Oladayo Ashiru

OLADAYO ASHIRU PROFILE Data & Business Analyst with 12+ years’ experience using data, reporting automation, and analytical modelling to drive process improvement, strategic decision-making, and operational efficiency. Strong expertise in Power BI, SQL, and Python with a proven track record of reducing reporting time, improving data accuracy, and delivering insights that shape business strategy. Adept at partnering with cross-functional teams and presenting complex findings to non-technical stakeholders. CORE COMPETENCIES Technical: Power BI, SQL, Python, Tableau, Excel, Data Modelling, Data Warehousing, Azure, Database Management Analytical: Data Analysis, KPI Development, Process Improvement, Forecasting, Business Process Mapping, Requirements Gathering Professional: Stakeholder Management, Problem-Solving, Communication, Cross-Functional Collaboration, Project Support PROFESSIONAL EXPERIENCE Data Analyst Green AI Solutions – Wolverhampton, UK (Remote) June 2025 – Present • Built automated Power BI dashboards and SQL reporting pipelines, cutting manual reporting workload by 75% weekly. • Applied descriptive and predictive analytics to identify resource inefficiencies, improving key sustainability metrics for clients. • Translated complex analytical outputs into actionable insights used by senior leadership and client-facing teams. • Partnered with AI/ML Engineers to align analytical models with commercial and product objectives. Strategy Development & Implementation Specialist Ikeja Electric Plc – Lagos, Nigeria Feb 2023 – June 2025 • Conducted market and internal performance analysis to identify strategic opportunities and prioritise initiatives across business units. • Evaluated market trends and competitive intelligence to support annual strategic planning and organisational goal-setting. • Designed data frameworks and KPIs to track strategic execution, improving monitoring accuracy and reporting cadence. • Collaborated with senior leaders to translate insights into data-driven actions for improving profitability and operational performance. Business Analyst Ikeja Electric Plc – Lagos, Nigeria Aug 2020 – Feb 2023 • Delivered a Power BI reporting solution that improved executive visibility of operational KPIs and reduced monthly reporting delays from days to hours. • Led data validation and reconciliation initiatives that improved accuracy across customer and billing systems. • Mapped business processes, defined requirements, and developed KPIs for multiple transformation projects. • Conducted SQL, Excel, and Power BI analyses to identify inefficiencies, improving process throughput and data quality. • Facilitated stakeholder workshops, clarified requirements, and communicated analytical findings to technical and non-technical audiences. • Supported digital transformation by analysing workflows, identifying bottlenecks, and recommending data-driven improvements. Back Office Supervisor Ikeja Electric Plc – Lagos, Nigeria Jan 2016 – Aug 2020 • Supervised back-office operations and used data to guide performance improvements. • Developed and implemented SOPs that improved process consistency and productivity. • Delivered dashboards and performance reports using SQL, Power BI, and Tableau to support decision-making. • Achieved and maintained a 78% departmental KPI score, supporting organisational efficiency targets. Business Associate Executive Globacom Limited – Lagos, Nigeria Jan 2013 – Jan 2016 • Developed data-driven sales and marketing strategies that increased E-top-up sales by 15%. • Delivered actionable performance insights to regional sales teams, improving market penetration. • Analysed customer complaint trends and optimised response workflows, achieving a 92% issue-resolution rate. Information System Executive (Special Assignment – Web Portal Development) Globacom Limited – Lagos, Nigeria Sep 2013 – Jan 2014 • Designed and managed the Business Associates and Glozone Information Portals to improve access to operational information. • Produced analytical reports on system performance and cost to support IT improvement decisions. Customer Service Representative Globacom Limited – Lagos, Nigeria Aug 2012 – Jan 2013 • Achieved 79% first-contact resolution while managing 120+ daily customer interactions. • Maintained high data accuracy within CRM systems and contributed to retention strategies that improved customer loyalty above 80%. EDUCATION University of Lagos MSc Information Technology -) Tai Solarin University of Education BSc Computer Science -) CERTIFICATIONS • Microsoft Azure Fundamentals Certificate • Google Data Analytics Professional Certificate • Google IT Support Specialisation Certificate • Strategy Design & Delivery (Coursera) • Strategic Thinking (LinkedIn Learning) ADDITIONAL INFORMATION References available on request