Academic: Analysis of Primary survey
DATA ANALYSIS AND INTERPRETATION
4.0 INTRODUCTION
This chapter presents the analysis of data collected from the primary survey and their interpretation. The research aims to analyse socio-cultural
and technology factors and their effects on consumer patronage using a PEST Framework. The Nigeria Security Industry is chosen as a case study.
Five companies were selected for sampling. The selected case study organizations were Santana Security Agency Limited, Prudential Guards
Limited, Guards Mark, Halogen Security limited and Proton Guards Limited.
A total of three hundred and eighty questionnaires (380) were administered to the across the five organizations, seventy six (76) questionnaires to
each of these companies using a simple random technique. The total number of questionnaires returned was 304 in total, thus a response rate of
80.0% was achieved.
The questionnaire consisted of four parts or sub-scales from where responses were collected. The first part captures respondents bio-data and other
socio-economic variables of the respondents; via-a-vis sex of respondent, age, working experience and level in their organization.
Part two measures the relationship between advancement and availability of modern technology and consumer patronage in the security industry
while Part 3 of the questionnaire measures the relationship between ease of operations and affordability of modern technology in security industry
and consumer patronage.The last part measures the roles and influences of religiosity/religion on patronage in security industry.
On a similar note, the analysis in this chapter has five sections, starting with an analysis of the demographic data and the four (4) sub-divisions of
the instrument and conducts a test of hypothesis as the fifth section. Section one analyses the respondents bio-data and socio-economic variables.
Section two analyses the respondents’ choices to the items on the relationship between advancement and availability of modern technology and
consumer patronage in the security industry, section three analyses the relationship between ease of operations and affordability of modern
technology in security industry and consumer patronage, section five measures the relationship between the roles and influences of
religiosity/religion on customer patronage in security industry lastly the fifth section conducts the tests of hypothesis on the three hypotheses stated
earlier. This was tested using tests and correlation at 5% level of significance.
4.1
SECTION A: ANALYSIS OF SOCIO-ECONOMIC VARIABLES OF RESPONDENTS
This section presents and analyses the demographic variables of the 304 respondents that responded to the security instrument. The method
employed for analysis is frequency distribution tables. Variables analysed were sex, age, work experience, educational qualifications and
respondent’s level in their organization.
Table 1:
Demographic Variables of respondents
Frequency
Sex of Respondents
Age of Respondents
Working Experience of
Respondents
Column N %
Male
193
63.9%
Female
109
36.1%
Total
302
100.0%
0
.0%
Between 20 - 30 years
120
39.7%
Between 31 - 40 years
88
29.1%
41 years and above
Total
94
302
31.1%
100.0%
Below 5 years
101
33.8%
Between 6 - 10years
72
24.1%
Between 11 - 15 years
51
17.1%
Between 16 - 20 years
36
12.0%
Above 20 years
39
13.0%
Total
299
100.0%
39
13.0%
177
59.0%
Masters Degree and above
72
24.0%
Others
12
4.0%
Total
300
100.0%
76
93
27.0%
33.1%
112
39.9%
Under 20 years
Educational Qualification NCE/ OND
of Respondents
HND/ B.Sc.
Level in the Organisation Management Staff
Senior Staff
Junior Staff
Source: Field Survey, 2017
Table 1 shows the demographic variables of the respondents {sex, age, years of working experience, educational qualification and level in the
organization}. For sex of respondents, 63.9% of the respondents were males constituting the majority while the females constituted 36.1% of the
total 304 respondents that responded.
For age of the respondents; majority of the respondents are between the 20-30 years age bracket, constituted 39.7% of the 304 respondents. This is
followed by respondents that were 41 years and above which constituted 31.1% of the total respondents. Respondents that were between 31 – 40
years was next having constituted 29.1% of the total respondents while none of the respondents indicated been under 20 years of age.
In terms of respondents’ working experience, majority of respondents (33.8%) have below 5 years of working experience. This is followed by
respondents that have between 6 – 10 years working experience that constituted 24.1% of the total respondents. Respondents having between 11 15 years working experience follows next, constituted 17.1% of the respondents while this is followed by 13.0% of the respondents having above
20yearsworking experience and lastly the least group that are 12.0% of the respondents that have between 16 – 20 years of working experience.
