Olabisi Bada

OLABISI BADA PRODUCT MANAGER Oyo State,, Nigeria, --,-https://www.linkedin.com/in/bada-olabisi-9aab4061 Vibrant Product Manager with vigorous business acumen, proficient at merging strategic thinking with practical foresight to build a successful business, leveraging user research, market analysis, data analytics, and cross-functional collaboration. Envisioning a future where innovation thrives, I am eager to step into the role of a Product Manager driving innovative solutions and meeting customer needs and fostering business growth. PROFESSIONAL EXPERIENCE MAESTRO - TECH, Lagos, Nigeria (Remote) - Assistance team lead of Product May 2023 - Present ● ● ● ● Managed an Event management product discovery efforts, leading a team in conducting user and market research to inform decision-making processes. Developed event management user personas, optimized user flows, and prioritized features to enhance product performance. Collaborated closely with the marketing team to craft a comprehensive marketing strategy document for an Event management product. Facilitated alignment between design prototypes and user needs through collaborative efforts with the Product design and development team, resulting in a responsive landing page for an event management product. Performing Artiste “HALIYAH HALES”, Canada (Remote) - Brand Manager (August 2023 - Present ● ● ● ● Implemented innovative marketing campaigns resulting in a 10% rise in brand awareness and engagement on social networks. Achieved a 10% increase in music royalties through the implementation of successful marketing campaigns. Developed and executed a content marketing plan, leading to a 10% increase in user engagement on social platforms. Utilized SEO tactics to improve organic search rankings, resulting in a 10% increase in website and a 5% boost in organic traffic. ISSPT University, Benin Republic (Remote) - Education Consultant (March 2021 - February 2023) ● ● ● Developed an intuitive, user friendly course delivery for educators and students which yielded a 5% increase in users’ experience. Collaborated with educators, analyzed market trends, and prioritized features based on user feedback to create effective solutions for teaching and learning. Fostered strategic partnerships with educational institutions, expanding service offerings and market reach by 15%. ● Utilized student feedback to refine service delivery, leading to a 15% enhancement in Students’ retention rates. Bizabeth Beauty, Benin Republic - Creative Director (February 2019 - February 2021) ● ● ● ● Established a customer feedback system, contributing to a 5% increase in customer retention. Provided mentorship and support to a team of 6 professionals, fostering their personal and business development and enhancing motivation levels. Partnered with a University to develop hair training programs, resulting in a 5% rise in profit. Cultivated strategic partnerships with key industry figures, driving a 10% growth in customer base. EDUCATION Lagos State University, Lagos Nigeria - Masters January 2019 - December 2021 Masters in Business Administration (Marketing) EPS La-cite Universite, Benin- Republic - BSc. September 2011 - August 2015 Computer science CORE COMPETENCIES SKILLS: Team Management and collaboration| Leadership| Strategic Planning| Effective Communication| User-centric| Analytics| Project management| Problem solving| Market knowledge| User research TECHNICAL PROFICIENCY: MS Office suites| Google suites| Slack| Jira| Trello| Whimsical| Miro| Product board| Clickup CERTIFICATIONS: Product school (Product Strategy)|Side hustle (Product Management)|ISMN (Strategic Management) UNIFECS (Project Management)| University of Alberta(Coursera - Agile Planning and Software Development)