Obinna Kalu

OBINNA KALU UGURU Umuahia, Nigeria. Graphics Designer | Brand Manager | Visual Content Professional 💼 Portfolio: https://sites.google.com/view/kalu-obinna-uguru/home PROFESSIONAL SUMMARY Creative and detail-oriented Graphic Designer with over 4 years of experience crafting visually compelling designs for digital and print media. Adept at brand identity creation, visual storytelling, and collaborating with global teams to deliver high-quality designs under tight deadlines. Passionate about combining creativity with strategy to help brands connect with their audiences and achieve measurable growth. CORE SKILLS • Brand Identity & Visual Communication • Digital Illustration & Layout Design • Marketing Collateral & Print Design • Adobe Creative Suite (Photoshop, Illustrator, InDesign) • Canva, Figma, CorelDRAW • Creative Concept Development • Typography & Color Theory • Remote Collaboration Tools (Slack, Trello, ClickUp, Asana) PROFESSIONAL EXPERIENCE 1. Senior Graphic Designer (Remote) — PixelCrafters Studio, New York, USA (Feb 2023 – Present) • Led the creative direction and execution of marketing campaigns, brand identities, and digital assets for clients across industries. • Collaborated with UI/UX teams to design user-friendly visuals for websites and mobile apps. • Produced visually striking brand guidelines and logo systems for startups and established brands. • Enhanced client engagement by 25% through innovative storytelling and visual consistency. • Oversaw a team of junior designers and freelancers to ensure design quality and timely project delivery. • Provided client consultations and creative briefs that aligned design outcomes with brand strategy. 2. Brand Designer / Visual Content Lead (Remote) — BrightPath Media Group, Los Angeles, USA (Jan 2022 – Jan 2023) • Designed and executed digital marketing visuals, infographics, and promotional materials for diverse brands. • Collaborated with marketing teams to create multi-channel campaigns across email, social media, and web. • Developed rebranding projects that strengthened brand image and improved market recognition by 30%. • Created high-converting social media ads that boosted engagement and click-through rates by 40%. • Maintained asset libraries and brand consistency across departments and time zones. 3. Graphic Designer / Brand Manager — CanTour Travels & Tourism, China (2021 – 2022) • Designed brochures, travel guides, and social media visuals that promoted new travel packages and services. • Managed company-wide branding strategy, including logo design, website visuals, and marketing materials. • Collaborated with marketing and management teams to increase brand visibility and customer retention. • Spearheaded creative projects that improved online engagement by 30% within six months. EDUCATION • Akanu Ibiam Federal Polytechnic, Unwana Ebonyi State, Nigeria. • Higher National Diploma (HND), Public Administration — Upper Credit -). • Ordinary National Diploma (OND), Public Administration — -). CERTIFICATIONS 1. National Youth Service Corps (NYSC) — 2022 2. SAED Creative Design & Entrepreneurship Certificate — 2022 3. Adobe Creative Suite Training (Online Professional Course) — 2023 KEY STRENGTHS 1. Creative problem-solving & concept visualization 2. Strong attention to detail and deadline management 3. Excellent communication and teamwork in multicultural environments 4. Quick to learn new tools and adapt to remote workflows