For educational qualification, respondents with HND / B.Sc. constituted the majority, 59.0% of total respondents, followed by respondents with
Masters degree and above that constituted 24.0%, respondents with NCE / OND are next having constituted 13.0%, while respondents with other
qualifications besides this constitute 4% of the total respondents.
For respondents’ level in their organization, the junior staffs were the majority of the respondents having constituted 39.9% of the total
respondents. This is followed by the senior staff constituting 33.1% and lastly the top management staff that constituted 27.0% of the total
respondents.
4.2
SECTION B: ANALYSIS OF RELATIONSHIP BETWEEN ADVANCEMENT AND AVAILABILITY OF MODERN
TECHNOLOGY AND CONSUMER PATRONAGE IN SECURITY INDUSTRY.
This section presents the analysis of items measuring the relationship between advancement and availability of modern technology and consumer
patronage in the security industry. This consists of analysis of a total five (5) items scored using a Likert scale {Strongly agree, agree, Undecided,
Disagree, Strongly disagree}. This is displayed in frequency distribution table below.
Table 1: Relationship between advancement and availability of modern technology and consumer patronage in the security industry
Strongly Agree
Items
Agree
Undecided
Disagree
Strongly Disagree
Total
Frequency
%
Frequency
%
Frequency
%
Frequency
%
Frequency
%
Frequency
%
116
38.2%
138
45.4%
15
4.9%
19
6.2%
16
5.3%
304
100.0%
88
28.9%
148
48.7%
14
4.6%
52
17.1%
2
.7%
304
100.0%
25
8.2%
55
18.1%
70
23.0%
109
35.9%
45
14.8%
304
100.0%
122
40.1%
118
38.8%
13
4.3%
42
13.8%
9
3.0%
304
100.0%
25
8.3%
72
23.8%
93
30.8%
73
24.2%
39
12.9%
302
100.0%
Consumers patronise
security companies that have
the latest form of
technology.
Consumers patronize
security companies that use
CCTV surveillance systems
Consumers patronize
security companies that have
gunshot location technology
Consumers patronize
security companies that use
metal detectors and baggage
screening
Consumers patronize
security companies that use
ignition interlock systems
Source: Field Survey, 2017
Table 2 shows the respondents choices to relationship between advancement and availability of modern technology and consumer patronage in the
security industry. It is seen that a total of 83.6% majority of the respondents agreed consumers patronise security companies that have the latest
form of technology. This is resulted from 38.2% of the respondents that indicated they strongly agree and 45.4% of the respondents that ordinarily
agreed. On the other hand only 11.5% of the respondents disagreed to this item that consumers patronise security companies that have the latest
form of technology. This is added up from 6.2% that ordinarily disagreed, and 5.3% of the respondents that strongly disagreed to the item. It is
seen that 4.9% of the respondents were undecided.
For the second item on the table, it was observed that 77.6% of the respondents agreed (28.9% strongly agreed, 48.7% ordinarily agreed) that
consumers patronize security companies that use CCTV surveillance systems while 17.8% of the respondents disagreed (17.1% ordinarily
disagreed, 0.7% strongly disagreed). A total of 4.6% of the respondents to this item were undecided.
For the third item, it was observed that a majority of 50.7% of the respondents disagreed (35.9% ordinarily disagreed, 14.8% strongly disagreed)
that consumers patronize security companies that have gunshot location technology while 26.3% of the respondents agreed (8.2% strongly agreed,
18.1% ordinarily agreed). A total of 23.0% of the respondents were undecided.
For the fourth item, it was observed that 78.9% of the respondents agreed (40.1% strongly agreed, 38.8% ordinarily agreed) that Consumers
patronize security companies that use metal detectors and baggage screening while 16.8% of the respondents disagreed (13.8% ordinarily
disagreed, 3.0% strongly disagreed). A total of 4.3% of the respondents were undecided.
