OLAKUNLE VICTORIA O.--. Lagos.
CAREER PROFILE:
A versatile digital marketer with cross-functional experiences that cuts across E-mail
marketing, Content Marketing, Social Media Management looking for related roles in
organization where I can add immense value with my skills and abilities.
PROFESSIONAL EXPERIENCE:
Snatchedsnatchers- a lounge wear brand
June 2024-present
Email Marketing specialist
Spearheaded the implementation of email marketing campaigns that enhanced
customer engagement, led to conversion and increased revenue growth in my first
90 days.
Ideated and executed email marketing campaigns that enhanced our audience
engagement with a conversation rate of 40%
Reached new customers through A/B testing and optimization of email
templates and calls-to-action, increasing visit to the websites by 50% in 90 days
Collaborated with the designers, engineers and content marketing team to create a
coherent brand tone and unified message, enhancing our brand perception virtually
GradeArealty
June-Aug
2024
Website Designer and Copywriter (Contract)
Managed the end-to-end design of the company’s website, creating user-friendly
landing pages for the different demography of clients
Optimized visuals, content and copies to create a user-centric design that aided
intuitive navigation and improved the experience of users by 25% within the first 30
days of launch.
Received a 95% satisfaction rate from the client
Freedomfrommetals
Sept 2021- Dec
2023
Digital Marketing Specialist.
Created a continuously growing mailing list open rates by 25% and click-through
rates by 30% for a client in the first six months
Boosted conversion rates by 20% through targeted email campaigns, exploring
different use-cases while iterating content and audience through A/B Testing
Grew email lists by an average of 50% for clients through effective list-building
strategies
Built a loyal community of 200 clients and returning customers for the brand
Created SEO-ranked content on our website to redirect customers to the site
Designed a landing page that converted the customers that get directed to our
website.
SKILS AND ABILITIES:
Technical skills:
Conversant with the use of:
Digital marketing tools like Canva, Paid ads, SEM
Content management systems like Shopify, Wix, GoDaddy, Duda, WordPress
Customer Relationship Management like Omnisend, Mailchimp, Klaviyo
Soft skills:
Captivating communication skills
Excellent Interpersonal skills
Collaborative skills
Results-driven leadership skills