ODUKWE OLUCHUKWU AMARACHUKWU
Location: Enugu, Nigeria
PROFESSIONAL SUMMARY
Creative and results-driven Operations & Social Media Manager with a passion for digital storytelling, audience engagement, and brand growth. Experienced in managing social media platforms, content creation, and analytics to drive brand awareness and customer interaction. Adept at leveraging digital tools to create compelling campaigns that align with business goals. Strong background in operations management, business development, and customer engagement.
KEY SKILLS
• Social Media Strategy & Management (Facebook, Instagram, Twitter, LinkedIn, TikTok)
• Content Creation & Copywriting
• Operations & Business Development
• Graphics Design (Canva, CorelDRAW)
• Digital Marketing & SEO
• Community Engagement & Brand Advocacy
• Data Analytics & Performance Metrics (Google Analytics, Meta Insights)
• Project Management & Team Collaboration
PROFESSIONAL EXPERIENCE
Operations [Travel Consultant]
Lofish Travel and Tours LTD, Nigeria (Contract) 2025
Job description;
1. Client Consultation & Advisory
◦ Meet with clients to understand their travel needs, preferences, and budget.
◦ Provide expert advice on destinations, accommodation, transportation, tours, and activities.
2. Travel Planning & Booking
◦ Research and design customized travel itineraries.
◦ Book flights, hotels, cruises, car rentals, and other travel services.
◦ Ensure arrangements align with client requirements.
3. Sales & Promotion
◦ Promote travel packages, deals, and tours.
◦ Upsell additional services such as insurance, upgrades, or excursions.
◦ Meet sales targets set by the company.
4. Customer Service
◦ Provide pre-travel information (visas, vaccinations, travel documents, safety guidelines).
◦ Assist with changes, cancellations, or emergencies during travel.
◦ Handle complaints and resolve issues professionally.
5. Administration & Documentation
◦ Process payments and issue invoices, tickets, and travel documents.
◦ Maintain accurate client records and booking details.
◦ Stay updated on visa regulations, travel restrictions, and industry policies.
6. Research & Market Knowledge
◦ Keep up with global travel trends, destinations, and emerging markets.
◦ Develop strong relationships with airlines, hotels, and tour operators.
◦ Negotiate with suppliers for competitive pricing and packages.
◦
7. Technology Use
◦ Use booking systems (GDS like Amadeus, Sabre, Galileo).
◦ Leverage CRM software to manage client relationships.
◦ Utilize digital tools for virtual consultations and online marketing.
Social Media Executive ( Contract)
DiiQUBE Media ( a Subsidiary of DiiQUBE Metropolitan) , Lekki , Lagos. 2024- Present
Job Description:
As a Social Media Strategist / Executive at DiiQUBE Media for the DiiQUBE Media & iSabiTV Collaboration Project, I am responsible for developing and executing innovative digital marketing strategies to enhance brand visibility, engagement, and audience growth across multiple social media platforms.
Key Responsibilities:
1. Social Media Strategy & Planning
Develop and implement data-driven social media strategies to grow audience reach and engagement.
Conduct competitive analysis and trend research to optimize content strategies.
Align content plans with brand goals and marketing campaigns.
2. Content Creation & Management
Oversee content ideation, creation, and execution across platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok).
Coordinate graphic design, video editing, and multimedia production teams to ensure high-quality content.
Develop content calendars, ensuring consistency in brand messaging.
3. Community Engagement & Brand Management
Monitor and respond to audience interactions, comments, and messages in a timely manner.
Foster online community growth by engaging with followers, influencers, and industry leaders.
Build and maintain a strong brand voice and reputation.
4. Paid Advertising & Campaigns
Plan and execute social media ad campaigns (Facebook Ads, Instagram Ads, YouTube Ads).
Optimize ad spend by tracking performance and adjusting targeting strategies.
A/B test campaigns to improve engagement and conversion rates.
5. Analytics & Performance Tracking
Use analytics tools (Meta Business Suite, Google Analytics, Hootsuite, etc.) to track KPIs and social media performance.
Generate reports on engagement, follower growth, website traffic, and campaign success.
Provide data-driven recommendations for improving content strategies.
6. Collaboration & Team Coordination
Work with internal teams, designers, content creators, and video editors to deliver engaging campaigns.
Collaborate with iSabiTV for content syndication and cross-platform promotions.
Manage influencer and partnership collaborations to expand brand reach.
Social Media Manager ( Volunteer )
Bethlehem City Church, Enugu | 2023 – Present
• Designed and managed content for social media, increasing audience engagement by 60%.
• Led live streaming, media production, and digital outreach strategies.
• Created compelling video content and interactive posts for better audience retention.
• Managed community engagement and feedback to enhance the church’s digital presence.