For the fifth and last item on table 2, it was observed that a large number of the respondents were undecided (30.8%). However, a slight majority
of 37.1% of the respondents disagreed (24.2% ordinarily agreed, 12.9% strongly disagreed) that consumers patronize security companies that use
metal detectors and baggage screening while 32.1% of the respondents agreed (23.8% ordinarily agreed, 8.3% strongly agreed).
Table 3: Relationship between ease of operations and affordability of modern technology in security industry and consumer patronage
Strongly Agree
Items
Agree
Undecided
Disagree
Strongly Disagree
Total
Frequency
%
Frequency
%
Frequency
%
Frequency
%
Frequency
%
Frequency
%
155
51.5%
113
37.5%
8
2.7%
24
8.0%
1
.3%
155
51.5%
153
50.8%
103
34.2%
11
3.7%
33
11.0%
1
.3%
153
50.8%
72
23.9%
120
39.9%
30
10.0%
61
20.3%
18
6.0%
72
23.9%
34
11.4%
99
33.2%
61
20.5%
76
25.5%
28
9.4%
34
11.4%
56
18.6%
111
36.9%
49
16.3%
54
17.9%
31
10.3%
56
18.6%
Most consumers patronize
security companies whose
prizes are easily affordable.
Most consumers are more
particular about the quality
of services rendered by the
security company than the
amount charged.
Most consumers will only
patronize security companies
that
have
technology
barriers,
the
latest
like
CCTV,
locks,
lights,
sensors, etc
Most consumers will only
patronize security companies
that
have
systems,
classification
crime
analysis
techniques, and data sharing/
system
integration
techniques
Most consumers will only
patronize security companies
that
have
lethal
force
devices, new technologyenhanced patrol cars, and
new police protective gear
Source: Field Survey, 2017
Table 3 measures the relationship between ease of operations and affordability of modern technology in security industry and consumer patronage.
For the first item which measures if most consumers patronize security companies whose prizes are easily affordable, it was observed that a
majority of 89.0% of the respondents agreed to this item. This is resulted from 51.5% of the respondents that strongly agreed and 37.5% of the
respondents who ordinarily agreed. On the other hand, 8.3% of the respondents did not agree to this item. This was indicated by 8.0% who
ordinarily disagreed and 0.3% of the respondents who strongly disagreed. A total of 2.7% of the respondents were undecided.
For the second item on table 3, it was observed that 85.0% of the respondents agreed (50.8% strongly agreed, 34.2% ordinarily agreed) that most
consumers are more particular about the quality of services rendered by the security company than the amount charged while 11.3% of the
respondents disagreed to this item (11.0% ordinarily disagreed, 0.3% strongly disagreed). A total of 3.7% of the respondents were undecided.
For the third item, it was observed that 63.8% of the respondents agreed (23.9% strongly agreed, 39.9% ordinarily agreed) the most consumers
will only patronize security companies that have the latest technology like CCTV, barriers, locks, lights, sensors, etc while 26.3% of the
respondents disagreed (20.3% ordinarily disagreed, 6.0% strongly disagreed). A total of 10.0% of the respondents were undecided.
For the fourth item, it was observed that 44.6% of the respondents agreed (33.2% strongly agreed, 20.5% ordinarily agreed) that most consumers
will only patronize security companies that have classification systems, crime analysis techniques, and data sharing/ system integration techniques
while 34.9% of the respondents disagreed (17.9% ordinarily disagreed, 10.3% strongly disagreed). A total of 16.3% of the respondents were
undecided.
For the fifth item in table 3, it was observed that 55.5% of the respondents agreed (36.9% strongly agreed, 16.3% ordinarily agreed) that Most
consumers will only patronize security companies that have lethal force devices, new technology-enhanced patrol cars, and new police protective
gear while 28.2% of the respondents disagreed to this. A total of 16.3% of the respondents were undecided.
Table 4: Relationship between the roles and influences of religiosity/religion on customer patronage in security industry.
