membership Support Unit (2014 – till date), Daystar Christian
Centre, Lagos.