Social Media Manager
The Accounts Officer / Cashier
Roots Restaurant & Café, Enugu | 2023 – Feb 2025.
I handled financial transactions, maintained accurate financial records, and ensured compliance with accounting procedures.
Key Responsibilities
• Cash Management & Transactions
• Process cash, card, and electronic payments from customers and vendors.
• Ensure daily reconciliation of cash and receipts.
• Maintain and balance cash registers, issuing receipts and refunds when necessary.
• Safeguard company funds by implementing proper cash handling procedures.
• Financial Record Keeping
• Maintain accurate records of financial transactions in company accounting systems.
• Assist in preparing daily, weekly, and monthly financial reports.
• Update ledgers and reconcile discrepancies in financial statements.
• Keep track of all accounts payable and receivable transactions.
• Bank & Payment Reconciliation
• Prepare and deposit cash/cheques into the bank as required.
• Reconcile bank statements with company financial records.
• Monitor and verify electronic transactions and ensure proper documentation.
• Expense & Budget Monitoring
• Record and categorize expenses to ensure proper budget tracking.
• Assist in preparing budget reports and cost analyses.
• Ensure that expenditures comply with financial policies and regulations.
• Compliance & Audit Support
• Maintain organized and accessible financial records for internal and external audits.
• Ensure compliance with tax regulations, banking rules, and company policies.
• Support in the preparation of financial statements and audit documentation.
• Customer & Vendor Relations
• Address customer inquiries regarding payments, receipts, and financial transactions.
• Process invoices and payments to vendors while ensuring accuracy.
• Maintain positive relationships with banks and financial institutions.
Property Manager
Ibeju Lekki, Lagos 2011 - 2020
I ensured the smooth operation, maintenance, and profitability of real estate properties on behalf of the owner my husband. The role combines administrative, financial, and customer service responsibilities.
1. Property Maintenance & Operations
• Ensure the property (residential, commercial, or industrial) is well-maintained.
• Coordinate repairs, cleaning, and general upkeep.
• Hire, supervise, and manage contractors, cleaners, and security personnel.
2. Tenant Management
• Advertise and market vacant properties to attract tenants.
• Screen and select tenants through background and reference checks.
• Prepare and enforce lease agreements.
• Handle tenant complaints, requests, and conflict resolution.
• Ensure tenants comply with property rules and policies.
3. Financial Management
• Collect rent and service charges on time.
• Keep accurate financial records and prepare reports for the property owner.
• Manage the property’s budget, including expenses for maintenance and staff salaries.
• Recommend rent adjustments based on market conditions.
4. Legal & Regulatory Compliance
• Ensure the property complies with housing, safety, and local government regulations.
• Handle evictions legally when necessary.
• Keep updated with property laws, tax obligations, and landlord-tenant regulations.
5. Communication & Reporting
• Act as the main point of contact between property owners and tenants.
• Provide regular updates to the property owner on occupancy, maintenance, and finances.
• Advise owners on ways to improve property value and profitability.
Industrial Attachment
Project Development Institute (PRODA) Enugu 2006
• Chemical analysis of soil texture, clay and reagents.
• Selection and preparation clays for production of ceramics.
• Lecturing on the production of ceramic wares like cups, plates, jugs, ash trays, flower vase e.t.c
• Production of wall and floor tiles.
• Production of porcelain balls.
• Preparation of slip for jigger jolly.
Cormat (Nig) Ltd, (a division of CHI Nig, Ltd),
14 Chivita Avenue, Ajao-Estate, Lagos State 2008
(Production Department)
• Production of detergents like caritol, klensol.
• Production of disinfectants like vinkokill, Backtokill.
• Production of Renew cold water starch.
• Production of Shine All scouring powder. E.T.C.
EDUCATION WITH QUALIFICATIONS
• National Youth Service Corp 2011 – 2012
• Institute of Management and Technology Enugu 2008 – 2010
Higher Diploma Chemical Engineering,
• Institute of Management and Technology Enugu 2005 – 2007
National Diploma Chemical Engineering,
• Lady Ibiam Memorial Ecumenical Girls
Secondary School Enugu 1997 – 2003
• Holy Cross Primary School Onitsha 1992 – 1997
First School Leaving Certificate
CERTIFICATIONS & TRAINING
Msc School of Business and Trade On-going
Project Management Essentials Certificate – August 2022
Digital Marketing & Social Media Strategy (Google Digital Garage) – 2022
Employability Training Workshop –
May 2022Federal Ministry of Labour and Employment 25th May – 30th May 2022
BIO-DATA
Date of Birth: 7th April, 1987
Sex: Female
Nationality: Nigerian
State of Origin: Anambra
REFERENCES:
Available on Request