Oladunni Olaseinde
Lagos, Nigeria-| -
LinkedIn Profile
PROFILE SUMMARY
Results-oriented digital marketing expert with experience in social media marketing, content
creation, email marketing, content marketing, and paid advertising.
Proven ability to develop and execute data-driven marketing strategies that enhance brand
visibility, audience engagement, and lead generation. Skilled in integrating traditional and
digital marketing to maximise ROI. Passionate about solving complex problems with creative
thinking and delivering measurable results.
AREAS OF EXPERTISE
● Digital Marketing Strategy: Develop and execute comprehensive marketing
strategies that increase brand engagement and generate leads.
● Social Media Management: Proficient in using Buffer, Meta, and in-app tools to
manage, monitor, and optimise social media campaigns.
● Paid Advertising: Run targeted ad campaigns on Facebook, Instagram, and
LinkedIn platforms.
● Content Creation: Create engaging content (graphics, videos, and copy) that boosts
social media interaction.
● Email Marketing: Design and execute email campaigns to generate successful open
and click-through rates.
● Customer Research & Analytics: Conduct in-depth customer avatar research to
refine targeting strategies.
WORK EXPERIENCE
Digital Marketer
Future Software Resources Ltd., Lagos | April 2024 – March 2025
● Managed the social media presence of Futuresoft, a cybersecurity company, and a
tech skill-up brand.
● Created weekly content calendars and handled post uploads and engagement.
● Wrote, designed, and sent out branded newsletters.
● Developed and executed a multi-platform campaign (including scripting, video
editing, and graphics).
● Created a lead magnet to support inbound lead generation.
● Conducted a social media audit for a prospective client, delivering strategic
recommendations.
● Delivered monthly performance reports for each account to track progress and
optimise strategy.
Social Media Marketer
Krent Inc, Lagos | June 2024 – February 2025
● Developed and executed comprehensive marketing strategies, increasing brand
visibility and audience engagement.
● Created and managed social media content (videos, and copy), resulting in over
300% increase in social media followers.
● Planned and ran paid advertising campaigns across digital platforms, achieving over
1000% increase in lead generation and conversions.
● Analysed performance metrics and audience insights to optimise content and ad
strategies.
● Managed team activities, ensuring consistent, data-driven messaging aligned with
brand objectives.
Digital Marketer
Education Porte, Lagos | January 2024 – June 2024
● Developed and executed monthly content calendars, increasing social media
engagement by 20%.
● Designed social media posts and crafted video scripts.
● Edited website content to enhance user experience.
● Implemented marketing strategies that drove a 50% increase in brand awareness.
Sales Agent / Social Media Marketer
Purple Arcade, USA | April 2023 – March 2024
● Boosted the company’s online visibility by 100% through targeted social media
campaigns.
● Analysed online insights and metrics to optimise content strategies.
● Researched and identified relevant engagement platforms, resulting in a 20%
increase in new client acquisition.
● Developed and executed email outreach campaign for client acquisition,
Digital Marketing Executive
The Forte Media, Lagos | August 2022 – March 2023
● Collaborated with colleagues to provide digital marketing services.
● Created and maintained monthly content calendars to ensure consistency in brand
messaging.
Digital Marketing Team Lead
Quest Realty | June 2022 – August 2022
● Led a team of 18 members, successfully executing digital marketing campaigns that
increased lead generation by 10%.
● Managed social media pages, which led to an increase in followers and engagement.
Digital Marketer & Content Creator
Side Hustle Internship, Lagos | April 2022 – June 2022
● Designed and created marketing strategies, content calendars, newsletters, and
social media content to align with brands.
CERTIFICATIONS
● Professional Diploma in Social Media Marketing & Advertising | Digital Marketing
Institute | 2024
● Side Hustle Internship (Digital Marketing & Content Creation) | 2022
● Google Digital Skills for Africa (Fundamentals of Digital Marketing) | 2022
● Accelerated Jobberman Soft Skills Training | 2022
● The 1% Club (Business Development Module) | 2024
ACADEMIC QUALIFICATIONS
● B.Sc. in Biochemistry | Federal University of Agriculture, Abeokuta | 2018 - 2023
● Professional Diploma in Social Media Marketing & Advertising | Digital Marketing
Institute | 2024
KEY ACHIEVEMENTS
● Increased social media engagement through targeted content strategies.
● Boosted lead generation through optimised paid advertising campaigns.
● Improved email campaign performance with increased open rate and click-through
rate.
● Enhanced brand visibility through comprehensive marketing strategies.
TECHNICAL SKILLS
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Social Media Tools: Buffer
Analytics: Google Analytics, Facebook Insights
Content Creation: Canva, CapCut, Google Workspace
Email Marketing: Mailchimp, GetResponse
SOFT SKILLS
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Communication
Teamwork
Problem-solving
Leadership
INTERESTS
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Staying updated with the latest digital marketing trends
Experimenting with new social media tools and strategies
Entrepreneurship and business development
Travel and meeting new people
PORTFOLIO
https://oladunniolaseinde.curious.page/