Strongly Agree
Items
Agree
Undecided
Disagree
Strongly Disagree
Total
Frequency
%
Frequency
%
Frequency
%
Frequency
%
Frequency
%
Frequency
%
12
4.0%
48
15.9%
52
17.3%
134
44.5%
55
18.3%
301
100.0%
16
5.3%
51
17.0%
67
22.3%
111
37.0%
55
18.3%
300
100.0%
24
8.1%
36
12.2%
67
22.6%
117
39.5%
52
17.6%
296
100.0%
10
3.4%
7
2.4%
39
13.1%
136
45.8%
105
35.4%
297
100.0%
10
3.4%
10
3.4%
54
18.2%
141
47.5%
82
27.6%
297
100.0%
Most consumers patronized
security outfit owned by
people from the same
religious group as them.
Most consumers would not
patronize security outfit that
have a high number of
northern Muslims because of
the fear of insurgence.
Most consumers would not
patronize security companies
that have a high number of
Niger- deltas for fear of
kidnapping and Militancy
Most consumers patronize
security companies that have
only Muslims employees
Most consumers patronize
security companies that have
only Christian employees
Source: Field Survey, 2017
Table 4 measures respondents’ choices on the relationship between the roles and influences of religiosity/religion on customer patronage in
security industry in Nigeria. For the first item, it is observed that majority of 62.8% of the respondents disagreed (44.5% ordinarily disagreed,
18.3% strongly disagreed) that most consumers patronized security outfit owned by people from the same religious group as them while 19.9% of
the respondents agreed to this (4.0% strongly agreed, 15.9% ordinarily agreed). However, 17.3% of the respondents were undecided on this item.
For the second item on this table, it was observed that 55.30% majority of the respondents also disagreed (37.0% ordinarily disagreed, 18.3%
strongly disagreed) that most consumers would not patronize security outfit that have a high number of northern Muslims because of the fear of
insurgence while 22.3% of the respondents also agreed to this (5.3% strongly agreed, 17.0% ordinarily agreed). However a total of 22.3% of the
respondents were undecided that most consumers would not patronize security outfit that have a high number of northern Muslims because of the
fear of insurgence.
For the third item, it was noted that a majority of 57.1% of the respondents disagreed (39.5% ordinarily disagreed, 17.6% strongly disagreed) that
most consumers would not patronize security companies that have a high number of Niger- deltas for fear of kidnapping and militancy while
20.3% of the respondents were agreed to this item (8.1% strongly agreed, 12.2% ordinarily agreed). A total of 22.6% of the respondents were
undecided.
For the fourth item, it was noted that also a majority of 81.2% of the respondents disagreed (45.8% ordinarily disagreed, 35.4% strongly
disagreed) that most consumers patronize security companies that have only muslims employees while a total of 5.8% of the respondents only
agreed to this item (2.4% ordinarily agreed, 3.4% strongly agreed). A total of 13.1% of the respondents were undecided.
For the fifth item, it was observed that also a majority of 75.1% of the respondents disagreed (27.6% strongly disagreed, 47.5% ordinarily
disagreed) that most consumers patronize security companies that have only christian employees while a total of 6.8% of the respondents only
agreed (3.4% ordinarily agreed, 3.4% strongly agreed). A total of 18.2% of the respondents were undecided.
Section Four: Test of hypotheses
This section presents the tests for hypotheses stated earlier in chapter one. Three hypotheses were stated below and tested using regression tests
and test of correlations for the identified variables under 5% level of significance.
Hypothesis 1:
Ho: There is no significant relationship between the impact of information technology initiative and Inventory control implementation in UAC
Nigeria Plc.
H1: There is significant relationship between the impact of information technology initiative and Inventory control implementation in UAC
Nigeria Plc.
Hypothesis 2:
Ho: There is no significant relationship between the effect of internal integration of information technology and inventory control in UAC Nigeria
Plc.
H1: There is significant relationship between the effect of internal integration of information technology and inventory control in UAC Nigeria Plc.
Hypothesis 3:
Ho: There is no significant relationship between the factors that influence the firms’ adoption of a particular inventory management approach and
model in UAC Nigeria Plc.
H1: There is significant relationship between the factors that influence the firms’ adoption of a particular inventory management approach and
model in UAC Nigeria Plc
Condition for the Acceptance or Rejection of hypothesis.
If returned p-value is > 0.05, accept Ho (null hypothesis)
If returned p-value is